Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Analyse data to influence advertising strategies and client pitches.
- Company: Join a leading UK broadcaster known for its innovative approach.
- Benefits: Competitive salary, collaborative culture, and opportunities for professional growth.
- Why this job: Be a key player in shaping impactful advertising insights and strategies.
- Qualifications: Experience in media or advertising, strong analytical and storytelling skills required.
- Other info: Engage in informal chats and problem-solving tasks during the interview process.
The predicted salary is between 42000 - 66000 £ per year.
We're partnered with one of the UK’s most recognisable broadcasters to find a Senior Insight Analyst for their Commercial Insight team. Sitting within a newly centralised Audience Insights function, this role works directly with senior stakeholders to deliver high-value insight that influences advertising strategy, client pitches, and commercial decision-making. You’ll act as a thought partner to the Commercial leadership team, translating business challenges into data-driven solutions and impactful stories.
THE ROLE:
- Reporting into the Insight Business Partner (CRO & Distribution), you’ll work across TV, digital, and social campaign performance to support ad effectiveness measurement and audience analysis.
- Help shape advertiser briefs by delivering insight on reach, engagement, and ROI.
- Lead the design and delivery of bespoke insight and effectiveness studies.
- Analyse large datasets across multiple sources including BARB, YouTube, and internal first-party data.
- Use tools like TechEdge, TGI, AdIntel, and TouchPoints to evaluate media consumption and advertising impact.
- Create engaging, insight-led presentations to support Sales in pitches to agencies and clients.
- Collaborate closely with the wider research, analytics, and reporting teams to deliver joined-up insight solutions.
WHAT YOU’LL NEED:
- Proven experience in media, advertising, or research – from an agency, broadcaster, or client-side.
- Strong analytical ability, confident working with large data sets and campaign metrics.
- Excellent storytelling and communication skills, with the ability to turn data into actionable commercial insight.
- Experience with media and audience tools like TechEdge (BARB), TGI, AdIntel, and TouchPoints.
- Strong Excel skills; Power BI or dashboarding experience a plus.
- Collaborative and proactive, with the confidence to push back and challenge briefs where needed.
- Understanding of campaign effectiveness, brand lift, or attribution measurement is highly desirable.
30-minute informal chat with the hiring manager 1-hour second round including a live business scenario task (not technical, focused on problem-solving and stakeholder thinking).
Senior Insight Analyst employer: JR United Kingdom
Contact Detail:
JR United Kingdom Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Insight Analyst
✨Tip Number 1
Familiarise yourself with the tools mentioned in the job description, such as TechEdge, TGI, and AdIntel. Having a solid understanding of these platforms will not only boost your confidence during discussions but also demonstrate your proactive approach to the hiring manager.
✨Tip Number 2
Prepare for the informal chat by thinking about how you can translate complex data into compelling stories. Practice explaining past projects where your insights influenced decision-making, as this will showcase your storytelling skills and analytical ability.
✨Tip Number 3
During the second round interview, focus on problem-solving and stakeholder thinking. Think of examples from your experience where you successfully collaborated with different teams to deliver insights, as this will highlight your collaborative nature and ability to push back when necessary.
✨Tip Number 4
Stay updated on current trends in media and advertising effectiveness. Being able to discuss recent developments or case studies during your interviews will show your passion for the industry and your commitment to delivering high-value insights.
We think you need these skills to ace Senior Insight Analyst
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in media, advertising, or research. Emphasise your analytical skills and any specific tools you've used, such as TechEdge or Power BI.
Craft a Compelling Cover Letter: In your cover letter, demonstrate your understanding of the role and how your background aligns with the responsibilities. Use examples to showcase your storytelling abilities and how you've turned data into actionable insights.
Showcase Your Analytical Skills: When detailing your experience, focus on specific projects where you analysed large datasets or contributed to campaign effectiveness. Highlight any measurable outcomes that resulted from your insights.
Prepare for Interviews: Anticipate questions about your problem-solving approach and stakeholder management. Be ready to discuss how you've collaborated with teams to deliver impactful insights and how you would tackle the business scenario task.
How to prepare for a job interview at JR United Kingdom
✨Know Your Data Tools
Familiarise yourself with the tools mentioned in the job description, such as TechEdge, TGI, and AdIntel. Be prepared to discuss how you've used these tools in past roles to analyse data and derive insights.
✨Prepare for Scenario-Based Questions
Since the second round includes a live business scenario task, practice problem-solving scenarios related to audience insights and advertising effectiveness. Think about how you would approach real-world challenges and communicate your thought process clearly.
✨Craft Your Storytelling Skills
As storytelling is crucial for this role, prepare examples of how you've turned complex data into compelling narratives. Highlight your ability to influence stakeholders through engaging presentations and clear communication.
✨Show Collaborative Spirit
Demonstrate your collaborative nature by sharing experiences where you've worked closely with cross-functional teams. Emphasise your proactive approach and how you've successfully challenged briefs to achieve better outcomes.
