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For Companies At a Glance
- Tasks: Create engaging product copy and collaborate with teams to meet business goals.
- Company: Join Liberty, a renowned brand known for its unique homeware and fashion.
- Benefits: Enjoy a creative work environment with opportunities for growth and learning.
- Why this job: Perfect for storytellers passionate about homeware and fashion in a vibrant culture.
- Qualifications: Some copywriting experience preferred; strong writing and editing skills required.
- Other info: Entry-level role ideal for those eager to make an impact in a luxury brand.
The predicted salary is between 28800 - 48000 £ per year.
We are looking for a talented and detail-driven Product Copywriter to join our copy team at Liberty. You will play a key role in crafting compelling and creative product copy to connect, inspire and drive action. Reporting to our Lead Product Copywriter, you will work closely with our trade, marketing and buying teams to support web enrichment and ensure that business priorities are met. This is an exciting, entry level opportunity for someone who is commercially minded with an affinity for storytelling and passion for homeware, fabrics, beauty, fashion, and all things Liberty!
Key Responsibilities
- Writing clear, engaging website copy including creative product descriptions, landing pages and brand descriptions focusing on the Home & Fabrics department, in addition to supporting our other categories as needed.
- Writing creative product descriptions for all Home third-party brands, including Liberty own brand and fabrics.
- Proof-reading and editing copy to ensure spelling and grammatical accuracy across all copy.
- Collaborate closely with key stakeholders from across the business, including marketing, buying and retail, to ensure business priorities are successfully met.
- Tracking and managing workload based on business priorities and demand.
- Ensuring Liberty tone of voice remains consistent and authentic at all times.
- Apply SEO best practice without compromising brand tone of voice and integrity.
Requirements and Experience:
- Some experience of product copywriting, preferably within luxury fashion, lifestyle or beauty would be an advantage.
- Excellent writing, editing, proofreading, and storytelling skills with keen attention to detail.
- Ability to adapt tone and messaging for different brands and departments within the business to pique customers' interest and engagement.
- A strong understanding of Liberty’s brand identity and vision.
- Basic knowledge of SEO best practice.
- Highly organised and comfortable working under pressure and to tight deadlines.
Product Copywriter employer: JR United Kingdom
Contact Detail:
JR United Kingdom Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Product Copywriter
✨Tip Number 1
Familiarise yourself with Liberty's brand identity and tone of voice. Spend time exploring their website and social media to understand how they communicate with their audience, as this will help you align your writing style with their expectations.
✨Tip Number 2
Showcase your storytelling skills by preparing a portfolio that includes examples of product descriptions or copywriting you've done in the past. Tailor these samples to reflect the luxury and creativity associated with Liberty's products.
✨Tip Number 3
Network with professionals in the industry, especially those who have experience in luxury fashion or homeware. Attend relevant events or join online communities where you can connect with others and gain insights into the role and company culture.
✨Tip Number 4
Stay updated on SEO best practices, as this is a key requirement for the role. Consider taking a short online course or reading up on the latest trends to ensure you can effectively incorporate SEO into your writing without compromising the brand's voice.
We think you need these skills to ace Product Copywriter
Some tips for your application 🫡
Understand the Brand: Before applying, take some time to immerse yourself in Liberty's brand identity. Familiarise yourself with their tone of voice, product offerings, and overall aesthetic. This will help you tailor your application to reflect their values.
Showcase Your Writing Skills: Include samples of your previous copywriting work that demonstrate your ability to write engaging product descriptions and marketing content. Highlight any experience related to homeware, fashion, or beauty to align with the role.
Tailor Your CV and Cover Letter: Craft a CV and cover letter that specifically address the key responsibilities and requirements mentioned in the job description. Emphasise your attention to detail, storytelling skills, and any relevant experience in luxury or lifestyle sectors.
Highlight SEO Knowledge: Mention any experience or knowledge you have regarding SEO best practices. Explain how you can apply this knowledge while maintaining the brand's tone of voice, as this is crucial for the role.
How to prepare for a job interview at JR United Kingdom
✨Showcase Your Writing Skills
Prepare a portfolio of your best writing samples, especially those that highlight your product copywriting abilities. Make sure to include examples that demonstrate your storytelling skills and attention to detail, as these are crucial for the role.
✨Understand Liberty's Brand Identity
Research Liberty’s brand values, tone of voice, and product offerings. Be ready to discuss how you can align your writing style with their brand identity and how you would adapt your messaging for different categories.
✨Familiarise Yourself with SEO Best Practices
Brush up on basic SEO principles and be prepared to discuss how you would incorporate them into your writing without compromising the brand's tone. This shows that you understand the importance of visibility in online content.
✨Prepare for Collaboration Questions
Think about past experiences where you collaborated with others, especially in a creative context. Be ready to share examples of how you worked with different teams to meet business priorities, as this is key for the role at Liberty.
