Head of Community - Marketplace

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Salt are seeing an experienced Head of Community for a newly created role with one of our established clients within the burgeoning online marketplace industry.

This role sits within the Brand & Communications function and plays a critical part in shaping how our client connects with and grows their members and community.

Ideally, you\’ll have experience across community, social, PR, and content with a proven ability to drive engagement and brand awareness.

Key Responsibilities:

• Own and deliver the end-to-end community strategy, aligning with brand and business goals.
• Manage and grow community platforms (online and offline), developing tailored engagement plans.
• Build frameworks to measure impact, linking community engagement to revenue, retention, and brand awareness.
• Leverage member insights to inform content, campaigns, and product development.
• Activate grassroots initiatives and ambassador programs to boost reach and advocacy.
• Collaborate cross-functionally to integrate community voice into marketing and company strategy.
• Monitor sentiment, feedback, and metrics to optimise engagement and inform decision-making.
• Champion community management internally and manage a small team.

Experience & Skills:

• Significant experience in community management with a track record of growing and sustaining active communities.
• Expertise in social media, content strategy, and PR, with a focus on advocacy and engagement.
• Strong analytical and reporting skills; comfortable using data to guide strategy.
• Experience working cross-functionally across marketing, product, and support teams.
• Management experience with the ability to lead and grow a team.
• Excellent communication and project management skills.

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