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For Companies At a Glance
- Tasks: Lead digital marketing strategies and inspire a creative team to drive brand growth.
- Company: Join Somos Digital, a performance-driven partner for ambitious brands.
- Benefits: Enjoy a competitive salary, performance bonuses, and a culture of growth and experimentation.
- Why this job: Be at the forefront of brand storytelling while making a measurable impact on revenue.
- Qualifications: 5-8 years in multi-channel digital marketing with proven leadership and performance metrics experience.
- Other info: Remote work options available; apply with your résumé and portfolio links.
The predicted salary is between 43200 - 72000 ÂŁ per year.
About the Position
The Digital Marketing Director (aka: Brand Growth Director) sits at the intersection of brand storytelling and measurable performance. You’ll architect the vision for how Social, Influencer/KOL, Email/SMS, and Google Ads work together to move customers from first touch to lifelong advocates—all while safeguarding brand voice and accelerating revenue. Somos Digital is a performance-driven creative partner for ambitious brands. We blend insight-led strategy, channel-agnostic creativity, and rigorous optimization to turn attention into sustainable revenue. From full-funnel launches to evergreen retention programs, we create work that feels human and performs like a machine.
Key Responsibilities
- Integrated Growth Strategy – Build quarterly roadmaps that connect awareness, engagement, and conversion across social, KOL, email/SMS, and paid search.
- Team Leadership – Coach and inspire a team (channel managers, designers, copywriters). Set OKRs, streamline workflows, and foster a culture of feedback and experimentation.
- Performance Optimization – Direct A/B tests, segment analyses, and creative iterations to lift CAC /LTV, CTR, CVR, and retention. Translate data into actionable insights for both creative and media teams.
- Budget & Forecasting – Own channel budgets, pacing, and scenario planning. Present monthly performance narratives to executive leadership, tying spend to revenue and margin.
- Process & Enablement – Standardize briefing templates, dashboard reporting, and post-mortems so wins scale and misses turn into playbook updates.
Must-Haves
- 5–8 yrs leading multi-channel digital marketing (agency or high-growth brand).
- Proven ownership of both creative ideation and performance metrics (ROAS, LTV:CAC).
- Hands-on mastery in at least two of the four core channels; strong literacy in the others.
- Track record of building and mentoring cross-functional teams.
- Comfortable with GA4, Meta/Google Ads, Klaviyo/ESP dashboards, Looker/Data Studio.
- Exceptional communication—equally persuasive in a creative review or a board deck.
Nice-to-Haves
- Experience scaling influencer programs.
- Working knowledge of multi-touch attribution or MMM.
- Certified in Google Ads or HubSpot CRM.
Benefits & Culture
- Competitive salary + performance bonus.
- A culture that values experimentation, clear feedback loops, and career growth paths.
How to Apply
In addition to applying directly on LinkedIn, please also send your résumé, plus any portfolio links, to (emailprotected) with the subject line: “Brand Growth Director – (Your Name)”.
Digital Marketing Director employer: JR United Kingdom
Contact Detail:
JR United Kingdom Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Director
✨Tip Number 1
Familiarise yourself with the latest trends in digital marketing, especially in social media and influencer marketing. This will not only help you understand the role better but also allow you to speak confidently about how you can drive brand growth during interviews.
✨Tip Number 2
Network with professionals in the digital marketing field, particularly those who have experience as a Digital Marketing Director. Attend industry events or webinars to make connections and gain insights that could give you an edge in your application.
✨Tip Number 3
Prepare to discuss specific metrics and results from your previous roles that demonstrate your ability to optimise performance across multiple channels. Being able to quantify your impact will show potential employers that you can deliver measurable results.
✨Tip Number 4
Research Somos Digital thoroughly to understand their brand voice and values. Tailor your conversation to align with their mission and demonstrate how your vision for digital marketing can enhance their brand storytelling and performance.
We think you need these skills to ace Digital Marketing Director
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and requirements of the Digital Marketing Director position. Familiarise yourself with key terms like CAC, LTV, and performance metrics to demonstrate your knowledge in your application.
Tailor Your CV: Customise your CV to highlight relevant experience in multi-channel digital marketing. Emphasise your leadership skills, performance optimisation achievements, and any hands-on mastery in the core channels mentioned in the job description.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for brand storytelling and measurable performance. Use specific examples from your past experiences to illustrate how you can contribute to the company's goals and culture.
Follow Application Instructions: When submitting your application, ensure you follow the instructions carefully. Send your résumé and portfolio links to the specified email address with the correct subject line to avoid any issues with your application being overlooked.
How to prepare for a job interview at JR United Kingdom
✨Showcase Your Strategic Vision
As a Digital Marketing Director, it's crucial to demonstrate your ability to create integrated growth strategies. Prepare to discuss specific examples of how you've built roadmaps that connect awareness, engagement, and conversion across various channels.
✨Highlight Team Leadership Skills
This role requires strong leadership capabilities. Be ready to share experiences where you've coached and inspired teams, set OKRs, and fostered a culture of feedback and experimentation. Use concrete examples to illustrate your impact.
✨Discuss Performance Optimisation Techniques
Prepare to talk about your hands-on experience with A/B testing, segment analyses, and creative iterations. Discuss how you've translated data into actionable insights that have improved key performance metrics like CAC, LTV, and CTR.
✨Demonstrate Communication Skills
Exceptional communication is key for this position. Practice articulating your ideas clearly and persuasively, whether in a creative review or when presenting to executive leadership. Consider preparing a brief presentation on a past project to showcase your skills.
