Social network you want to login/join with: Digital Marketing Director, watford, hertfordshire EU work permit required: The Digital Marketing Director (aka: Brand Growth Director) sits at the intersection of brand storytelling and measurable performance. You’ll architect the vision for how Social, Influencer/KOL, Email/SMS, and Google Ads work together to move customers from first touch to lifelong advocates—all while safeguarding brand voice and accelerating revenue. Somos Digital is a performance-driven creative partner for ambitious brands. From full-funnel launches to evergreen retention programs, we create work that feels human and performs like a machine. Performance Optimization – Direct A/B tests, segment analyses, and creative iterations to lift CAC /LTV, CTR, CVR, and retention. Translate data into actionable insights for both creative and media teams. Budget & Forecasting – Own channel budgets, pacing, and scenario planning. Present monthly performance narratives to executive leadership, tying spend to revenue and margin. 5–8 yrs leading multi-channel digital marketing (agency or high-growth brand). ~ Proven ownership of both creative ideation and performance metrics (ROAS, LTV:CAC). ~ Track record of building and mentoring cross-functional teams. ~ Comfortable with GA4, Meta/Google Ads, Klaviyo/ESP dashboards, Looker/Data Studio. ~ Exceptional communication—equally persuasive in a creative review or a board deck. Certified in Google Ads or HubSpot CRM. Competitive salary + performance bonus. A culture that values experimentation, clear feedback loops, and career growth paths. In addition to applying directly on LinkedIn, please also send your résumé, plus any portfolio links, to [emailprotected] with the subject line: “Brand Growth Director – [Your Name]” . #
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