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- Tasks: Lead media campaigns and create engaging content to promote school food initiatives.
- Company: Join School Food Matters, a charity dedicated to improving children's food education and health.
- Benefits: Enjoy a supportive work environment with a commitment to inclusivity and the London Living Wage.
- Why this job: Make a real impact on children's health while working in a creative and dynamic team.
- Qualifications: Strong communication skills, social media savvy, and a passion for food education are essential.
- Other info: Flexible mindset required; applications close on 17 August 2025.
The predicted salary is between 36000 - 60000 £ per year.
School Food Matters (SFM) believes that every child should enjoy nutritious, delicious and sustainable food at school and leave with an informed and positive relationship with food.
We campaign for a better school food system, bringing the voices of children, parents, and teachers to government policy. We deliver fully funded food education programmes in schools across the country.
Job Purpose
- To help make SFM the destination for media as the voice for food in schools
- To help increase media coverage for our work across all platforms (print, TV/Radio, digital)
- To develop and maintain our vibrant social media presence
Key Tasks Include
- Writing and reviewing editorial, case study and blog content to maintain SFM’s voice
- Work with our Web Developer to maintain the School Food Matters website
- Diary planning to make best use of events and media moments to highlight our work in the media
- Helping to maintain up-to-date and accurate records of media contacts on Airtable
- Produce, edit and co-ordinate video and visual content across SFM’s projects
- Working closely with the Chief Executive on media campaigns
- Ensuring that we maintain a vibrant social media presence (BlueSky, LinkedIn, Instagram, and Facebook)
- Managing and maintaining our photo library (Google Photos)
- Ensure website is up to date by liaising with project teams for new content
- Understanding and disseminating new processes and functionality of the new website
- Managing our Google Ad grant and ensuring that our ads remain effective
- Tracking our impact on social media and preparing media reports for Trustee Meetings (four per year)
- Liaising with partner organisations for joint marketing of our projects
- Working with the Chief Executive to produce and distribute our newsletters
- Adding press articles to the website and social media
- Maintaining the ethos of the charity and positively promoting our work at all times
- Keeping up to date with safeguarding requirements and reporting procedures
- The Senior Press and Communications Officer will also undertake any other tasks relevant to the affairs of SFM that may arise from time to time. Therefore, being flexible and approaching the job with an open and positive mindset is essential!
Person Specification
Essential
- Exceptional oral and written communication skills in fluent spoken and written English, with strong attention to detail and the ability to translate complex data and policies into accessible language and engaging stories and communication materials
- Experience of getting media coverage
- Strong understanding of using social media to engage audiences and achieve campaign goals
- An eye for design and strong grasp of branding, with experience creating visuals using tools like Canva
- Comfortable using content management systems (CMS) to publish and manage web content — we use Drupal
- General knowledge of issues around school food, children’s health and food education
- Ability to work independently, with high levels of self-motivation
- Good project management, time management and organisational skills and the ability to work under pressure and to meet deadlines
- Energy, enthusiasm, creativity and tenacity
Desirable
- Experience of working within a network or coalition of campaigning organisations
- Established contacts with media outlets/journalists/bloggers
- Digital campaigning and social networking skills
- Experience writing news articles and blog posts with clear structure, purpose and an engaging narrative
- Skills in capturing and editing photo and/or video content to support communications work
- Experience managing or supervising team members to deliver communications projects effectively
Applying for this Job
Once you have thoroughly read this job description and had a careful look at our website, our charter , and our five year strategy , please complete the application form here . The electronic form can be saved but you may also find it helpful to use the Word document here as a template .
Applications must be submitted by midnight on Sunday, 17 August 2025 . Interviews will be held at our offices at The Bridge, 7b Parkshot, London TW9 2RD on Friday, 12 September 2025 .
Please mention Journo Resources when you apply, it really helps us out.
Please Note:
School Food Matters is committed to safeguarding and promoting the welfare of children and young people and expects all employees to share this commitment. If you are offered employment, you will be subject to a Disclosure and Barring Service record check.
School Food Matters is a London Living Wage employer and is committed to creating an inclusive work environment where our team members are supported in expressing themselves and delivering their best work. So, however you identify and whatever background you bring with you, please apply if the role is one that would make you excited about coming into work every day.
School Food Matters is only able to employ people who are entitled to work in the UK and cannot assist with work permit or immigration issues. We are unable to help find accommodation in London.
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Senior Press and Communications Officer, School Food Matters employer: Journo Resources Limited
Contact Detail:
Journo Resources Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Press and Communications Officer, School Food Matters
✨Tip Number 1
Familiarise yourself with School Food Matters' mission and recent campaigns. Understanding their ethos will help you align your communication style with theirs, making you a more attractive candidate.
✨Tip Number 2
Network with professionals in the food education and media sectors. Attend relevant events or webinars to connect with potential colleagues and gain insights into current trends that could benefit your application.
✨Tip Number 3
Showcase your social media skills by engaging with School Food Matters on their platforms. Comment on their posts and share relevant content to demonstrate your enthusiasm and understanding of their audience.
✨Tip Number 4
Prepare for the interview by thinking of specific examples from your past experience that highlight your ability to manage media campaigns and create engaging content. This will help you articulate your fit for the role effectively.
We think you need these skills to ace Senior Press and Communications Officer, School Food Matters
Some tips for your application 🫡
Understand the Role: Before you start writing, make sure you fully understand the responsibilities and requirements of the Senior Press and Communications Officer position. Tailor your application to highlight how your skills and experiences align with the job description.
Craft a Compelling Cover Letter: Your cover letter should not only express your enthusiasm for the role but also demonstrate your understanding of School Food Matters' mission. Use specific examples from your past experiences that showcase your communication skills and media coverage achievements.
Showcase Relevant Experience: In your CV, emphasise any previous roles where you successfully managed media campaigns or created engaging content. Highlight your familiarity with social media platforms and any tools you've used, like Canva, to create visuals.
Proofread and Edit: Attention to detail is crucial for this role. Before submitting your application, thoroughly proofread your documents to eliminate any spelling or grammatical errors. Consider asking a friend or colleague to review your application for clarity and impact.
How to prepare for a job interview at Journo Resources Limited
✨Know Your Stuff
Make sure you have a solid understanding of School Food Matters' mission and values. Familiarise yourself with their campaigns, recent media coverage, and the issues surrounding school food and children's health. This will show your genuine interest in the role and help you answer questions more effectively.
✨Showcase Your Communication Skills
As a Senior Press and Communications Officer, your ability to communicate clearly is crucial. Prepare examples of how you've successfully engaged audiences through various media platforms. Be ready to discuss your writing style and how you adapt your message for different channels.
✨Demonstrate Your Creativity
This role requires creativity in content creation and social media engagement. Bring examples of your previous work, such as blog posts, social media campaigns, or visual content you've designed. Highlight your experience with tools like Canva and any innovative ideas you have for SFM's communications.
✨Be Ready to Discuss Collaboration
You'll be working closely with the Chief Executive and other teams, so it's important to demonstrate your teamwork skills. Prepare to talk about past experiences where you've collaborated on projects, managed relationships with media contacts, or worked with partner organisations to achieve common goals.
