At a Glance
- Tasks: Create bold marketing ideas and manage our social media presence across platforms.
- Company: Join JustTip, a fast-growing fintech innovating in the hospitality sector.
- Benefits: Enjoy creative freedom, career growth, and a vibrant team culture.
- Other info: Be part of a young, energetic team with plenty of opportunities for growth.
- Why this job: Make a real impact in a scaling brand while showcasing your creativity.
- Qualifications: 1-3 years in social media or marketing, strong copywriting skills, and a self-starter attitude.
The predicted salary is between 31500 - 38500 £ per year.
JustTip is an embedded platform for tipping, payments, and tax management built for hospitality businesses and their payment providers, helping them navigate the growing complexity of gratuities in a cashless, regulation-driven market. In the UK, the Employment (Allocation of Tips) Act now mandates full transparency and fair allocation of tips and service charges. Non-compliance can result in liabilities of up to £5,000 per employee, making manual and opaque processes no longer viable. JustTip automates the collection, distribution, and reporting of tips and service charges via our Tronc software - reducing payroll tax risk, ensuring legal compliance, and helping operators improve trust, retention, and operational efficiency.
With 380% YoY growth, we support 18,000+ staff across 750+ hospitality businesses and are integrated with leading payment providers. We’re building the infrastructure for a £63BN tipping economy that is rapidly being reshaped by regulation and digital payments. As we continue to scale across the UK, we’re looking for a high-performing Social Media & Marketing Executive.
The Role
We’re looking for a creative, ideas-first marketer who can come up with bold, unconventional marketing ideas and then turn them into real, executed campaigns, while owning our day-to-day social presence and growth. This role blends content creation, community management, performance tracking and growth with hands-on support across campaigns, events, partnerships and strategy. It’s ideal for someone who enjoys both creativity and execution, and wants to grow with a scaling brand.
Key Responsibilities
- Social Media (Primary Focus)
- Come up with original, attention-grabbing marketing ideas that cut through noise
- Pitch ideas confidently to leadership and iterate based on feedback
- Turn ideas into practical execution plans with timelines and deliverables
- Own and manage daily posting across LinkedIn, Instagram, TikTok and X
- Build strategies for social media growth along with the current marketing team
- Plan and maintain a content calendar aligned to campaigns, launches and sales priorities
- Create engaging short-form content (video, graphics, captions, stories)
- Write on-brand copy tailored to each platform and audience
- Monitor comments, DMs and mentions, responding in a timely and professional way
- Track performance and report on reach, engagement and follower growth
- Spot trends and opportunities
- Day-to-Day Marketing Support
- Support the execution of marketing campaigns from concept to delivery
- Help maintain brand consistency across all channels
What We’re Looking For
- 1–3 years’ experience in social media or marketing roles
- Strong copywriting skills with attention to tone and detail
- Confident creating content for social (especially short-form video)
- Highly organised and comfortable managing multiple tasks at once
- Self-starter who can work independently and take ownership
- Comfortable being on camera and directing others on content
- Out of the box thinker, ready to try new challenges
Ideal
- Experience in B2B, SaaS, fintech or hospitality
- Familiarity with tools like HubSpot, Canva, Meta Business Suite, Adobe, Figma or similar
- Basic understanding of paid social or email marketing
What Success Looks Like
- Consistent, high-quality social output that supports brand and sales goals
- Growing engagement and reach across key platforms
- Marketing campaigns delivered on time and to a high standard
- Strong collaboration with sales and leadership teams
Why Join Us
- Real creative freedom, ideas and feedback are encouraged, not shut down
- Work with a fast-growing, innovative product in hospitality and fintech
- High visibility role with real ownership and impact
- Grow with the Brand with plenty of room to grow as the marketing function scales
- Opportunity to shape brand voice and see day-to-day impact of your work
- Young, energetic team of professionals with a collaborative, ambitious mindset
Social Media & Marketing Executive employer: JustTip
JustTip is an exceptional employer that fosters a vibrant and innovative work culture, perfect for those looking to make a significant impact in the hospitality and fintech sectors. With a focus on creativity and collaboration, employees enjoy real ownership of their projects and the opportunity to grow alongside a rapidly scaling brand. The company offers a supportive environment where fresh ideas are welcomed, ensuring that every team member can contribute to shaping the future of tipping and payments in a dynamic market.
StudySmarter Expert Advice🤫
We think this is how you could land Social Media & Marketing Executive
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for JustTip and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like JustTip are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with JustTip on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at JustTip. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Social Media & Marketing Executive
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit JustTip. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of JustTip:Show us that you’ve done your homework! In your application, briefly mention what you admire about JustTip’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at JustTip
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at JustTip will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At JustTip, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
