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- Tasks: Support the marketing manager in executing campaigns across various channels.
- Company: K3 Capital Group advises UK SMEs with a focus on exceptional results and collaboration.
- Benefits: Enjoy a hybrid work model with flexible office days and a dynamic team environment.
- Why this job: Join a fast-paced team, make an impact, and grow your marketing skills in the tech sector.
- Qualifications: 3+ years in B2B marketing, strong copywriting skills, and proficiency in marketing tools required.
- Other info: Ideal for those passionate about data-driven marketing and lead generation.
The predicted salary is between 28800 - 43200 £ per year.
Please note this is a hybrid role with 2-3 days per week based in either our Manchester or Bolton office
About K3 Capital Group
K3 Capital Group is a multi-disciplinary and complementary group of professional services businesses advising UK SMEs, with some operations overseas. We are committed to delivering exceptional results for our clients through expert advice and a collaborative approach.
As our marketing team continues to grow, we are seeking a capable and motivated PPC Executive to help enhance our paid advertising strategy and support our ambitious growth plans.
Role Overview
K3 Capital Group is seeking a hands-on B2B Marketing Executive to support the marketing manager in accelerating direct marketing activity across our Tax Division. You will be responsible for supporting the Marketing Manager in executing the marketing strategy across the full marketing mix.
The successful candidate will be one which thrives in a fast-moving environment and can demonstrate measurable results in a similar role. You\’ll support our marketing efforts across multiple online and offline channels, with a strong focus on meeting lead generation targets in order to drive organic growth.
The ideal candidate will have a background in a B2B environment, preferably with a technology background
The role:
- Support the marketing Manager in delivering marketing campaigns, across multiple channels including email marketing, direct mail, social media and digital marketing
- Monitor and analyse campaign performance metrics, track ROI and provide regular reports to senior management.
- Collaborate with the internal marketing team to produce engaging marketing campaigns
- Stay updated on industry trends and best practices
- Work closely with the sales and business development teams to align marketing efforts with sales objectives and support lead conversion and pipeline growth.
- Produce high-quality, engaging content, such as blogs, case studies, whitepapers, and social media posts
- Work closely with the sales team to ensure alignment between marketing efforts and lead conversion goals. Determine what supporting materials are required to aid their activities.
Required Skills/Qualities:
- 3+ years\’ experience within a B2B Marketing role delivering campaigns across multiple channels
- Exceptional copywriting and content creation skills, with a focus on engaging and converting B2B audiences
- Proficiency in a range of marketing tools and systems
- Ideally have experience of working in an environment where a data driven approach has been key to success
- Experience with email automation tools and CRM platforms
Marketing Executive (Technology Division) in Bolton employer: K3 Capital Group Plc
Contact Detail:
K3 Capital Group Plc Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Executive (Technology Division) in Bolton
✨Tip Number 1
Familiarise yourself with K3 Capital Group's services and recent marketing campaigns. Understanding their approach will help you tailor your conversations during interviews and demonstrate your genuine interest in the company.
✨Tip Number 2
Network with current or former employees on platforms like LinkedIn. Engaging with them can provide insights into the company culture and expectations, which can be invaluable when preparing for interviews.
✨Tip Number 3
Stay updated on the latest trends in B2B marketing, especially in the technology sector. Being able to discuss current trends and how they could apply to K3 Capital Group's strategy will set you apart from other candidates.
✨Tip Number 4
Prepare specific examples of past marketing campaigns you've worked on, particularly those that involved lead generation and measurable results. This will showcase your experience and ability to contribute to K3 Capital Group's growth objectives.
We think you need these skills to ace Marketing Executive (Technology Division) in Bolton
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your relevant experience in B2B marketing, especially in technology. Emphasise your achievements in delivering campaigns across multiple channels and any measurable results you've achieved.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for marketing and your understanding of K3 Capital Group's goals. Mention specific examples of how your skills align with the role, particularly in PPC and content creation.
Showcase Your Copywriting Skills: Since exceptional copywriting is a key requirement, include samples of your work or describe projects where your writing led to successful outcomes. This could be blogs, case studies, or social media posts.
Highlight Data-Driven Experience: Discuss your experience with data-driven marketing approaches. Provide examples of how you've monitored campaign performance metrics and used data to inform your strategies, as this is crucial for the role.
How to prepare for a job interview at K3 Capital Group Plc
✨Showcase Your B2B Experience
Make sure to highlight your previous experience in B2B marketing during the interview. Discuss specific campaigns you've worked on, the channels you used, and the measurable results you achieved. This will demonstrate your capability to thrive in a similar role.
✨Demonstrate Your Copywriting Skills
Since exceptional copywriting is crucial for this position, be prepared to discuss examples of your content creation. Bring along samples of blogs, case studies, or social media posts that showcase your ability to engage and convert B2B audiences.
✨Familiarise Yourself with Marketing Tools
Research the marketing tools and systems commonly used in the industry, especially those related to email automation and CRM platforms. Being knowledgeable about these tools will show your readiness to hit the ground running and support the marketing manager effectively.
✨Align with Sales Objectives
Understand how marketing efforts align with sales objectives. Be ready to discuss how you have collaborated with sales teams in the past to ensure lead conversion and pipeline growth. This will illustrate your ability to work cross-functionally and contribute to the company's overall success.
