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For Companies At a Glance
- Tasks: Lead and grow a high-performing PR team in the luxury sector.
- Company: Boutique PR agency with global reach and ambitious growth plans.
- Benefits: Generous salary, unlimited bonuses, hybrid working, and extensive training.
- Why this job: Shape groundbreaking campaigns for luxury clients while mentoring a dynamic team.
- Qualifications: Proven senior PR leader with agency experience and strong media contacts.
- Other info: Enjoy a flexible work environment and regular team socials.
The predicted salary is between 90000 - 100000 £ per year.
Discipline: PR (B2C accounts).
Sectors: Architecture, Corporate, Corpsumer, Hospitality, Leisure / Recreation, Luxury, Restaurants / Bars, Retail, Travel.
Offices in Central London. Hybrid working, plus flexi-time. £90,000–£100,000 + excellent new business bonus. Hybrid working - 3 days office 2 at home.
We’re working with a boutique PR and Comms agency (with offices in the UK, Dubai and the US), seeking a Director to lead and scale the UK team. Their clients are global luxury destination and hospitality clients whose projects are truly groundbreaking, so you will have the opportunity to lead on some unforgettable global campaigns.
The Opportunity
This is a diverse role within the luxury space, and you will be at the forefront of deepening client relationships and securing new business while leading an expanding team. You will be hands-on, especially at the beginning, so you will need to still enjoy the craft of PR and comms. The UK arm is a boutique agency, but well established and ambitious, so the potential for career development will be in your hands. You will report into the CEO and initially have two reports into you, so this role is ideal for someone who enjoys being hands-on with clients and campaigns, while also shaping the strategic direction and long-term growth of the business. Acting as a senior client advisor and trusted leader, you will mentor and develop the team, while playing a pivotal role in expanding the agency’s UK presence, profile and reputation, but you will also have help from the other teams in the US and Dubai.
Key Responsibilities
- Lead, grow and develop a high-performing PR team.
- Act as a trusted senior advisor to clients and key stakeholders.
- Own and direct integrated PR strategies across luxury property, travel and hospitality.
- Remain hands-on with media relations, campaigns and press delivery.
- Drive top-tier coverage and long-term media relationships.
- Oversee client deliverables, quality control and deadlines.
- Play a key role in new business development and pitching.
About You
- Proven senior PR leader with agency experience essential.
- Strong background in property, travel and hospitality.
- Comfortable balancing hands-on delivery with leadership and commercial growth.
- Excellent media contacts and a strong understanding of the luxury landscape.
- Confident managing clients, teams and multiple priorities.
- Strategic thinker with a practical, solutions-focused mindset.
- A natural mentor who enjoys building and developing talent.
Rewards
- Extremely generous and unlimited new business bonus.
- Hybrid working environment (3 days office / 2 days remote).
- “Work from anywhere” allowance each year.
- Generous holiday allowance plus year-end closure.
- Regular team socials and company events.
- Ongoing training, coaching and career development.
- Twice-yearly reviews and structured progression.
To Apply
Please apply online or by sending your CV to andy@prfutures.co.uk.
Director (Agency) employer: Justyne Whyke
Contact Detail:
Justyne Whyke Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Director (Agency)
✨Tip Number 1
Network like a pro! Get out there and connect with industry folks at events or online. The more people you know, the better your chances of landing that dream role.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best PR campaigns and results. This will help you stand out when chatting with potential employers.
✨Tip Number 3
Be proactive! Don’t just wait for job openings to pop up. Reach out to agencies directly, especially those you admire. A friendly email can go a long way!
✨Tip Number 4
Keep it flexible! With hybrid working becoming the norm, be open to discussing how you can fit into their model. Show them you’re adaptable and ready to hit the ground running.
We think you need these skills to ace Director (Agency)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the role of Director in PR. Highlight your experience in luxury sectors like travel and hospitality, and showcase any successful campaigns you've led. We want to see how you can bring your unique flair to our team!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about PR and how your background aligns with our agency's goals. Be sure to mention specific experiences that demonstrate your leadership and strategic thinking.
Showcase Your Media Connections: Since this role involves driving top-tier coverage, don’t forget to mention your media contacts and relationships in the luxury landscape. We’re keen to know how you can leverage these connections to benefit our clients and campaigns.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you get all the latest updates. Plus, it shows us you're serious about joining our team!
How to prepare for a job interview at Justyne Whyke
✨Know Your Luxury Landscape
Before the interview, dive deep into the luxury sectors relevant to the role, like hospitality and travel. Familiarise yourself with recent campaigns and trends in these areas, as this will show your passion and understanding of the industry.
✨Showcase Your Leadership Style
Be prepared to discuss your leadership approach and how you’ve successfully developed teams in the past. Share specific examples of mentoring talent and driving team performance, as this is crucial for a Director role.
✨Prepare for Client Scenarios
Think about potential client scenarios you might face in this role. Be ready to discuss how you would handle client relationships, manage expectations, and drive new business development. This will demonstrate your strategic thinking and practical solutions.
✨Highlight Your Media Connections
Since media relations are key in this position, come armed with examples of your top-tier media contacts and how you've leveraged them in previous roles. This will illustrate your ability to drive coverage and build long-term media relationships.
