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- Tasks: Lead media planning initiatives across digital and traditional channels.
- Company: Join a leading independent media agency making waves in the industry.
- Benefits: Enjoy a dynamic work environment with opportunities for professional growth.
- Why this job: Be at the forefront of media strategy, shaping campaigns that engage audiences.
- Qualifications: 6+ years in media planning; strong client management and leadership skills required.
- Other info: EU work permit is necessary for this role.
The predicted salary is between 43200 - 72000 £ per year.
A leading independent media agency is seeking an experienced and dynamic Multi-Channel Media Planning Account Director to lead media planning initiatives. The ideal candidate will possess comprehensive expertise in both digital and traditional media, with a proven ability to develop integrated media strategies that maximize reach, engagement, and ROI.
Key Responsibilities:
- Lead the development of integrated media plans encompassing online (digital, social, programmatic, search) and offline (TV, radio, print, out-of-home) channels.
- Build and maintain strong relationships with clients, understanding their objectives and translating them into effective multi-channel strategies.
- Collaborate closely with creative, digital, and offline teams to ensure cohesive campaign execution.
- Analyze industry trends and consumer insights to inform media planning and strategic recommendations.
- Manage and mentor a team of media planners, fostering professional development and best practices.
- Oversee campaign performance, making data-driven adjustments to optimize effectiveness across all channels.
- Stay abreast of emerging media opportunities, new technologies, and evolving consumer behaviors.
Qualifications:
- Bachelor's degree in marketing, Advertising, Communications, or related field.
- 6+ years of experience in media planning, with a strong background in both online and offline media channels.
- Demonstrated success in developing integrated, multi-channel media strategies.
- Excellent client management, presentation, and communication skills.
- Leadership experience with the ability to inspire and guide teams.
- Proficiency in media planning and analytics tools, with a solid understanding of media buying and trafficking processes.
- Analytical mindset with the ability to interpret data and translate insights into actionable strategies.
Account Director (Planning & Client Services) employer: JR United Kingdom
Contact Detail:
JR United Kingdom Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Account Director (Planning & Client Services)
✨Tip Number 1
Network with professionals in the media planning industry, especially those who have experience in both digital and traditional channels. Attend industry events or webinars to connect with potential colleagues and clients, as personal connections can often lead to job opportunities.
✨Tip Number 2
Stay updated on the latest trends in media planning and analytics tools. Familiarise yourself with emerging technologies and consumer behaviours that could impact multi-channel strategies, as this knowledge will set you apart during interviews.
✨Tip Number 3
Prepare to discuss specific examples of successful integrated media campaigns you've led in the past. Highlight your ability to analyse data and make strategic adjustments, as this demonstrates your analytical mindset and leadership skills.
✨Tip Number 4
Research Moriati Digital Recruitment and the agency you're applying to. Understanding their client base and recent campaigns will help you tailor your discussions and show that you're genuinely interested in contributing to their success.
We think you need these skills to ace Account Director (Planning & Client Services)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in media planning, both digital and traditional. Emphasise your leadership skills and any successful campaigns you've managed.
Craft a Compelling Cover Letter: Write a cover letter that showcases your understanding of the role and the company. Mention specific achievements in multi-channel media strategies and how they align with the company's objectives.
Showcase Analytical Skills: In your application, provide examples of how you've used data to inform media planning decisions. Highlight any tools or methodologies you are proficient in that relate to media analytics.
Highlight Client Management Experience: Demonstrate your ability to build and maintain client relationships. Include examples of how you've translated client objectives into successful media strategies, showcasing your communication skills.
How to prepare for a job interview at JR United Kingdom
✨Showcase Your Multi-Channel Expertise
Be prepared to discuss your experience with both digital and traditional media. Highlight specific campaigns where you successfully integrated various channels, demonstrating your ability to maximise reach and engagement.
✨Demonstrate Client Relationship Skills
Think of examples where you've built strong client relationships. Be ready to explain how you understood their objectives and translated them into effective strategies, as this role heavily relies on client management.
✨Prepare for Team Leadership Questions
Since the role involves managing and mentoring a team, be ready to share your leadership style. Discuss how you've inspired teams in the past and fostered professional development among your colleagues.
✨Stay Updated on Industry Trends
Research current trends in media planning and emerging technologies. Being able to discuss these insights during your interview will show that you're proactive and knowledgeable about the industry landscape.
