At a Glance
- Tasks: Manage influencer campaigns and build relationships with creators in the gaming industry.
- Company: Dynamic agency specialising in influencer marketing for gaming and tech brands.
- Benefits: Competitive salary, private health insurance, flexible working, and generous leave.
- Other info: Fast-paced environment with opportunities for growth and creativity.
- Why this job: Take ownership of exciting campaigns and make a real impact in the gaming community.
- Qualifications: Experience in influencer marketing and strong relationship-building skills.
The predicted salary is between 28000 - 32000 £ per year.
We’re looking for an Influencer Specialist who knows influencer marketing inside out and how to turn it into real results for brands. You’ll own day-to-day client relationships, run campaigns from brief to wrap, and match brands with the creators and communities that actually make a tangible and trackable impact, whether that’s a product launch, a spike in sales or an audience that sticks around. It’s a hands-on role with real ownership. You’ll lead client calls, negotiate with talent, and keep live campaigns on track across YouTube, Twitch, TikTok, Discord and beyond. You’ll also sit within one of our pod specialisms, Gaming/Tech, Consumer Goods or AI/Software, which we’ll explore together at interview.
What you will do:
- Own day-to-day client relationships across small to mid-sized gaming accounts, while supporting senior managers and directors on larger gaming, entertainment, tech, and SaaS accounts.
- Act as the main client contact for influencer delivery across assigned gaming campaigns.
- Lead client calls, status updates, creator reviews, and results presentations with confidence.
- Translate client objectives into clear gaming influencer briefs, from awareness and community building to launches, downloads, pre-orders, footfall, sales, or retention.
- Manage gaming influencer campaigns from brief intake through creator selection, live delivery, reporting, and wrap.
- Source creators aligned to the brand, audience, game genre, platform, community, and commercial goals.
- Identify the right mix of gaming creators, streamers, content creators, community voices, reviewers, and niche specialists across platforms such as YouTube, Twitch, TikTok, Instagram, Discord, and Reddit.
- Build and maintain strong relationships with creators, agents, talent managers, and gaming communities.
- Negotiate creator fees, usage rights, whitelisting, streaming rights, exclusivity, deliverables, and content extensions.
- Manage contracts, briefs, approvals, embargoes, disclosure, platform requirements, and compliance processes.
- Track budgets, creator fees, production costs, and spend across campaigns.
- Monitor live activity across streams, videos, social posts, comments, and community response, resolving issues quickly during delivery.
- Produce clear reporting, insights, and recommendations across reach, views, watch time, engagement, sentiment, clicks, conversions, installs, sales, and repeat campaign value.
- Stay close to gaming culture, creator trends, platform updates, new releases, community behaviour, and shifts across Twitch, YouTube, TikTok, Discord, Reddit, and emerging gaming spaces.
Requirements:
- You have experience working in gaming influencer marketing, creator partnerships, talent management, or social media agencies, with a strong understanding of gaming creators, platforms, communities, and campaign delivery.
- You’ve worked in fast paced agency environments before and have experience working under tight deadlines.
- Demonstrated experience working in influencer marketing within the UK and US markets.
- Confidence and credibility in client facing situations, including calls and presentations.
- Strong understanding of how influencer campaigns are planned, activated, and evaluated.
- Commercial awareness and comfort discussing fees, value, and budgets.
- Strong relationship-building skills with influencers, agents, and clients.
- Clear and structured communication style, both written and verbal.
- Ability to think strategically while staying focused on delivery details.
- Highly organised, proactive, and comfortable managing multiple priorities.
- Curiosity and drive to consistently source new influencer talent aligned to brand growth.
- Ideally, you have experience in one of the following industries: gaming, consumer tech, SaaS, AI, entertainment or fintech.
- Ability to collaborate across other channels (PR, Paid, etc.) and different teams across the UK.
Benefits:
- Pension - Matched up to 4%
- Health - Private medical insurance
- Family - Enhanced maternity, paternity & adoption pay
- Flexibility - 25 days annual leave, Christmas shutdown and home working allowance
Salary: Leeds - £28,000 - £32,000 London - £31,000 - £35,000
Specialist, Influencer (Saulderson) in Leeds employer: Journey Further
At Journey Further, we pride ourselves on being an excellent employer by fostering a collaborative and innovative work culture that empowers our employees to excel in their roles. As a Tracking Specialist, you will have the opportunity to work with cutting-edge technologies while receiving ongoing training and support for your professional growth. Our commitment to employee well-being is reflected in our flexible working arrangements and a focus on maintaining a healthy work-life balance, making this an ideal place for those seeking meaningful and rewarding employment.
StudySmarter Expert Advice🤫
We think this is how you could land Specialist, Influencer (Saulderson) in Leeds
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Journey Further and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Journey Further are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Journey Further on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Journey Further. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Specialist, Influencer (Saulderson) in Leeds
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Journey Further. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Journey Further:Show us that you’ve done your homework! In your application, briefly mention what you admire about Journey Further’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Journey Further
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Journey Further will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Journey Further, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
