Customer Relationship Management Manager

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Customer Relationship Management Manager, london

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Client:

Location:

london, United Kingdom

Job Category:

Other

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EU work permit required:

Yes

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Job Views:

3

Posted:

02.05.2025

Expiry Date:

16.06.2025

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Job Description:

CRM Manager

Salary up to £80,000

London

Company

A growing consumer-focused brand is seeking a CRM Manager to lead its lifecycle marketing strategy and drive customer engagement across acquisition and retention. This is a fast-paced environment where data-driven decision-making and creative campaign execution go hand in hand.

The Role

As CRM Manager, you will take ownership of the entire CRM function , from managing customer lists and segmentation in Klaviyo to executing daily campaigns and automated flows . You’ll work across teams including customer service and design, using insights and data to optimise performance and ensure the CRM strategy supports wider sales and growth objectives .

Key responsibilities include:

• Managing and maintaining customer lists, segments, and automated flows within Klaviyo
• Planning and delivering daily CRM campaigns , with a focus on A/B testing and performance optimisation
• Tracking key performance metrics and reporting on engagement, deliverability, and conversions
• Ensuring workflow hygiene and data accuracy , regularly auditing for relevance and impact
• Collaborating with customer service to align strategy with sales goals and fill the sales pipeline with high-intent leads
• Working with the design team in Figma to produce engaging and on-brand campaign creatives
• Staying current with CRM best practices and implementing new tools or approaches to drive efficiency and results

About You

• Proven experience in a CRM role, ideally at Manager level
• Strong understanding of email marketing platforms , particularly Klaviyo
• Data-driven, with a track record of using analytics to inform CRM strategy
• Confident in managing segmentation, list hygiene, and customer journey flows
• Experience across both acquisition and retention marketing
• Skilled in campaign testing, optimisation, and reporting
• Familiarity with Figma is a plus
• Highly organised, detail-oriented, and collaborative

This is a great opportunity for a CRM specialist ready to take full ownership of strategy and execution in a dynamic and ambitious environment.

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