At a Glance
- Tasks: Lead website optimisation and enhance customer journeys to drive commercial success.
- Company: Join J.P. Morgan, a global leader in financial services with a start-up vibe.
- Benefits: Competitive salary, dynamic work environment, and opportunities for professional growth.
- Other info: Work in a fast-paced environment with excellent career advancement opportunities.
- Why this job: Make a real impact on digital products while collaborating with diverse teams.
- Qualifications: Experience in website optimisation and strong analytical skills required.
The predicted salary is between 60000 - 80000 € per year.
Excited by the opportunity to build innovative digital products and services in a start‑up environment, backed by one of the leading financial service providers worldwide? Behind every investment is a person with ambitions, motivations, and values. While we know that every client is unique, they come to J.P. Morgan Personal Investing for the same reason: our straightforward and transparent approach to investing, and the trust that 150 years of J.P. Morgan heritage brings.
As a Website and Conversion Rate Optimisation Manager you will be responsible for improving the customer journey and driving commercial KPIs across the marketing website. This role works cross‑functionally to identify opportunities to improve conversion, build hypotheses, test at scale, and communicate results to the business. We’re looking for people who have a curious mindset, thrive in collaborative environments, are solution‑oriented and commercially savvy.
Job Responsibilities- Website Ownership — Own the strategy, performance and optimisation of the marketing website, defining success metrics (commercial and customer) and managing a prioritised delivery calendar aligned to business objectives.
- CRO & experimentation leadership — Identify opportunities across key journeys, develop hypotheses, and lead A/B and multivariate testing to improve conversion and customer experience at scale.
- Insight & analysis — Use quantitative and qualitative inputs (analytics, customer research, UX insights, funnel analysis) to diagnose friction, uncover growth opportunities, and make evidence‑based recommendations.
- Website/experimentation roadmap — Build and maintain a clearly prioritised experimentation roadmap, regularly communicating progress, learnings, and next steps to stakeholders.
- Performance monitoring & reporting — Track and report on KPIs for priority pages and funnels, identify trends/risks, and translate results into actionable improvements and decisions.
- Cross‑functional delivery — Partner with Marketing, Growth, Product, Design/UX, Research, Engineering, Commercial, and Brand teams to scope, deliver, and iterate on website enhancements and tests.
- SEO partnership — Collaborate with the SEO Manager to improve organic performance, ensuring website pages are structured and updated to support strong indexing across search engines and LLMs.
- Compliance focus — Collaborate with Compliance and Controls teams to ensure all marketing initiatives adhere to regulatory and internal policy requirements.
- Prior experience in website and conversion rate optimisation, digital growth, or digital product marketing (financial services/investing experience is a plus).
- Demonstrated success improving conversion and funnel performance through structured experimentation and iterative optimisation.
- Strong analytical ability: comfortable using data to generate insights, prioritise work, and evaluate outcomes (experience with GA4/Adobe/Amplitude or similar is beneficial).
- Experience partnering effectively with Product and Marketing teams across the campaign and lifecycle journey (briefing, execution, measurement, iteration).
- Familiarity with CMS platforms and website optimisation tooling (e.g. testing, personalisation, heatmaps/session replay—specific tools not required).
- High attention to detail, strong communication, and a curious, customer‑first mindset with commercial judgment.
- Experience working in a regulated environment (financial services, insurance, healthcare, etc.) preferred.
Website Conversion Optimisation Manager - Senior Associate in London employer: Jpmorgan Chase & Co.
At J.P. Morgan Personal Investing, we pride ourselves on fostering a dynamic and innovative work environment where creativity meets financial expertise. As a Website Conversion Optimisation Manager, you will not only have the opportunity to drive impactful changes in our digital products but also benefit from a culture that values collaboration, continuous learning, and professional growth. With access to extensive resources and a legacy of trust, you'll be empowered to make meaningful contributions while enjoying a supportive atmosphere that champions your career development.
StudySmarter Expert Advice🤫
We think this is how you could land Website Conversion Optimisation Manager - Senior Associate in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Understand their products and services, especially in the financial sector, so you can speak their language and show you're genuinely interested.
✨Tip Number 3
Practice your pitch! Be ready to explain how your skills in website optimisation and conversion rate strategies can drive results. Tailor your examples to align with the company's goals and values.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Website Conversion Optimisation Manager - Senior Associate in London
Some tips for your application 🫡
Show Your Passion for Digital Products:When writing your application, let us see your excitement for building innovative digital products. Share any relevant experiences that highlight your curiosity and how you've thrived in collaborative environments. We love to see candidates who are genuinely passionate about what they do!
Highlight Your Analytical Skills:Make sure to showcase your strong analytical abilities in your application. Talk about how you've used data to drive insights and improve conversion rates in past roles. We want to know how you can bring that expertise to our team!
Demonstrate Your Cross-Functional Experience:Since this role involves working with various teams, mention any experience you have collaborating with Marketing, Product, or Design teams. Highlight specific projects where you’ve successfully partnered with others to achieve common goals. We value teamwork and want to see how you fit into that!
Apply Through Our Website:Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it gives you a chance to explore more about StudySmarter and what we stand for!
How to prepare for a job interview at Jpmorgan Chase & Co.
✨Know Your Metrics
Before the interview, brush up on key performance indicators (KPIs) relevant to website conversion optimisation. Be ready to discuss how you've used data to drive decisions in past roles. This shows you understand the commercial side of things and can back your strategies with solid evidence.
✨Showcase Your Curiosity
Demonstrate your curious mindset by preparing questions about their current website challenges and optimisation strategies. This not only shows your interest in the role but also highlights your proactive approach to problem-solving.
✨Collaboration is Key
Since this role involves working cross-functionally, be prepared to share examples of how you've successfully collaborated with different teams. Highlight specific projects where you partnered with marketing, product, or design teams to achieve common goals.
✨Be Ready for Hypothesis Testing
Expect to discuss your experience with A/B testing and experimentation. Prepare to explain how you’ve developed hypotheses, executed tests, and analysed results. This will demonstrate your hands-on experience and strategic thinking in improving customer journeys.
