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- Tasks: Lead marketing strategy and collaborate with sales and product teams to drive growth.
- Company: Join a pioneering B2B SaaS company focused on employee wellbeing, experiencing rapid global growth.
- Benefits: Enjoy a competitive salary, flexible working hours, personal development budget, and industry-leading coaching.
- Why this job: Be part of a diverse team where your voice matters and make a real impact in the tech space.
- Qualifications: 8-10 years of experience, including 4 years in leadership; familiarity with high-growth subscription businesses preferred.
- Other info: Office presence required 3 days a week; apply by 12th May for a chance to join this exciting journey.
The predicted salary is between 84000 - 196000 £ per year.
Applications closing date: 12th of May, midnight.
About the company: My client is a pioneering (B2B) SaaS business within the Employee wellbeing tech space going through accelerated growth globally. As a part of their growth strategy, they are looking to appoint a Senior Marketing Director/VP Marketing who will report directly to the SVP Sales, EMEA. The role will be based in London with a requirement to be in the office 3 days a week.
About the Role: The ideal candidate will be responsible for devising and executing an effective marketing strategy to propel company growth. You will work cross-functionally with the sales and Product teams to ensure that the entire ecosystem is fully equipped to achieve the results. You must have experience driving growth and understand marketing needs from an ABM perspective, be able to enhance MQLs, act as a company brand ambassador to external sources, and drive revenue growth through successful marketing campaigns.
Responsibilities:
- Set the marketing strategy and work cross-functionally with Sales, Product and Brand teams.
- Set measurable goals for the division with ongoing analysis and tracking of marketing performance metrics.
- Collaborate with internal and external clients and partners.
- Work closely with the leadership to devise best practices and ongoing external brand reputation.
- Continually evolve inbound marketing and demand-gen capabilities with a focus on segmentation and market expansion within mid-market and enterprise sectors.
- Manage full regional marketing budget and show ROI.
Qualifications:
- 8-10 years of relevant experience with at least 4 years in a team leadership role.
- Experience within high-growth enterprise subscription businesses is preferred.
- Excellent understanding of the demand-gen engine and ABM to optimise enterprise account health.
- Excellent leadership and communication skills.
- Prior experience of leading teams, motivating them, providing continual feedback, running their 121s and reviews, appraisals is essential.
- Excellent ability to influence and drive the voice for the marketing division.
Pay range and compensation package: Up to £140k base salary with industry-leading benefits and bonus.
Equal Opportunity Statement: My client is an equal opportunities employer on a mission to have a diverse team where all voices are heard and different lived experiences are respected and taken into consideration. Their benefits are aligned to helping you achieve your maximum potential.
We endeavour to come back to every single candidate within 2 weeks with feedback. Apply today!
VP Marketing - EMEA employer: Just Us People
Contact Detail:
Just Us People Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land VP Marketing - EMEA
✨Tip Number 1
Research the company thoroughly before your interview. Understand their products, target market, and recent developments in the employee wellbeing tech space. This knowledge will help you tailor your responses and demonstrate your genuine interest in the role.
✨Tip Number 2
Network with current or former employees of the company on platforms like LinkedIn. Engaging with them can provide you with insider insights about the company culture and expectations, which can be invaluable during your discussions.
✨Tip Number 3
Prepare to discuss specific marketing strategies you've implemented in previous roles, especially those that drove growth in a B2B context. Be ready to share metrics and outcomes to showcase your impact and expertise.
✨Tip Number 4
Demonstrate your leadership skills by preparing examples of how you've successfully managed teams in the past. Highlight your approach to motivating team members and fostering a collaborative environment, as this is crucial for the VP Marketing role.
We think you need these skills to ace VP Marketing - EMEA
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in marketing, particularly in B2B SaaS and team leadership. Emphasise your achievements in driving growth and managing marketing strategies.
Craft a Compelling Cover Letter: Write a cover letter that showcases your understanding of the role and the company. Discuss your experience with ABM strategies and how you can contribute to the company's growth and brand reputation.
Highlight Leadership Experience: Since this role involves managing a team, be sure to detail your leadership experience. Include examples of how you've motivated teams, provided feedback, and led successful marketing initiatives.
Showcase Measurable Results: In your application, include specific metrics or results from previous roles that demonstrate your ability to drive revenue growth and enhance marketing performance. This will help illustrate your impact in past positions.
How to prepare for a job interview at Just Us People
✨Understand the Company and Its Culture
Before your interview, take some time to research the company’s mission, values, and culture. This will help you align your answers with what they are looking for and demonstrate that you are a good fit for their team.
✨Showcase Your Leadership Experience
As a VP Marketing, you'll be leading a team. Be prepared to discuss your previous leadership roles, how you've motivated teams, and the strategies you've implemented to drive success. Use specific examples to illustrate your impact.
✨Prepare for ABM and Demand-Gen Questions
Given the emphasis on account-based marketing (ABM) and demand generation in the job description, be ready to discuss your experience in these areas. Highlight successful campaigns you've led and how they contributed to revenue growth.
✨Ask Insightful Questions
Prepare thoughtful questions to ask during the interview. This shows your interest in the role and helps you gauge if the company is the right fit for you. Consider asking about their current marketing strategies or how they measure success in the marketing division.
