At a Glance
- Tasks: Lead digital marketing efforts, optimise website performance, and manage CRM strategies.
- Company: Join a dynamic team focused on innovative digital solutions and customer engagement.
- Benefits: Enjoy flexible working options, competitive salary, and opportunities for professional growth.
- Why this job: Be part of a creative environment that values data-driven decisions and impactful marketing strategies.
- Qualifications: 3-5 years in digital marketing with expertise in SEO, paid media, and analytics tools required.
- Other info: Collaborate with cross-functional teams and external agencies to drive success.
The predicted salary is between 28800 - 48000 £ per year.
Job Responsibilities:
- Oversee the day-to-day operation of the website to ensure it is functional, secure, and optimised for speed, navigation, and ease of use.
- Continuously improve the site layout, design, and accessibility to enhance customer experience.
- Work closely with developers and designers to implement changes that improve the site's performance.
- Monitor, optimise, and report on the performance of digital marketing campaigns including SEO, paid media and CRM communications.
- Provide regular reports to senior management on campaign effectiveness, making recommendations for future strategy adjustments.
- Develop and manage CRM strategies to improve customer engagement, retention, and segmentation.
- Ensure CRM campaigns are integrated with broader marketing efforts to maintain a cohesive and effective customer experience across all touchpoints.
- Work closely with internal teams and external marketing agencies.
- Overseeing overall budget management and spends across the department.
Key Skills / Experience Required:
- Minimum of 3-5 years experience in digital marketing, with a focus on website optimisation, paid media management, and CRM strategies.
- Experience in data-driven decision making and using analytics tools (e.g., Google Analytics, SEMrush, HubSpot, etc.) to optimise campaigns and drive business results.
- Strong background in SEO, paid search, social media marketing, and email marketing.
- Experience working with CMS platforms, CRM software (Salesforce, HubSpot, etc.), and marketing automation tools.
- Familiarity with SEO tools and paid media platforms.
- Knowledge of website analytics, A/B testing, and performance tracking.
- Strong Creative and Analytical Skills.
- Proven experience in managing projects from concept to completion, ensuring timely delivery, and working with cross-functional teams to align goals.
- Excellent organisational skills and the ability to manage multiple projects simultaneously, prioritising tasks effectively in a fast-paced environment.
Digital Marketing Manager employer: JR United Kingdom
Contact Detail:
JR United Kingdom Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Manager
✨Tip Number 1
Familiarise yourself with the latest trends in digital marketing, especially in website optimisation and CRM strategies. This will not only help you during interviews but also show that you're proactive and passionate about the field.
✨Tip Number 2
Network with professionals in the digital marketing space, particularly those who have experience with SEO and paid media. Attend industry events or join online forums to make connections that could lead to valuable insights or referrals.
✨Tip Number 3
Prepare to discuss specific examples of how you've used analytics tools to drive results in past roles. Being able to articulate your data-driven decision-making process will set you apart from other candidates.
✨Tip Number 4
Showcase your project management skills by discussing how you've successfully managed multiple campaigns or projects simultaneously. Highlighting your organisational abilities will demonstrate that you can thrive in a fast-paced environment.
We think you need these skills to ace Digital Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital marketing, particularly in website optimisation, paid media management, and CRM strategies. Use specific examples to demonstrate your skills and achievements.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for digital marketing and your understanding of the role. Mention how your experience aligns with the job responsibilities and how you can contribute to improving customer engagement and retention.
Showcase Analytical Skills: In your application, emphasise your experience with analytics tools like Google Analytics and SEMrush. Provide examples of how you've used data-driven decision-making to optimise campaigns and achieve business results.
Highlight Project Management Experience: Demonstrate your ability to manage projects from concept to completion. Include details about how you've worked with cross-functional teams and managed multiple projects simultaneously, ensuring timely delivery and alignment of goals.
How to prepare for a job interview at JR United Kingdom
✨Showcase Your Digital Marketing Expertise
Be prepared to discuss your previous experience in digital marketing, particularly focusing on website optimisation, paid media management, and CRM strategies. Highlight specific campaigns you've worked on and the results achieved, as this will demonstrate your capability to handle the responsibilities of the role.
✨Familiarise Yourself with Relevant Tools
Make sure you know your way around analytics tools like Google Analytics, SEMrush, and HubSpot. Be ready to explain how you've used these tools to drive data-driven decisions in past roles. This knowledge will show that you're equipped to monitor and optimise campaigns effectively.
✨Prepare for Scenario-Based Questions
Expect questions that ask how you would handle specific situations, such as improving a poorly performing campaign or managing a tight budget. Think through your approach to problem-solving and be ready to share examples from your past experiences that illustrate your analytical and creative skills.
✨Demonstrate Your Team Collaboration Skills
Since the role involves working closely with developers, designers, and external agencies, be prepared to discuss how you've successfully collaborated with cross-functional teams in the past. Share examples that highlight your organisational skills and ability to manage multiple projects simultaneously.