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For Companies At a Glance
- Tasks: Lead B2B marketing strategies and execute engaging campaigns across multiple channels.
- Company: Join K3 Capital Group, a dynamic company with ambitious growth plans.
- Benefits: Competitive salary, professional development, and a fast-paced work environment.
- Other info: Collaborate with a talented team and stay ahead of industry trends.
- Why this job: Make a real impact in a growing team and drive measurable results.
- Qualifications: 5+ years in B2B marketing, strong communication skills, and data-driven mindset.
The predicted salary is between 45000 - 55000 £ per year.
Due to growth, we are seeking a capable and motivated generalist Marketing Manager, with strong experience in digital marketing and event management, to support the ambitious growth plans of our Randd business. This role has the potential to broaden out to support the broader Tax Division over time and will initially focus full time on Randd to support business growth from an R&D advisor to an integrated incentives partner, through a joined-up marketing and sales strategy and plans.
K3 Capital Group is seeking an experienced and hands-on B2B Marketing Manager to accelerate direct marketing activity. You will be responsible for developing and executing the marketing strategy across the full marketing mix. The successful candidate will thrive in a fast-moving environment and can demonstrate turning strong strategic thinking into measurable results. You’ll lead our marketing efforts across multiple online and offline channels, with a strong focus on meeting lead generation targets in order to drive organic growth.
Proven experience leveraging enterprise marketing CRM platforms, preferably Salesforce, to design, execute, and optimise data-driven campaigns, manage customer journeys, and align marketing activities with sales pipelines and revenue goals. The ideal candidate will have a background in professional services, with experience in tax or accounting desirable. The candidate should demonstrate an ability to translate technical or specialist knowledge into compelling marketing content that drives engagement and growth.
The Role
- Define & execute B2B marketing strategies to support the overall business objectives
- Plan and execute the marketing strategy through engaging PR and marketing campaigns across various channels including email marketing, direct mail, social media, digital and thought leadership, including events
- Monitor and analyse campaign performance metrics, track ROI and provide regular reports to senior management
- Collaborate with the Group marketing team to leverage centralised specialist resources to produce engaging marketing campaigns
- Stay updated on industry trends and best practices
- Work closely with the sales and business development teams to align marketing efforts with sales objectives and support lead conversion and pipeline growth
Desirable Skills
- At least 5 years’ experience in a marketing management position within a B2B environment
- Proven experience working in a fast paced, professional services environment where initiative and proactivity is valued
- Excellent communication and interpersonal skills and with experience of communicating to board level executives
- Proficiency in a range of marketing tools and systems
- Possess strong analytical, creative and problem-solving abilities
- Have experience of working in an environment where a data driven approach has been key to success
With over 1,200 employees across the Group, 25 offices in the UK, and international bases in Malaysia and Cyprus.
Marketing Manager employer: K3 Advisory Group
Contact Detail:
K3 Advisory Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a personal website or portfolio showcasing your marketing projects and successes. This is a great way to demonstrate your expertise in digital marketing and event management, making you stand out from the crowd.
✨Tip Number 3
Prepare for interviews by researching the company and its marketing strategies. Be ready to discuss how your experience aligns with their goals, especially in terms of lead generation and campaign performance. Tailor your answers to show you’re the perfect fit for their ambitious growth plans.
✨Tip Number 4
Don’t forget to apply through our website! We love seeing candidates who take the initiative to engage directly with us. Plus, it shows you’re genuinely interested in being part of our team and contributing to our success.
We think you need these skills to ace Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Marketing Manager role. Highlight your experience in digital marketing and event management, as these are key for us. Use specific examples that demonstrate how you've driven results in similar positions.
Craft a Compelling Cover Letter: Your cover letter should tell us why you're the perfect fit for this role. Share your passion for B2B marketing and how your background aligns with our goals at K3 Capital Group. Don't forget to mention any relevant experience in professional services!
Showcase Your Analytical Skills: We love data-driven decision-making! In your application, be sure to mention any tools or platforms you've used, like Salesforce, to track campaign performance and ROI. This will show us you can turn insights into action.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you’re keen on joining our team!
How to prepare for a job interview at K3 Advisory Group
✨Know Your Marketing Stuff
Make sure you brush up on the latest trends in digital marketing and event management. Be ready to discuss specific campaigns you've worked on, especially those that drove measurable results. This shows you can turn strategic thinking into action!
✨Showcase Your Analytical Skills
Prepare to talk about how you've used data to inform your marketing strategies. Bring examples of how you've monitored campaign performance metrics and tracked ROI. This will demonstrate your ability to align marketing efforts with sales objectives.
✨Be Ready to Collaborate
Since this role involves working closely with sales and business development teams, think of examples where you've successfully collaborated across departments. Highlight your communication skills and how you've aligned marketing activities with broader business goals.
✨Tailor Your Content Knowledge
If you have experience in professional services, especially in tax or accounting, make sure to highlight it. Be prepared to discuss how you can translate complex technical knowledge into engaging marketing content that resonates with your audience.