Lead Retail Marketing Executive in London

Lead Retail Marketing Executive in London

London Full-Time 40000 - 50000 £ / year (est.) Home office (partial)
Just Group plc

At a Glance

  • Tasks: Lead creative B2B marketing campaigns across email, web, and social media.
  • Company: Join a dynamic team at Just, focused on innovation and collaboration.
  • Benefits: Competitive salary, 25 days leave, private medical cover, and generous bonuses.
  • Other info: Embrace diversity and inclusion in a supportive work environment.
  • Why this job: Make a real impact in the financial services sector while developing your career.
  • Qualifications: Experience in B2B marketing, strong project management, and analytical skills.

The predicted salary is between 40000 - 50000 £ per year.

We’re looking for a dynamic and creative Lead Marketing Executive to join our team and play a pivotal role in delivering impactful B2B marketing campaigns across the Retail UK financial Intermediary advice and wealth management market. Reporting to the Retail Marketing Manager, you’ll take the lead in designing, developing and executing compelling B2B marketing initiatives – across email, web and social media channels, to drive engagement, support sales performance, and contribute to the achievement of our UK Retail distribution objectives.

Key Responsibilities

  • Lead the creation and delivery of engaging B2B marketing messaging, campaigns and sales support content aligned to key propositions.
  • Continuously monitor the performance of campaigns and website content using Google dashboard and analytical tools by collecting, analysing and providing insights, and suggest ways of improving performance against agreed benchmarks and KPIs.
  • Represent Retail Marketing in cross-functional meetings, contributing innovative ideas with internal teams, partners and agencies.
  • Coordinate the content management process (initiation, creation, approval, fulfilment and expiry review) for Retail marketing assets.
  • Manage production schedules to ensure all marketing assets are delivered to agreed deadlines.
  • Ensure content complies with the Group's brand visual identity and language style standards.
  • Brief and challenge creative agencies to deliver high-quality work on time and within budget.
  • Support the Retail Marketing Manager and Head of Group Marketing Services on wider marketing initiatives as and when required.
  • Provide guidance and support to junior Retail Marketing colleagues.

Skills and Experience

  • Proven experience delivering B2B and B2B2C marketing campaigns ideally in financial services or other highly regulated industry organisations.
  • Strong understanding of B2B and B2B2C integrated marketing and sales principles.
  • Experience of using campaign management, content management and customer relationship management platforms, tools and technologies, including Google Analytics, Jira, Microsoft Dynamics and Episerver.
  • Expertise across multiple areas of marketing, including digital advertising, social media, email marketing and website content management.
  • Experience of working with Microsoft Office suite and Adobe Acrobat.
  • Strong stakeholder engagement, with the confidence and credibility to work with Group Communications and wider Group stakeholder colleagues, strategic partners and creative agencies.
  • Critical thinking, creativity and ability to consider how best to solve problems.
  • Excellent verbal and numeracy skills.
  • Strong project management skills and the ability to handle multiple tasks at once and at times, work under pressure.
  • Marketing or business related degree, or equivalent marketing qualification (desirable).

Our behaviours

At Just you’ll have the opportunity to develop your career, whilst making a difference to the lives of those around you. You’ll be part of a company with a strong and distinctive culture – we’re ambitious, curious and collaborative – and every decision we make centres around being Just and delivering the best outcomes for our customers.

What’s in it for you

  • A competitive salary, pension scheme and life assurance.
  • 25 days annual leave plus an additional day on us for your birthday.
  • Private medical cover and income protection, just in case.
  • A generous and highly achievable bonus scheme.
  • Opportunities to progress your career in-role and within the company.
  • Free access to the Headspace app, 24/7 employee assistance helpline and trained physical and mental health first aiders.
  • A variety of employee funded benefits available via our online benefits portal.
  • Plus, several additional purchase options available for you and your loved ones.

Valuing diversity of thought and fostering a sense of belonging is critical to our business success, driving innovation and balanced decision making. Our work on DEIB (Diversity, Equity, Inclusion and Belonging) aims to deliver a brilliant employee experience underpinned by a sense of belonging, where our people feel proud to work at Just. We remain committed to our publicly disclosed HM Treasury Women in Finance Charter and Race at Work Charter targets and support a wide range of employee network and events, championing issues including intergenerational working, social mobility and neurodiversity.

Lead Retail Marketing Executive in London employer: Just Group plc

At Just, we pride ourselves on being an exceptional employer that fosters a dynamic and collaborative work culture. As a Lead Retail Marketing Executive, you will not only have the opportunity to lead impactful B2B marketing campaigns but also benefit from a competitive salary, generous annual leave, and a strong focus on employee growth and well-being. Our commitment to diversity, equity, inclusion, and belonging ensures that every team member feels valued and empowered to make a difference in the lives of our customers and colleagues alike.

Just Group plc

Contact Details:

Just Group plc Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Lead Retail Marketing Executive in London

Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Just Group plc and show them what you can bring to the table.

Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Just Group plc are looking for.

Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Just Group plc on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Just Group plc. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace Lead Retail Marketing Executive in London

B2B Marketing
Campaign Management
Content Management
Customer Relationship Management (CRM)
Google Analytics
Jira
Microsoft Dynamics

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Just Group plc. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of Just Group plc:Show us that you’ve done your homework! In your application, briefly mention what you admire about Just Group plc’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at Just Group plc

Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Just Group plc will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

Be Ready for Scenario-Based Questions

At Just Group plc, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.