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- Tasks: Support customer advocacy initiatives and engage with advocates to promote our products.
- Company: Join a dynamic marketing team at Verint, a leader in customer engagement solutions.
- Benefits: Enjoy flexible working options, corporate perks, and the chance to attend exciting events.
- Why this job: Be part of a vibrant culture that values creativity and customer success while making a real impact.
- Qualifications: Experience in customer engagement and advocacy, plus familiarity with CRM systems is a plus.
- Other info: Help organise Verint’s prestigious Customer Awards event in London, celebrating customer achievements.
The predicted salary is between 28800 - 48000 £ per year.
The Associate within Customer Advocacy Program is responsible for supporting the development and execution of customer advocacy initiatives within the marketing team. This person will play a key role in identifying, engaging, and nurturing customer advocates to help champion our products and services. The Customer Referral & Advocacy Executive EMEA will report to the Senior Manager, Customer Marketing and Advocacy EMEA in a team of three. The person will also work closely with the wider Marketing EMEA team, Customer Success, Professional Services, Sales Operations and regional sales teams as well as partner teams.
The Customer Referral & Advocacy Executive EMEA will be responsible for managing a number of initiatives and supporting on wider programmes within the Customer Marketing Team in EMEA. Some of your responsibilities include:
- Identify potential customer advocates and build relationships.
- Assist in organizing customer advocacy events and webinars.
- Recruit and brief Verint customer advocates for public speaking or other engagements across Verint internal and third-party events.
- Coordinate the collection of customer testimonials and case studies.
- Assist in maintaining the customer advocacy database.
- Assist in the creation of customer advocacy content together with the Senior Content Writer EMEA and an external agency.
- Support in customer advocacy program reporting including activities in supporting new business and cross/up sell opportunities.
- Manage requests from internal teams for referencing opportunities – including requests for calls/visits and information to support new business opportunities/RFP’s.
- Ensure timely and high-quality responses to teams to support goals for driving sales pipeline.
- Support delivery of Verint’s annual Customer Awards event in London, a highly renowned evening which celebrates our customers’ achievements and their project’s visibility. Responsibilities will include venue booking, internal and external event promotion, management of event logistics and customer travel.
Experience of customer engagement and advocacy principles is required, along with an understanding of competitor customer advocacy programs and awareness of industry regulations related to customer data. The ability to work within a geographically distributed team spread between multiple time zones and cultures, as well as across different business functions and external stakeholders, is essential. A working knowledge of using customer relationship management (CRM) systems and the ability to create and edit simple marketing collateral is also necessary.
Associate Customer Advocacy employer: JR United Kingdom
Contact Detail:
JR United Kingdom Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Associate Customer Advocacy
✨Tip Number 1
Network with professionals in customer advocacy and marketing. Attend industry events or webinars where you can meet people who are already in similar roles. This will not only help you learn more about the field but also give you potential contacts who might refer you to opportunities at StudySmarter.
✨Tip Number 2
Familiarise yourself with our products and services. Understanding what we offer will allow you to engage more effectively with potential customer advocates and demonstrate your passion for our brand during interviews.
✨Tip Number 3
Showcase your experience in managing events and customer engagement initiatives. Be prepared to discuss specific examples of how you've successfully organised events or nurtured customer relationships, as this will be crucial for the role.
✨Tip Number 4
Stay updated on industry trends related to customer advocacy and marketing. Being knowledgeable about current practices and competitor programs will help you stand out as a candidate who is proactive and informed.
We think you need these skills to ace Associate Customer Advocacy
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in customer advocacy, marketing, and event management. Use specific examples that demonstrate your ability to engage with customers and manage initiatives.
Craft a Compelling Cover Letter: In your cover letter, express your passion for customer advocacy and how your skills align with the responsibilities outlined in the job description. Mention any relevant experience with CRM systems and event coordination.
Showcase Your Communication Skills: Since the role involves engaging with customers and internal teams, emphasise your strong communication skills. Provide examples of how you've successfully collaborated with diverse teams or managed customer relationships.
Highlight Relevant Achievements: Include specific achievements related to customer engagement or advocacy in your application. This could be successful events you’ve organised, testimonials you’ve collected, or any metrics that showcase your impact in previous roles.
How to prepare for a job interview at JR United Kingdom
✨Know Your Customer Advocacy Principles
Familiarise yourself with the key principles of customer advocacy. Understand how to identify and engage customer advocates, as well as the importance of nurturing these relationships. This knowledge will demonstrate your commitment to the role.
✨Showcase Your Event Management Skills
Be prepared to discuss your experience in organising events and webinars. Highlight any relevant examples where you successfully managed logistics, promoted events, or coordinated with multiple stakeholders. This will show your ability to handle the responsibilities of the role.
✨Demonstrate Your CRM Knowledge
Since the role involves using customer relationship management systems, be ready to talk about your experience with CRM tools. Share specific examples of how you've used these systems to manage customer data or track engagement initiatives.
✨Prepare for Team Collaboration Questions
Expect questions about working within a geographically distributed team. Think of examples that showcase your ability to collaborate across different functions and cultures, as this is crucial for success in the role.
