At a Glance
- Tasks: Create engaging content to boost sales and marketing for our products.
- Company: Join a leading B2B services provider based in Chester.
- Benefits: Enjoy hybrid working, potential for permanent role, and a collaborative environment.
- Why this job: Be part of a dynamic team shaping product narratives and making an impact.
- Qualifications: No strict qualifications needed; creativity and passion are key!
- Other info: We embrace diversity and encourage all to apply, regardless of experience.
Location: Chester (hybrid)
Contract: 3-4 months with the possibility of being made permanent
We are seeking a skilled Content Writer to join a large B2B services provider based in Chester. In this role, you will craft impactful content to support sales efforts, enhance multi-channel marketing initiatives, and clearly articulate our clientβs product offerings. As part of the product marketing team, you will lead the implementation of the product content strategy, ensuring support for successful market launches through sales pitch decks, playbooks, product sheets, and web content.
Key Responsibilities:
- Develop clear, benefit-led content that effectively communicates product value and differentiation.
- Create compelling launch collateral aligned with product positioning and go-to-market strategies.
- Stay informed on market trends to produce relevant content for target audiences.
- Develop sales tools such as battle cards, one-pagers, email templates, scripts, and case studies.
- Collaborate with Sales and Product Marketing to address buyer needs, objections, and messaging gaps.
- Produce branded assets, playbooks, training materials, and solution briefs to support partner channels.
- Tailor messaging for partners across various industries and audiences.
- Maintain consistent tone and messaging across all content and formats.
- Edit and improve existing content; support proofreading for grammar and tone.
- Assist with internal communications and broader business content tasks as needed.
We encourage candidates who may not meet every qualification to apply, as we value diversity and inclusivity. We are happy to discuss any reasonable adjustments required for applicants.
Product Content Writer employer: JR United Kingdom
Contact Detail:
JR United Kingdom Recruiting Team
StudySmarter Expert Advice π€«
We think this is how you could land Product Content Writer
β¨Tip Number 1
Familiarise yourself with the latest trends in B2B content marketing. Understanding what resonates with target audiences can help you craft compelling narratives that align with our product offerings.
β¨Tip Number 2
Showcase your ability to create diverse content types. Be prepared to discuss examples of sales tools, launch collateral, or any other relevant materials you've developed that demonstrate your versatility as a writer.
β¨Tip Number 3
Highlight your collaborative skills. Since this role involves working closely with Sales and Product Marketing, be ready to share experiences where teamwork led to successful content outcomes.
β¨Tip Number 4
Prepare to discuss how you maintain a consistent tone across various formats. This is crucial for our brand identity, so think of specific strategies or tools you use to ensure coherence in your writing.
We think you need these skills to ace Product Content Writer
Some tips for your application π«‘
Understand the Role: Before applying, make sure to thoroughly read the job description for the Product Content Writer position. Understand the key responsibilities and required skills, so you can tailor your application accordingly.
Tailor Your CV: Highlight relevant experience in content writing, especially in B2B environments. Showcase any previous work that demonstrates your ability to create compelling product content and marketing materials.
Craft a Strong Cover Letter: Write a cover letter that specifically addresses how your skills and experiences align with the responsibilities of the role. Mention your understanding of market trends and your ability to produce clear, benefit-led content.
Showcase Your Writing Skills: Include samples of your writing that reflect your ability to create engaging and informative content. This could be links to published articles, marketing collateral, or any other relevant writing samples that demonstrate your expertise.
How to prepare for a job interview at JR United Kingdom
β¨Showcase Your Writing Skills
As a Product Content Writer, your writing ability is crucial. Bring samples of your previous work that demonstrate your skill in creating clear, engaging, and benefit-led content. Be prepared to discuss your writing process and how you tailor content for different audiences.
β¨Understand the Product and Market
Research the companyβs products and the market they operate in. Familiarise yourself with their target audience and competitors. This knowledge will help you articulate how you can contribute to their product content strategy effectively.
β¨Prepare for Collaboration Questions
Since the role involves working closely with Sales and Product Marketing teams, be ready to discuss your experience in collaborative projects. Share examples of how you've successfully worked with others to address buyer needs and create impactful content.
β¨Demonstrate Adaptability
Highlight your ability to adapt your writing style and messaging for various industries and audiences. Discuss any experiences where you had to pivot your approach based on feedback or changing market trends, showcasing your flexibility and responsiveness.