At a Glance
- Tasks: Lead digital marketing strategies and optimize JLL.co.uk for growth.
- Company: Join JLL, a leader in real estate shaping a better world through technology and services.
- Benefits: Enjoy a dynamic work environment with opportunities for professional development and collaboration.
- Why this job: Be part of a global team driving digital transformation in a fast-paced industry.
- Qualifications: 5-10 years in digital marketing; strong analytical and problem-solving skills required.
- Other info: This role is on-site in London; apply even if you don’t meet all qualifications!
The predicted salary is between 43200 - 72000 £ per year.
Digital Marketing Director – UK
Digital Marketing Director – UK
Apply remote type: On-site
Locations: London, GBR
Time type: Full time
Posted on: Posted 2 Days Ago
JLL empowers you to shape a brighter way .
Our people at JLL and JLL Technologies are shaping the future of real estate for a better world by combining world class services, advisory and technology for our clients. We are committed to hiring the best, most talented people and empowering them to thrive, grow meaningful careers and to find a place where they belong. Whether you’ve got deep experience in commercial real estate, skilled trades or technology, or you’re looking to apply your relevant experience to a new industry, join our team as we help shape a brighter way forward.
We’re looking for a UK Digital Marketing Director for our Global Integrated Digital Marketing team.
A dynamic and commercially astute Digital Marketer with 5-10 years of experience, adept at developing and executing comprehensive digital strategies to drive business growth. Skilled in working independently and collaboratively within complex matrix structures, leveraging in-depth digital channel knowledge to deliver measurable results and support JLL’s ongoing success in the UK market.
This Digital Channel Strategy Director combines strategic vision with hands-on expertise to drive digital transformation and deliver exceptional marketing outcomes in a dynamic, global environment. With a focus on leading and continuous learning and professional development, this role is pivotal in supporting JLL’s growth ambitions in the UK market.
Key Responsibilities:
- Develop and execute comprehensive digital marketing strategies aligned with local business objectives and global best practices.
- Accountable for JLL.co.uk website, utilising Adobe Experience Manager CMS to optimise content, improve SEO, and drive unique visitor growth.
- Lead, optimise and monitor performance strategies across all digital channels for the UK market, regularly tracking KPIs and proposing improvements.
- Lead the digital channel strategy & create a comprehensive digital journey map for UK campaigns, working closely with in-house experts across various digital disciplines.
- Develop and deploy UK lead management strategy, optimising the process from generation to CRM integration.
- Oversee MarTech tools deployment and adoption in UK, ensuring best practices and governance.
- Collaborate with global teams and align strategies with country counterparts.
- Enhance email marketing effectiveness through improved contact data management and audience segmentation.
- Promote digital activities and share insights with local and global teams to drive continuous improvement.
- Responsible for promoting digital marketing tools and solutions to the UK Marketing & Business teams.
- Collaborate closely with offshore teams to execute digital strategies, providing clear direction, excellent communication skills and ensuring rigorous quality control.
Required Skills and Attributes:
- 5-10 years of experience in digital marketing.
- Highly analytical with proven ability to develop insightful digital channel performance reports and utilise data to drive decisions.
- Skilled problem solver, adept at finding innovative solutions to complex digital marketing challenges.
- Agile and adaptable, thriving in fast-paced, ever-changing digital landscapes.
- Strong ability to manage complex matrix relationships and collaborate across diverse teams.
- Confident in advising on digital marketing channels, trends, and best practices.
- Exceptional stakeholder management and communication skills.
- Confident in challenging the status quo and driving positive change.
- Business fluency in English (written and spoken).
Location: On-site – London, GBR
If this job description resonates with you, we encourage you to apply, even if you don’t meet all the requirements. We’re interested in getting to know you and what you bring to the table!
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Digital Marketing Director – UK employer: Jones Lang LaSalle Incorporated
Contact Detail:
Jones Lang LaSalle Incorporated Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Director – UK
✨Tip Number 1
Familiarize yourself with JLL's digital marketing strategies and recent campaigns. Understanding their approach will help you tailor your discussions during interviews and demonstrate your genuine interest in the company.
✨Tip Number 2
Network with current or former employees of JLL on platforms like LinkedIn. Engaging with them can provide valuable insights into the company culture and expectations, which can be beneficial for your application.
✨Tip Number 3
Stay updated on the latest trends in digital marketing, especially those relevant to the real estate sector. Being able to discuss these trends and how they can be applied at JLL will set you apart from other candidates.
✨Tip Number 4
Prepare to showcase your analytical skills by bringing examples of how you've used data to drive marketing decisions in past roles. This aligns perfectly with the job's requirement for a highly analytical mindset.
We think you need these skills to ace Digital Marketing Director – UK
Some tips for your application 🫡
Understand the Role: Take the time to thoroughly read the job description for the Digital Marketing Director position. Understand the key responsibilities and required skills, and think about how your experience aligns with these.
Tailor Your CV: Customize your CV to highlight relevant experience in digital marketing, particularly focusing on your achievements in developing and executing digital strategies. Use metrics to demonstrate your impact in previous roles.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for digital marketing and your understanding of JLL's mission. Mention specific examples of how you've successfully managed digital channels and driven business growth.
Highlight Collaboration Skills: Since the role requires collaboration across diverse teams, emphasize your experience working in complex matrix structures. Provide examples of how you’ve effectively communicated and collaborated with various stakeholders.
How to prepare for a job interview at Jones Lang LaSalle Incorporated
✨Showcase Your Digital Strategy Expertise
Be prepared to discuss your experience in developing and executing digital marketing strategies. Highlight specific campaigns you've led, the results achieved, and how they align with business objectives.
✨Demonstrate Analytical Skills
Since the role requires a highly analytical mindset, come equipped with examples of how you've used data to drive decisions. Discuss any performance reports you've created and the insights gained from them.
✨Emphasize Collaboration Experience
This position involves working within complex matrix structures. Share examples of how you've successfully collaborated with diverse teams and managed stakeholder relationships to achieve common goals.
✨Prepare for Problem-Solving Scenarios
Expect to face questions about overcoming challenges in digital marketing. Think of innovative solutions you've implemented in the past and be ready to explain your thought process and the outcomes.