At a Glance
- Tasks: Lead website management and digital marketing campaigns to boost engagement and sales.
- Company: Join a leading FMCG company making waves in the industry.
- Benefits: Enjoy flexible working options and opportunities for professional growth.
- Why this job: Be part of an innovative team driving impactful marketing strategies.
- Qualifications: 4-5 years in digital marketing with skills in SEO, PPC, and CRM required.
- Other info: Experience with Google Analytics and CMS is essential for success.
The predicted salary is between 28800 - 48000 Β£ per year.
My client, a leader within the FMCG industry, is looking for a Website and Marketing Executive to lead the day-to-day running of their website and database/CRM systems. You will build new pages and features, identify and implement innovative ideas aligned with the business strategy, and manage web agency support for technical deployments including CRM/database system rollout, liaising with marketing colleagues for optimal use.
Requirements include:
- 4-5 yearsβ experience in digital marketing, with PPC, SEO, CRM, email, and website management.
- Knowledge of SEO and website optimization techniques.
- Proficiency with Google Analytics or similar tools.
- A creative yet pragmatic approach.
- Ability to write accurate briefs and communicate confidently.
- Experience in developing customer journeys and online stores to grow sales and engagement.
The role involves developing and executing digital marketing campaigns, managing agencies, monitoring website traffic, optimizing for organic search, and improving website performance and user experience. Familiarity with CMS, content updating, and industry competitor analysis are also required.
Website and Marketing executive employer: JR United Kingdom
Contact Detail:
JR United Kingdom Recruiting Team
StudySmarter Expert Advice π€«
We think this is how you could land Website and Marketing executive
β¨Tip Number 1
Familiarise yourself with the latest trends in digital marketing, especially in PPC and SEO. This will not only help you during interviews but also demonstrate your passion and commitment to staying updated in a fast-paced industry.
β¨Tip Number 2
Network with professionals in the FMCG sector and attend relevant industry events or webinars. Building connections can provide valuable insights and potentially lead to referrals for the position.
β¨Tip Number 3
Prepare to discuss specific examples of how you've successfully managed website projects or digital campaigns in the past. Highlighting measurable results will showcase your ability to drive performance and engagement.
β¨Tip Number 4
Brush up on your technical skills related to CRM systems and Google Analytics. Being able to speak confidently about how you've used these tools to enhance user experience and optimise website performance will set you apart from other candidates.
We think you need these skills to ace Website and Marketing executive
Some tips for your application π«‘
Tailor Your CV: Make sure your CV highlights your 4-5 years of experience in digital marketing. Focus on specific skills like PPC, SEO, CRM, and website management that are mentioned in the job description.
Craft a Compelling Cover Letter: In your cover letter, express your passion for digital marketing and how your creative yet pragmatic approach aligns with the company's goals. Mention any relevant projects or campaigns you've successfully executed.
Showcase Technical Skills: Emphasise your proficiency with tools like Google Analytics and your knowledge of SEO and website optimisation techniques. Provide examples of how you've used these skills to improve website performance in previous roles.
Highlight Communication Abilities: Since the role requires confident communication and the ability to write accurate briefs, include examples of how you've effectively communicated with teams or clients in past positions.
How to prepare for a job interview at JR United Kingdom
β¨Showcase Your Digital Marketing Experience
Make sure to highlight your 4-5 years of experience in digital marketing during the interview. Be prepared to discuss specific campaigns you've managed, focusing on PPC, SEO, and CRM strategies that have driven results.
β¨Demonstrate Your Technical Skills
Familiarise yourself with the tools mentioned in the job description, such as Google Analytics and CMS platforms. Be ready to explain how you've used these tools to optimise website performance and improve user experience.
β¨Prepare Creative Ideas
Think of innovative ideas that align with the business strategy of the company. Presenting fresh concepts for website features or marketing campaigns can set you apart and show your proactive approach.
β¨Communicate Confidently
Effective communication is key in this role. Practice articulating your thoughts clearly and confidently, especially when discussing your previous work and how it relates to the potential role.