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- Tasks: Lead digital marketing strategies and inspire a creative team to drive brand growth.
- Company: Somos Digital partners with ambitious brands to turn attention into sustainable revenue.
- Benefits: Enjoy a competitive salary, performance bonuses, and a culture of experimentation and growth.
- Why this job: Join a dynamic team that values creativity and measurable impact in a fast-paced environment.
- Qualifications: 5-8 years in multi-channel digital marketing with proven leadership and performance metrics experience.
- Other info: Send your résumé and portfolio links to apply, showcasing your creative prowess.
The predicted salary is between 43200 - 72000 ÂŁ per year.
The Digital Marketing Director (aka: Brand Growth Director) sits at the intersection of brand storytelling and measurable performance. You’ll architect the vision for how Social, Influencer/KOL, Email/SMS, and Google Ads work together to move customers from first touch to lifelong advocates—all while safeguarding brand voice and accelerating revenue.
Somos Digital is a performance-driven creative partner for ambitious brands. We blend insight-led strategy, channel-agnostic creativity, and rigorous optimization to turn attention into sustainable revenue. From full-funnel launches to evergreen retention programs, we create work that feels human and performs like a machine.
Key Responsibilities
- Integrated Growth Strategy – Build quarterly roadmaps that connect awareness, engagement, and conversion across social, KOL, email/SMS, and paid search.
- Team Leadership – Coach and inspire a team (channel managers, designers, copywriters). Set OKRs, streamline workflows, and foster a culture of feedback and experimentation.
- Performance Optimization – Direct A/B tests, segment analyses, and creative iterations to lift CAC/LTV, CTR, CVR, and retention. Translate data into actionable insights for both creative and media teams.
- Budget & Forecasting – Own channel budgets, pacing, and scenario planning. Present monthly performance narratives to executive leadership, tying spend to revenue and margin.
- Process & Enablement – Standardize briefing templates, dashboard reporting, and post-mortems so wins scale and misses turn into playbook updates.
Must-Haves
- 5–8 yrs leading multi-channel digital marketing (agency or high-growth brand).
- Proven ownership of both creative ideation and performance metrics (ROAS, LTV:CAC).
- Hands-on mastery in at least two of the four core channels; strong literacy in the others.
- Track record of building and mentoring cross-functional teams.
- Comfortable with GA4, Meta/Google Ads, Klaviyo/ESP dashboards, Looker/Data Studio.
- Exceptional communication—equally persuasive in a creative review or a board deck.
Nice-to-Haves
- Experience scaling influencer programs.
- Working knowledge of multi-touch attribution or MMM.
- Certified in Google Ads or HubSpot CRM.
Benefits & Culture
- Competitive salary + performance bonus.
- A culture that values experimentation, clear feedback loops, and career growth paths.
How to Apply
In addition to applying directly on LinkedIn, please also send your résumé, plus any portfolio links, to (emailprotected) with the subject line: “Brand Growth Director – (Your Name)”.
Digital Marketing Director employer: JR United Kingdom
Contact Detail:
JR United Kingdom Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Director
✨Tip Number 1
Familiarise yourself with the latest trends in digital marketing, especially in social media and influencer marketing. This knowledge will help you speak confidently about how to integrate these channels effectively during interviews.
✨Tip Number 2
Prepare to discuss specific examples of how you've optimised performance metrics like CAC, LTV, and CTR in your previous roles. Having concrete data and results at your fingertips will demonstrate your hands-on mastery and strategic thinking.
✨Tip Number 3
Showcase your leadership skills by preparing anecdotes about how you've built and mentored cross-functional teams. Highlighting your ability to inspire and coach others will resonate well with the hiring team.
✨Tip Number 4
Be ready to discuss your experience with tools like GA4, Meta/Google Ads, and Klaviyo. Familiarity with these platforms is crucial, so consider brushing up on any features or updates that may have been released recently.
We think you need these skills to ace Digital Marketing Director
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and requirements of the Digital Marketing Director position. Familiarise yourself with key terms like CAC, LTV, and performance metrics to demonstrate your knowledge in your application.
Tailor Your CV: Customise your CV to highlight relevant experience in multi-channel digital marketing. Emphasise your leadership skills, performance optimisation achievements, and any hands-on experience with the required tools like GA4 and Google Ads.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for brand storytelling and measurable performance. Use specific examples from your past experiences to illustrate how you can contribute to the company's goals and culture.
Showcase Your Portfolio: If applicable, include links to your portfolio that demonstrate your previous work in digital marketing. Highlight successful campaigns or projects that align with the responsibilities of the role, particularly those involving social media, influencer marketing, or email strategies.
How to prepare for a job interview at JR United Kingdom
✨Understand the Brand's Voice
Before your interview, make sure you thoroughly understand the brand's voice and values. Research their previous campaigns and how they engage with their audience. This will help you articulate how you can safeguard and enhance their brand identity.
✨Showcase Your Multi-Channel Expertise
Be prepared to discuss your hands-on experience with at least two of the core channels mentioned in the job description. Highlight specific campaigns you've led, the results achieved, and how you integrated different channels to drive performance.
✨Prepare for Data-Driven Discussions
Since the role involves translating data into actionable insights, come equipped with examples of how you've used analytics tools like GA4 or Klaviyo to optimise campaigns. Be ready to discuss key performance metrics and how they influenced your marketing strategies.
✨Demonstrate Leadership Skills
As a Digital Marketing Director, you'll be expected to lead and inspire a team. Prepare examples of how you've coached team members, set OKRs, and fostered a culture of feedback. This will show your potential employer that you can effectively manage and motivate a diverse team.
