At a Glance
- Tasks: Lead and shape social media strategy for a top healthcare provider.
- Company: One of the UK's leading healthcare providers based in Suffolk.
- Benefits: £40,000 salary, hybrid work, performance bonus, and career development.
- Other info: Join a supportive team with excellent growth opportunities.
- Why this job: Make a real impact in digital marketing for sensitive healthcare services.
- Qualifications: Experience in social media marketing and strong storytelling skills.
The predicted salary is between 40000 - 40000 £ per year.
An exciting new opportunity has arisen for a dedicated Hybrid Content & Social Media Marketing Manager to take the digital presence of one of the UK's leading healthcare providers, based in Suffolk, to the next level. This is an outstanding opportunity for a proactive digital leader to thrive within an in-house environment. You will be responsible for leading and shaping the company social media strategy across rapidly growing divisions, playing a key role in their continued success.
As the Content/Social Media Manager your key responsibilities include:
- Proactively audit current output and design a unified strategy that works at the corporate brand level, right down to the hyper-local care home and branch level.
- Partner with our Digital Marketing Manager, Web Developer, and Graphic Designers to build seamless, high-converting integrated marketing campaigns.
- Optimise our output for Return on Investment (ROI), shifting focus entirely away from likes/shares to hard lead generation and reduced Cost Per Acquisition (CPA).
The following skills and experience would be preferred and beneficial for the role:
- You understand how to market highly sensitive, emotional services (adult social care/dementia) while maintaining strict regulatory (CQC) compliance and resident dignity.
- Proven experience creating engaging content across multiple social media platforms, including Facebook, Instagram, LinkedIn, TikTok and YouTube.
- Strong copywriting and storytelling skills, with the ability to create content that resonates with families, residents, healthcare professionals and wider communities.
- Ability to capture and produce high-quality photo and video content, including filming, editing and optimising content for different platforms.
- Excellent understanding of social media trends, algorithms and best practices to maximise engagement and audience growth.
- Experience managing social media communities, responding to enquiries and maintaining a positive brand reputation online.
The successful candidate will receive an excellent salary of £40,000 per annum. This exciting position is a Hybrid role - 3 days working from home and 2 days per week at the head office. In return for your hard work and commitment you will receive the following generous benefits:
- 10% Performance based bonus
- Comprehensive induction and training programme
- Opportunities for career development and progression
- Employee Assistance Programme
- Blue Light Card Scheme
- Loyalty Bonus
- Full DBS disclosure paid for
- Private Healthcare
- Employee Wellness Health Assured Benefit Program
- Employee Benefits & Discount Scheme
To apply for this fantastic job role, please call on 0121 638 0567 or send your CV.
Digital Content Marketing Manager in Lowestoft employer: Jupiter Recruitment
Join one of the UK's leading healthcare providers in Suffolk as a Digital Content Marketing Manager, where you will thrive in a supportive and innovative work culture. Enjoy a hybrid working model, generous benefits including a performance-based bonus, comprehensive training, and ample opportunities for career progression, all while making a meaningful impact in the lives of families and communities. With a focus on employee wellness and development, this role offers a rewarding environment for those passionate about digital marketing in the healthcare sector.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Content Marketing Manager in Lowestoft
✨Tip Number 1
Network like a pro! Reach out to people in the industry on LinkedIn or at local events. A friendly chat can lead to opportunities that aren’t even advertised yet.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best content and campaigns. This is your chance to shine and demonstrate how you can elevate their digital presence.
✨Tip Number 3
Prepare for interviews by researching the company’s current social media strategy. Bring fresh ideas to the table that align with their goals, and show them you’re the proactive leader they need.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take that extra step.
We think you need these skills to ace Digital Content Marketing Manager in Lowestoft
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the role of Digital Content Marketing Manager. Highlight your experience in social media strategy and content creation, especially in sensitive areas like healthcare. We want to see how you can bring your unique flair to our team!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're passionate about digital marketing in the healthcare sector. Share specific examples of your past successes and how they relate to the responsibilities outlined in the job description.
Showcase Your Creativity:Don’t just list your skills; show us what you can do! Include links to your previous work or portfolio that demonstrates your copywriting, storytelling, and content creation abilities. We love seeing high-quality content that resonates with audiences!
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates. Plus, it’s super easy to do!
How to prepare for a job interview at Jupiter Recruitment
✨Know Your Audience
Before the interview, research the healthcare provider's values and mission. Understand their target audience and how they communicate with families and communities. This will help you tailor your responses to show that you can resonate with their specific needs.
✨Showcase Your Content Skills
Prepare a portfolio of your best work that highlights your copywriting, storytelling, and multimedia skills. Bring examples of engaging content you've created for social media platforms like Facebook, Instagram, and TikTok. Be ready to discuss the strategies behind your content and how it drove engagement.
✨Discuss ROI and CPA Strategies
Be prepared to talk about how you've optimised content for Return on Investment (ROI) in previous roles. Share specific examples of campaigns where you shifted focus from likes to lead generation, and explain how you reduced Cost Per Acquisition (CPA). This shows you understand the business side of digital marketing.
✨Stay Current with Trends
Familiarise yourself with the latest social media trends and algorithms. During the interview, mention any recent changes you've adapted to in your previous roles. This demonstrates your proactive approach and ability to keep the brand relevant in a fast-paced digital landscape.
