Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Analyse customer journeys and optimise online performance using GA4.
- Company: Join a leading global health & beauty retailer with a strong digital presence.
- Benefits: Enjoy hybrid working, a competitive salary, and bonus opportunities.
- Why this job: Be part of a digitally innovative team that influences strategy and enhances customer experiences.
- Qualifications: Strong GA4 experience and proficiency in data visualisation tools required.
- Other info: Work collaboratively across teams and stay updated on digital trends.
The predicted salary is between 36000 - 54000 £ per year.
Location: Hybrid (3 days WFH, 2 days in London office)
The Company
Join a leading global health & beauty retailer with a strong presence across Asia and Europe. Operating a large network of stores and digital platforms, the business owns several major subsidiary brands and is focused on driving innovation across its digital channels.
The Role
As a Digital Analyst, you will play a key role in optimising the online customer journey through in-depth analysis using GA4. Reporting to the Customer Digital Analytics Lead, you’ll work cross-functionally to provide insights that support decision-making and improve digital performance across multiple business units. This role is ideal for someone who’s technically strong, commercially aware, and confident working with a wide range of stakeholders.
Key Responsibilities
- Analyse the customer journey and website performance across key KPIs (sales, transactions, engagement).
- Lead GA4 audits, implementations, and reporting – becoming the subject matter expert within the team.
- Build and maintain dashboards using Power BI, Tableau, or Looker.
- Support A/B testing initiatives and provide actionable recommendations to enhance the digital experience.
- Collaborate with internal teams to present findings and influence strategy.
- Stay informed on digital and retail trends, customer behaviour, and market dynamics.
Required Skills & Experience
- Strong GA4 experience – implementation, auditing, and analysis.
- Proficiency in data visualisation tools such as Power BI, Tableau, or Looker.
- Solid understanding of A/B testing and using data to optimise performance.
- SQL experience, within BigQuery.
- Strong stakeholder management skills – confident communicator who can explain complex data clearly.
- Commercially minded with a curiosity for eCommerce and customer behaviour.
- Experience in the retail or eCommerce sector.
- Exposure to app analytics and omnichannel customer data.
What’s on Offer
- Base salary up to £45,000 + bonus
- Hybrid working (3 days from home)
- Work with a global, digitally forward business
Digital Analyst employer: JR United Kingdom
Contact Detail:
JR United Kingdom Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Analyst
✨Tip Number 1
Familiarise yourself with GA4 and its features. Since this role requires strong GA4 experience, consider taking online courses or tutorials to deepen your understanding and showcase your skills during the interview.
✨Tip Number 2
Brush up on your data visualisation skills, particularly with tools like Power BI, Tableau, or Looker. Create sample dashboards that demonstrate your ability to present data clearly and effectively, as this will be crucial in your role.
✨Tip Number 3
Stay updated on the latest trends in digital analytics and eCommerce. Being knowledgeable about current market dynamics will help you engage in meaningful discussions during interviews and show your passion for the industry.
✨Tip Number 4
Practice your stakeholder management skills by simulating scenarios where you need to explain complex data insights to non-technical audiences. This will prepare you for the collaborative nature of the role and demonstrate your communication abilities.
We think you need these skills to ace Digital Analyst
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital analytics, particularly with GA4 and data visualisation tools like Power BI or Tableau. Use specific examples to demonstrate your skills in stakeholder management and A/B testing.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Mention your understanding of the retail and eCommerce sectors, and how your background aligns with the responsibilities of the Digital Analyst position.
Showcase Your Technical Skills: Emphasise your technical expertise in GA4, SQL, and data analysis. Provide examples of how you've used these skills to drive insights and improve digital performance in previous roles.
Highlight Your Communication Skills: Since the role requires collaboration with various stakeholders, illustrate your ability to communicate complex data clearly. Include instances where you've successfully influenced strategy through your findings.
How to prepare for a job interview at JR United Kingdom
✨Showcase Your GA4 Expertise
Make sure to highlight your experience with GA4 during the interview. Be prepared to discuss specific projects where you implemented or audited GA4, and how your insights led to improved performance.
✨Demonstrate Data Visualisation Skills
Familiarise yourself with the data visualisation tools mentioned in the job description, such as Power BI, Tableau, or Looker. Bring examples of dashboards you've created and be ready to explain how they helped inform business decisions.
✨Prepare for Stakeholder Scenarios
Since strong stakeholder management skills are crucial, think of examples where you've successfully communicated complex data to non-technical stakeholders. Practice explaining your findings in a clear and concise manner.
✨Stay Updated on Digital Trends
Research current trends in digital analytics and eCommerce. Being able to discuss recent developments or case studies will show your passion for the industry and your proactive approach to staying informed.
