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For Companies At a Glance
- Tasks: Lead Google Ads and Shopping campaigns to drive results for diverse clients.
- Company: Join a growing digital agency known for its innovative and collaborative culture.
- Benefits: Enjoy a hybrid work setup and the chance to make a real impact.
- Why this job: Perfect for data enthusiasts eager to shape paid media strategies in a dynamic environment.
- Qualifications: Experience in PPC management, strong analytical skills, and proficiency in Google tools required.
- Other info: Work alongside creative teams to deliver integrated digital marketing solutions.
The predicted salary is between 36000 - 60000 £ per year.
An exciting opportunity has opened up at a growing digital agency for a Paid Ads Specialist with a passion for performance marketing and a sharp focus on Google platforms. In this role, you’ll lead on Google Search and Shopping campaigns, driving measurable results for clients across diverse industries. The position is ideally suited to someone who enjoys working hands-on with data, ad optimisation, and crafting strategies that convert. Working alongside content, SEO, and social teams, you'll play a critical role in delivering integrated digital marketing solutions. The agency fosters a collaborative and forward-thinking culture where your input into processes and strategies will help shape the future of the paid media offering. With a hybrid setup based in Reading, this is a chance to make a genuine impact within a nimble and innovative environment.
Key Responsibilities:
- Develop and manage high-performing Google Ads and Shopping campaigns tailored to client goals.
- Conduct keyword research, audience segmentation, and competitor analysis to inform strategic decisions.
- Continuously optimise campaigns through bid adjustments, A/B testing, and creative refinement.
- Produce insightful performance reports with clear recommendations for improvement.
- Collaborate with SEO, content, and social teams to ensure cohesive cross-channel strategies.
Requirements:
- Demonstrable experience in PPC management with a focus on Google Search and Shopping.
- Strong analytical skills with the ability to interpret performance data and optimise accordingly.
- Proficiency in Google Analytics, Tag Manager, and ad reporting tools.
- Experience writing compelling ad copy and managing eCommerce or product-led campaigns.
- Ability to manage multiple client projects simultaneously in a fast-paced environment.
Paid Ads Specialist employer: JR United Kingdom
Contact Detail:
JR United Kingdom Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Paid Ads Specialist
✨Tip Number 1
Familiarise yourself with the latest trends in Google Ads and Shopping campaigns. Stay updated on industry changes and best practices, as this knowledge will help you stand out during discussions with our team.
✨Tip Number 2
Showcase your analytical skills by preparing examples of how you've optimised past campaigns. Be ready to discuss specific metrics and results that demonstrate your ability to drive performance.
✨Tip Number 3
Network with professionals in the digital marketing space, especially those focused on PPC. Engaging with others can provide insights and potentially lead to referrals that may benefit your application.
✨Tip Number 4
Prepare to discuss how you collaborate with other teams, such as SEO and content. Highlighting your teamwork skills will show us that you can contribute to our integrated digital marketing solutions.
We think you need these skills to ace Paid Ads Specialist
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience with Google Ads and Shopping campaigns. Include specific metrics or results from previous roles to demonstrate your success in PPC management.
Craft a Compelling Cover Letter: In your cover letter, express your passion for performance marketing and how your skills align with the agency's goals. Mention your experience with data analysis and campaign optimisation, and how you can contribute to their collaborative culture.
Showcase Relevant Skills: Emphasise your analytical skills and proficiency in tools like Google Analytics and Tag Manager. Provide examples of how you've used these tools to drive campaign success and improve performance.
Prepare for Potential Questions: Think about how you would answer questions related to your experience with A/B testing, keyword research, and managing multiple projects. Be ready to discuss specific strategies you've implemented in past roles.
How to prepare for a job interview at JR United Kingdom
✨Showcase Your PPC Expertise
Be prepared to discuss your previous experience with Google Ads and Shopping campaigns. Highlight specific examples where you successfully optimised campaigns and drove measurable results, as this will demonstrate your hands-on knowledge and ability to deliver performance.
✨Demonstrate Analytical Skills
Since the role requires strong analytical skills, come ready to talk about how you've used data to inform your strategies. Discuss any tools you've used, like Google Analytics or Tag Manager, and be ready to interpret sample data if asked.
✨Prepare for Collaboration Questions
Given the collaborative nature of the agency, think of examples where you've worked with other teams, such as SEO or content. Be ready to explain how you contributed to cross-channel strategies and what the outcomes were.
✨Craft Compelling Ad Copy
As writing compelling ad copy is crucial for this role, prepare a few examples of ads you've created in the past. You might even want to bring a portfolio or notes on your creative process to showcase your skills during the interview.
