Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead digital marketing strategies to boost sales and user engagement across Europe.
- Company: Join JD.COM, a dynamic player in the e-commerce landscape.
- Benefits: Enjoy a competitive salary, performance bonuses, and opportunities for career advancement.
- Why this job: Be part of innovative campaigns that shape shopping behaviours and drive cultural connections.
- Qualifications: 8+ years in e-commerce marketing with strong analytical and technical skills required.
- Other info: Work in a fast-paced, multicultural environment with a focus on sustainability trends.
The predicted salary is between 43200 - 72000 £ per year.
Key Responsibilities
- Insights & GMV Growth: Analyze European shopping behaviors (e.g., sustainability trends, regional payment preferences) to design campaigns boosting GMV through localized promotions and seasonal strategies. Partner with product teams to pilot AI-driven tools (e.g., personalized recommendations, dynamic pricing) that increase conversion rates and average order value.
- Campaign Development & Optimization: Build and iterate marketing tools (e.g., automated bundling systems, loyalty gamification) to enhance user engagement and repeat purchases. Monitor real-time campaign performance via Tableau/Google Analytics, adjusting strategies to maximize ROI.
- Strategic Partnerships & Cultural Campaigns: Collaborate with European brands, influencers, and logistics partners to co-create campaigns aligned with local festivals (e.g., Christmas markets, Summer Sales) and cultural moments. Leverage TikTok/Instagram trends to amplify brand visibility and drive category-specific sales growth.
Qualifications
- Education & Experience: Bachelor’s/Master’s in Marketing, Data Analytics, or related field. 8+ years in e-commerce campaign management, with 5+ years focused on European markets (experience with Amazon Ads or Shopify campaigns is a plus). Proven success in scaling campaigns with measurable GMV impact.
- Technical Skills: Advanced proficiency in SQL, Google Analytics, and A/B testing frameworks. Familiarity with Meta Business Suite, TikTok Ads Manager, and CRM platforms. Understanding of GDPR compliance and cross-border logistics challenges.
- Soft Skills: Cultural sensitivity to navigate diverse European markets (e.g., UK, Germany, France). Strong stakeholder management skills to align internal teams and external partners. Adaptability to thrive in a fast-paced, multicultural environment.
Salary & Career Growth:
- Compensation: Competitive package with performance-based bonuses.
- Career Path: Opportunities to advance into roles such as Regional Operations Lead or Head of User Growth, with exposure to global market expansion strategies.
Senior Digital Marketing Manager employer: JR United Kingdom
Contact Detail:
JR United Kingdom Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Digital Marketing Manager
✨Tip Number 1
Familiarise yourself with the latest trends in European e-commerce and digital marketing. Understanding regional shopping behaviours, especially around sustainability and payment preferences, will help you tailor your approach during interviews.
✨Tip Number 2
Showcase your experience with AI-driven tools and data analytics. Be prepared to discuss specific campaigns where you've successfully used these technologies to boost conversion rates and average order value.
✨Tip Number 3
Highlight your ability to collaborate with diverse stakeholders. Prepare examples of how you've worked with brands, influencers, or logistics partners to create culturally relevant campaigns that resonate with local audiences.
✨Tip Number 4
Demonstrate your adaptability in fast-paced environments. Share stories that illustrate your ability to pivot strategies based on real-time data and market changes, particularly in multicultural settings.
We think you need these skills to ace Senior Digital Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital marketing, especially in e-commerce and European markets. Use keywords from the job description to demonstrate your fit for the role.
Craft a Compelling Cover Letter: Write a cover letter that showcases your understanding of the company's goals and how your skills can contribute to their success. Mention specific campaigns or projects you've worked on that align with the responsibilities listed.
Showcase Technical Skills: Emphasise your proficiency in tools like SQL, Google Analytics, and A/B testing frameworks. Provide examples of how you've used these tools to drive campaign success and improve ROI.
Highlight Cultural Sensitivity: Given the role's focus on diverse European markets, include examples of how you've successfully navigated cultural differences in previous campaigns. This will demonstrate your adaptability and stakeholder management skills.
How to prepare for a job interview at JR United Kingdom
✨Showcase Your Analytical Skills
As a Senior Digital Marketing Manager, you'll need to demonstrate your ability to analyse shopping behaviours and campaign performance. Be prepared to discuss specific examples of how you've used data analytics tools like Google Analytics or Tableau to drive marketing decisions.
✨Highlight Your E-commerce Experience
With over 8 years in e-commerce campaign management, it's crucial to highlight your relevant experience. Discuss successful campaigns you've managed, particularly those that had a measurable impact on GMV, and any familiarity with platforms like Amazon Ads or Shopify.
✨Demonstrate Cultural Sensitivity
Given the diverse European markets, showcasing your cultural sensitivity is key. Prepare to discuss how you've tailored campaigns to resonate with different audiences, and provide examples of collaborations with local brands or influencers.
✨Prepare for Technical Questions
Expect questions about your technical skills, especially regarding SQL and A/B testing frameworks. Brush up on these areas and be ready to explain how you've applied them in past roles to optimise marketing strategies.
