Senior Paid Social Strategist - Hybrid, Data-Driven Growth in Leeds

What you will do:

• Develop multi-platform Paid Social strategies that achieve measurable results.
• Build and maintain client relationships by acting as the primary point of contact, presenting strategic recommendations, delivering insights, and resolving campaign-related challenges.
• Explore and utilise new platforms or methodologies to improve campaign performance and client value.
• Create and implement comprehensive Paid Social strategies aligned with client goals and market trends.
• Guide and support junior team members, fostering their growth and ensuring alignment with best practices.
• Oversee campaign performance across accounts, identifying trends and recommending adjustments to meet KPIs.
• Be proficient in managing campaign budgets and ensuring efficient resource allocation.
• Have a comprehensive understanding of how paid social integrates with other channels.
• Lead large-scale campaigns, such as product launches or seasonal promotions, ensuring outstanding performance.
• Develop and refine processes for campaign setup, reporting, and optimisation to enhance team efficiency.
• Live and breathe our company values: open, together and proactive.

Requirements:

• You have extensive working experience in Paid Social managing high spending, complex accounts.
• You have an innovation mindset and a passion for improving processes.
• You can define a strategy and work with a team to make that strategy come to life.
• You have hands-on experience building relationships with platforms, including Meta and TikTok, and a detailed technical knowledge of the platforms.
• You have a passion for data, an analytical mindset and love all things social.
• You understand the role Paid Social and creator content play in the wider social strategy.
• You love building a rapport with people and have experience building productive relationships.
• You understand how to utilise new industry developments and technology.
• You’re a confident communicator.
• You’re self-motivated and ambitious and strive to be pioneering.

Locations:

Ideally based out of our Leeds office. (Please note that all of our roles require being in the office two days a week and are not remote.)

Diversity & Inclusion:

Journey Further takes pride in creating an environment where everyone can be themselves. This starts with recruitment. We pledge to make our roles as open as possible and to provide equal opportunities to everyone that is kind enough to give us their time. All recruitment decisions we take will be based solely on the positive skills and behaviours that applicants display and absolutely nothing else. We do not discriminate based on any personal characteristic, we are a people first agency and we care about and celebrate individuals. If something is important to you, it's important to us. If you have a particular need during the application process or during your time at Journey Further, please let us know.