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- Tasks: Create engaging social media content for a fitness brand and drive user engagement.
- Company: Join a dynamic team at a leading gym brand, fully remote.
- Benefits: Competitive salary, flexible working hours, and a creative work environment.
- Why this job: Make an impact in the fitness community while showcasing your creativity.
- Qualifications: 2-4 years of social media experience, especially in wellness or fitness.
- Other info: Collaborate with a creative team and grow your career in a fast-paced environment.
The predicted salary is between 36000 - 60000 £ per year.
Fully remote position (ideally close to Beckenham, United Kingdom). Permanent or Full-time Contractor. Competitive package.
The role: We are excited to be on the hunt for a talented and motivated individual to join our client's team as a Gym Social Media Manager. As our new Gym Social Media Manager, you will ensure the delivery of high-quality and on-brand content that effectively communicates their brand message, increases brand awareness, and drives user engagement. If you have a passion for crafting compelling narratives and a deep understanding of social media, we invite you to apply to join our dynamic team.
The successful candidate will demonstrate both a strategic and creative mindset and have a passion and proven track record of drafting copy relevant to different audiences and social media platforms.
YOUR IMPACT:
- Lead Social Content Strategy and Development: Develop compelling and creative copy for social media platforms, including Instagram, Threads and LinkedIn. Craft engaging captions, headlines, taglines, and descriptions that resonate with the target audience, reflect the brand's voice, and drive user engagement.
- Deliver Brand Consistency: Ensure that all social media content aligns with Crowns Gym messaging, tone, and style guidelines. Maintain a consistent brand voice across different platforms and adapt the copywriting approach as needed while staying true to the brand's identity.
- Conduct Thorough Research and Analysis: Understand audience preferences, interests and industry trends, adapting copy accordingly to maximize engagement and reach whilst continually working to improve and innovate our content.
- Monitor Trends: Stay up to date with the latest social media trends and topics relevant to our industry and target audiences. Leverage these trends to create timely and relevant content that capitalises on popular conversations and increases brand visibility.
- Build Cross-Functional Collaboration: Work closely with the creative team (designers, social media managers, photographers, videographers), to create cohesive and visually appealing social media content. Collaborate on the ideation and execution of campaigns, ensuring that the copy aligns with the visual elements and overall campaign objectives.
- Grow Brand Advocacy: Work cross-functionally with Brand, Content, Communications, Customer Experience, Employer Branding, Partnerships and other teams to create a regular cadence of high-impact moments that drive overall business goals with consistent messaging. Serve as a brand advocate by embodying the brand's values, mission, and culture in all social media interactions. Maintain a positive and professional online presence, representing the brand in a manner that builds trust and credibility among the target audience.
WHO YOU ARE:
- A fast learner with 2-4 years of editorial or social media experience (wellness/fitness experience is a must for this role).
- Familiar with creating high-performing assets for social media.
- Excellent writing, editing, and proofreading skills with a keen eye for detail.
- Strong understanding of social media platforms, their unique features, and best practices for engaging business and consumer audiences.
- Familiarity with community engagement strategies and tactics.
- Hands-on experience building and managing digital communities.
- Understanding of how cultural trends form and the ability to anticipate and act on them.
- Proven ability to manage and successfully balance multiple, competing priorities simultaneously with autonomy in a fast-paced, ambiguous, complex and dynamic environment.
Fully remote position, ideally based close to / can travel to Beckenham, UK.
Gym Social Media Manager in London employer: Jowicom
Contact Detail:
Jowicom Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Gym Social Media Manager in London
✨Tip Number 1
Network like a pro! Reach out to people in the fitness and social media space. Attend virtual events or webinars, and don’t be shy about sliding into DMs. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best social media work. Include examples of engaging captions, campaigns, and any analytics that show your impact. This will make you stand out when we’re looking for someone who can drive user engagement.
✨Tip Number 3
Stay on top of trends! Follow industry leaders and keep an eye on what’s hot in the fitness world. Use this knowledge to tailor your conversations during interviews, showing us you’re not just a candidate but a passionate advocate for the brand.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team and contributing to our mission.
We think you need these skills to ace Gym Social Media Manager in London
Some tips for your application 🫡
Show Your Passion for Fitness: When you're writing your application, let your love for fitness and wellness shine through! Share any personal experiences or projects that highlight your enthusiasm for the gym and how it connects to your social media skills.
Tailor Your Content: Make sure to customise your application to reflect the brand's voice and style. Use language that resonates with their audience and demonstrates your understanding of their messaging. This shows us you can adapt your writing to fit different platforms!
Highlight Your Social Media Savvy: Don’t forget to mention your experience with various social media platforms! Give examples of successful campaigns you've worked on, and how you’ve engaged audiences in the past. We want to see your strategic and creative mindset in action!
Keep It Professional Yet Engaging: While we love creativity, remember to keep your application professional. Use a friendly tone, but ensure your writing is polished and free of errors. A well-crafted application reflects your attention to detail, which is crucial for this role!
How to prepare for a job interview at Jowicom
✨Know Your Platforms
Make sure you’re well-versed in the social media platforms mentioned in the job description. Research their unique features and best practices, especially for Instagram, Threads, and LinkedIn. This will show that you understand how to tailor content for each platform.
✨Showcase Your Creativity
Prepare examples of your previous work that highlight your ability to craft engaging copy and visuals. Bring along a portfolio or links to your social media campaigns that demonstrate your strategic and creative mindset. This will help you stand out as a candidate who can deliver high-quality content.
✨Stay Trendy
Familiarise yourself with the latest trends in the fitness and wellness industry, as well as current social media trends. Be ready to discuss how you would leverage these trends to create timely and relevant content. This shows you’re proactive and can keep the brand’s messaging fresh and engaging.
✨Collaborative Spirit
Highlight your experience working cross-functionally with different teams. Be prepared to discuss how you’ve collaborated with designers, photographers, or other creatives in past roles. This will demonstrate your ability to build cohesive campaigns and align your copy with visual elements.
