Digital Marketing Executive
Cheltenham
Full-Time
£30,000 per annum
Juice Recruitment is delighted to be supporting a highly successful and rapidly growing British luxury fashion brand in their search for a Digital Marketing Executive (Email & SMS). This is an exciting opportunity to join an award-winning business with a strong heritage, exceptional customer following, and ambitious growth plans.
Working within a dynamic marketing team, you'll take ownership of the company's email and SMS marketing activity, helping to drive customer engagement, retention, and commercial performance through well-executed campaigns and customer journeys.
The Role
As Digital Marketing Executive, you will be responsible for the day-to-day management of email and SMS marketing activity, ensuring campaigns are engaging, targeted, and aligned with wider business objectives.
Key responsibilities include:
- Managing email marketing campaigns, automated flows, and audience segmentation through Klaviyo.
- Overseeing SMS marketing activity to ensure communications are timely, relevant, and brand-aligned.
- Acting as the key point of contact for external marketing agencies, ensuring projects are delivered on time and to a high standard.
- Delivering customer loyalty communications across email and SMS channels.
- Planning campaigns around seasonal activity, product launches, key trading periods, and commercial priorities.
- Monitoring and analysing campaign performance, providing regular reporting and actionable insights.
- Collaborating closely with ecommerce, marketing, creative, and customer engagement teams.
- Supporting the ongoing development of customer retention and loyalty initiatives.
About You
We're looking for a commercially-minded and highly organised marketing professional who enjoys balancing creativity with data-driven decision making.
You will ideally have:
- Previous experience managing email marketing campaigns, preferably within Klaviyo.
- Experience working with external agencies and managing stakeholder relationships.
- Strong written communication skills and exceptional attention to detail.
- Excellent organisational skills with the ability to manage multiple campaigns simultaneously.
- A genuine interest in customer retention, CRM, and loyalty marketing.
- A collaborative approach and the ability to work effectively across departments.
- Experience with SMS marketing platforms and loyalty programmes would be advantageous.
What's in It for You?
Our client offers an excellent working environment and a comprehensive benefits package, including:
- £30,000 per annum
- 25 days holiday plus bank holidays
- Additional birthday leave
- Enhanced maternity and paternity pay
- Increased benefits linked to length of service
- Generous staff discount
- Cycle to Work Scheme
- Employee Assistance Programme
- Regular workplace perks and wellbeing initiatives
INDS
Digital Marketing Executive in Gloucester employer: Juice Recruitment
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