At a Glance
- Tasks: Drive growth in the French market through diverse marketing strategies and influencer management.
- Company: Established online retailer in the sports and outdoor sector with a dynamic team.
- Benefits: Hybrid work model, competitive salary, and opportunities for professional development.
- Other info: Great chance to learn and grow in a supportive environment.
- Why this job: Join a vibrant team and make an impact in the exciting world of digital marketing.
- Qualifications: Fluent in French with strong copywriting skills and some marketing experience.
The predicted salary is between 30150 - 36850 £ per year.
About the role
Our client, a well-established online retailer in the sports and outdoor sector, is looking for a French-speaking Marketing Executive to drive growth in their French market. You'll report into the International Marketing Manager and work across content, social media, influencer marketing and e-commerce, so if you like variety in your working week, this one's for you. You might have a couple of years' marketing experience already, or you might just have bags of curiosity and the right attitude. Either way, you'll be naturally interested in marketing trends and the French sports, running and outdoor market, comfortable taking ownership of projects from brief to delivery, and happy to flag issues (and solutions) early rather than let them quietly become a problem. You'll enjoy asking questions, challenging ideas constructively, and using research on customers and competitors to shape what the marketing team does next.
Key responsibilities
- Manage and develop the French influencer and brand ambassador network, including product seeding
- Coordinate with brand, social and creative teams to plan and deliver launch activity and campaigns for the French market
- Brief creative teams and support social media content production
- Write high-quality French copy across multiple channels
- Maintain and update French website content via a CMS, including web testing and QA
- Support organic social media activity and post coordination
- Apply SEO best practices, including link building and content optimisation
- Support email marketing campaigns and execution
- Take part confidently in meetings and presentations with external stakeholders, influencers and partners
- Build and maintain strong, natural relationships with French influencers and ambassadors, from outreach through to ongoing campaign delivery
- Assist with planning, coordinating and executing campaigns and content creation in France
- Identify new opportunities in the French market and monitor competitor activity
- Manage and allocate budget correctly
- Assist with tracking and reporting on campaign performance
- Regularly review and refine AI-translated French product copy, using your language and marketing knowledge to keep it accurate, natural and on-brand for the French market
About you
- French speaker: native or fluent, with excellent written and spoken skills
- Experience: up to around 2 years in a similar marketing role is ideal, but candidates earlier in their career with the right skills, attitude and potential are welcome too
- Copywriter: strong copywriting skills with a good eye for tone and detail
- Marketing all-rounder: working knowledge of areas such as CMS platforms, SEO, organic social, email marketing and/or paid media
- Confident communicator: comfortable with internal and external stakeholders in both English and French, across email, meetings, presentations and calls
French-Speaking Digital Marketing Executive in Leeds employer: JV Recruitment Ltd
Join a vibrant travel company in Leeds that champions creativity and innovation, making it an excellent employer for those passionate about digital marketing. With a supportive work culture that encourages collaboration and professional growth, employees benefit from ongoing training opportunities and the chance to work on exciting projects in a dynamic environment. The company's commitment to employee well-being and work-life balance ensures a fulfilling career path for all team members.
StudySmarter Expert Advice🤫
We think this is how you could land French-Speaking Digital Marketing Executive in Leeds
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for JV Recruitment Ltd and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like JV Recruitment Ltd are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with JV Recruitment Ltd on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at JV Recruitment Ltd. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace French-Speaking Digital Marketing Executive in Leeds
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit JV Recruitment Ltd. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of JV Recruitment Ltd:Show us that you’ve done your homework! In your application, briefly mention what you admire about JV Recruitment Ltd’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at JV Recruitment Ltd
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at JV Recruitment Ltd will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At JV Recruitment Ltd, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.