Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead PPC campaigns on Google & Bing, optimising for global growth and performance.
- Company: Join a successful online retailer making waves in the digital market.
- Benefits: Enjoy flexible working with 2 days in the office and great corporate perks.
- Why this job: Be part of a dynamic team, driving impactful marketing strategies and staying ahead of trends.
- Qualifications: 4+ years in PPC with expertise in Google Ads and Bing Ads required.
- Other info: Collaborate with a creative team and enhance your skills in a fast-paced environment.
The predicted salary is between 36000 - 60000 £ per year.
Our client, a hugely successful online retailer has a new opportunity for an experienced PPC Manager. This is a new role that sits within the Performance Marketing team and reports directly into the Head of Performance. The PPC Manager will oversee all the PPC activity across Google & Bing including Search, Performance Max, Display and YouTube identifying opportunities to optimise the current set up and grow campaigns globally.
We are looking for a passionate PPC Manager to really get into the detail of the current paid search set up and own campaign creation and budget management across campaigns. The ideal candidate will have a proven track record of creating and implementing successful PPC campaigns, optimising performance, and driving results to KPIs. They will be responsible for managing all aspects of our paid search campaigns, including strategy, keyword research, campaign setup, monitoring, analysis, and reporting. This role requires a deep understanding of digital advertising platforms, data analysis, and a passion for staying ahead of industry trends.
KEY RESPONSIBILITIES- Plan and execute PPC campaigns across multiple platforms and territories to align with the business’ channel and overall business goals and strategy.
- Conduct thorough keyword research across the full product mix and future launches to ensure complete visibility and continuing to identify opportunities and trends.
- Develop compelling ad copy and creatives for specific target audiences ensuring it is in line with the brand tone of voice whilst also best in class for the marketing channel.
- Implement effective budget/bid optimisations and management strategies to achieve channel ROAS target whilst working to budgets set to ensure the most efficient spend.
- Utilise analytics tools to track, analyse and report on key performance metrics and inform optimisation strategies.
- Generate daily, weekly and monthly reporting on campaign performance, insights and recommendations for improvement across the channel and provide actionable insights to enhance the overall marketing strategy.
- Conduct regular analysis of competitor and similar brands activity as well as staying on top of industry trends.
- Regularly refine and expand keyword targeting and lists to maximise campaign effectiveness whilst utilising CRM audiences.
- Collaborate with the wider marketing team to optimise landing pages and improve conversion rates across for all paid search traffic implementing A/B testing strategies to enhance campaign performance.
- Keep up to date with industry trends, updates and best practices within paid search, recommending and implementing new strategies to maximise performance.
- 4+ years in a PPC role with strong knowledge across the full Google products.
- Fantastic knowledge of PPC from campaign set up to optimisation of campaigns.
- Proficient in using Google Ads, Bing Ads, and other relevant advertising platforms.
- Strong analytical skills with the ability to interpret data and provide actionable insights.
- Excellent communication and collaboration skills.
PPC Manager employer: JR United Kingdom
Contact Detail:
JR United Kingdom Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land PPC Manager
✨Tip Number 1
Familiarise yourself with the latest trends in PPC advertising, especially on platforms like Google Ads and Bing Ads. This will not only help you during interviews but also demonstrate your passion for the industry.
✨Tip Number 2
Network with other PPC professionals through online forums or local meetups in Leeds. Building connections can provide insights into the role and may even lead to referrals.
✨Tip Number 3
Prepare to discuss specific campaigns you've managed in detail. Be ready to explain your strategies, the tools you used, and the results achieved, as this will showcase your hands-on experience.
✨Tip Number 4
Stay updated on competitor activities and industry benchmarks. Being able to discuss these insights during your interview will show that you are proactive and knowledgeable about the market landscape.
We think you need these skills to ace PPC Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in PPC management, particularly with Google Ads and Bing Ads. Include specific examples of successful campaigns you've managed, focusing on metrics that demonstrate your impact.
Craft a Compelling Cover Letter: In your cover letter, express your passion for PPC and digital marketing. Discuss your approach to campaign optimisation and how you stay updated with industry trends. Mention any relevant achievements that align with the job description.
Showcase Analytical Skills: Since the role requires strong analytical skills, be prepared to discuss how you've used data analysis to inform your PPC strategies. Include examples of tools you've used and how your insights led to improved campaign performance.
Highlight Collaboration Experience: The job involves working closely with the marketing team, so emphasise your collaboration skills. Provide examples of how you've worked with others to optimise landing pages or improve conversion rates in past roles.
How to prepare for a job interview at JR United Kingdom
✨Showcase Your PPC Expertise
Be prepared to discuss your previous PPC campaigns in detail. Highlight specific strategies you implemented, the results achieved, and how you optimised performance to meet KPIs. This will demonstrate your hands-on experience and understanding of the role.
✨Know the Tools Inside Out
Familiarise yourself with Google Ads, Bing Ads, and any other relevant platforms mentioned in the job description. Be ready to discuss how you've used these tools for campaign setup, monitoring, and analysis, as well as any analytics tools you've employed to track performance.
✨Stay Ahead of Industry Trends
Research current trends in PPC and digital advertising. Be prepared to share insights on recent changes in the industry and how they could impact the company's strategy. This shows your passion for the field and your commitment to continuous learning.
✨Prepare for Scenario Questions
Anticipate questions that may ask how you would handle specific PPC challenges or scenarios. Think about how you would approach keyword research, budget management, or ad copy creation. This will help you demonstrate your problem-solving skills and strategic thinking.
