At a Glance
- Tasks: Drive trade engagement strategies and strengthen relationships with top retailers.
- Company: Leading FMCG company focused on innovative trade solutions.
- Benefits: Competitive salary, professional development, and dynamic work environment.
- Other info: Opportunity to lead a team and shape the future of trade engagement.
- Why this job: Make a real impact in a strategic role within a fast-paced industry.
- Qualifications: 7+ years in consumer & trade marketing, strong communication skills.
The predicted salary is between 60000 - 80000 € per year.
The key purpose of this position is to drive the company's business objectives by strengthening relationships with key retailers, a strategically critical role in a highly restricted market. The incumbent will focus on the development of the annual trade engagement strategy and drive key engagement programs/initiatives targeted at top 300 high volume retailers ('Star Partners') to cement JTI's position as the preferred business partner.
As Trade Strategy Manager, you will be responsible for the following:
- Development of annual trade engagement strategy: Define & lead the development of annual Trade Engagement strategy which is targeted at high priority General Trade (GT) retailers as well as Key Accounts frontliners to support the achievement of annual volume target for the Singapore domestic market and to overall strengthen trade partnerships, positioning JTI as preferred business partner. Based on defined annual strategy, lead a team to conceptualize key engagement program/initiatives including but not limited to the following retailer touchpoints: (1) Offline - Face to face events and/or activations (2) Online - Digital initiatives via local trade platform(s). Collaborate with key functions to ensure overall strategy/initiatives deliver against set out business priorities. Review initiatives results and subsequent enhancements to continuously increase quality of retailer engagement.
- Development and management of integrated digital eco-system: Define & lead the development and management of integrated digital eco-system and subsequent digital trade strategy to drive data-led decisions, enhance efficiencies and overall digital capabilities of the organization. Lead a team with close collaboration with cross functional stakeholders (IT, Region, Global teams) to manage end-to-end deployment of key digital initiatives as part of defined integrated digital eco-system, with the focus on digital solutions and commercial work processes. Drive continuous review of the digital ecosystem to identify enhancement and digitalization opportunities to strengthen and scale digital capabilities across the organization.
- Budget management: Custodian of Trade Engagement budget: Manage total engagement spending vs planned with timely updates to Finance. Lead strategic forecast and resources planning to ensure total engagement budget is line with company's annual sales planning strategy. Continuous review of overall spending efficiency to increase engagement ROI year-on-year.
- Trade ideas and initiatives rejuvenation: Initiate new ideas/approaches to engage with the trade more effectively to increase overall trade engagement capabilities.
- People management: Recruit, motivate and guide the professional development of the team reporting directly and indirectly to the incumbent.
REQUIREMENTS:
- Qualifications: University degree or equivalent.
- Work Experience: Candidates with at least 7+ years of relevant experience in consumer & trade marketing in an FMCG operating environment in Singapore. Candidates with strong understanding of the General Trade channel and experience in customer relationship management is an advantage.
- Language: Fluency in English.
- Functional Skills: Strong verbal and written communication skills, proficient in Microsoft Office (Excel & PowerPoint), good presentation and writing skills, strong project management skills, good communicator including internal & external stakeholders, and collaboration cross-functionally, problem solver and ability to translate it into actionable plans, ability to work on strategy development (includes data analysis, plans' assessment and enhancements), comprehensive budget management.
Trade Strategy Manager employer: JT International
As a Trade Strategy Manager at JTI, you will thrive in a dynamic and innovative work culture that prioritises collaboration and professional growth. With a strong focus on employee development, we offer comprehensive training programs and opportunities to lead impactful initiatives within the vibrant Singapore market. Join us to be part of a forward-thinking team that values your contributions and fosters a rewarding career path in a strategically critical role.
StudySmarter Expert Advice🤫
We think this is how you could land Trade Strategy Manager
✨Network Like a Pro
Get out there and connect with people in the industry! Attend trade shows, networking events, or even local meet-ups. Building relationships can open doors that a CV just can't.
✨Show Off Your Skills
When you get the chance to chat with potential employers, don’t hold back! Share your past successes and how you’ve driven engagement strategies. Make sure they see the value you can bring to their team.
✨Be Ready for the Digital Age
Brush up on your digital skills and be prepared to discuss how you can enhance their digital ecosystem. Companies love candidates who can bring fresh ideas to the table, especially in today’s tech-driven world.
✨Apply Through Our Website
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Trade Strategy Manager
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Trade Strategy Manager role. Highlight your experience in consumer and trade marketing, especially in the FMCG sector, and showcase how your skills align with our business objectives.
Showcase Your Achievements:When detailing your work experience, focus on specific achievements that demonstrate your ability to drive trade engagement strategies. Use metrics where possible to illustrate your impact, like increased sales or improved retailer relationships.
Be Clear and Concise:Keep your application clear and to the point. We appreciate well-structured documents that are easy to read. Avoid jargon unless it’s relevant to the role, and make sure your writing reflects strong communication skills.
Apply Through Our Website:We encourage you to apply directly through our website. This ensures your application is received promptly and allows us to review your details efficiently. Plus, it’s a great way to show your enthusiasm for joining our team!
How to prepare for a job interview at JT International
✨Know Your Trade Inside Out
Before the interview, make sure you’re well-versed in the FMCG landscape, especially within the General Trade channel. Research the company’s current trade strategies and be ready to discuss how your experience aligns with their objectives.
✨Showcase Your Digital Savvy
Since the role involves managing an integrated digital ecosystem, come prepared with examples of how you've successfully implemented digital initiatives in past roles. Highlight any data-led decisions you've made that improved engagement or efficiency.
✨Prepare for People Management Questions
As a Trade Strategy Manager, you'll be leading a team. Be ready to discuss your leadership style, how you motivate your team, and any specific examples of how you've guided team members in their professional development.
✨Budget Management Insights
Understand the importance of budget management in this role. Prepare to talk about your experience with budget forecasting and resource planning, and how you've maximised ROI in previous positions. Specific numbers or outcomes can really impress!