At a Glance
- Tasks: Lead sales for exciting events like conferences and awards, driving revenue growth.
- Company: Dynamic agency in Shropshire with a focus on events and production.
- Benefits: Competitive salary up to £45k plus commission, full-time and permanent role.
- Why this job: Join a fast-paced environment and make an impact in the events industry.
- Qualifications: 5+ years in B2B sales, preferably in AV or production, with strong communication skills.
- Other info: Collaborate with marketing and events teams for innovative programme development.
The predicted salary is between 36000 - 54000 £ per year.
The Events Sales Manager is responsible for leading the commercial sales function for the agency's events portfolio, which includes conferences and industry awards. The role will focus on securing sales for events with a focus on conferences and awards. This position requires a proactive sales professional from an AV or Production Company.
Key Responsibilities
- Sales and Revenue Generation
- Develop and execute sales plans to achieve commercial targets.
- Proactively sell events - awards and conferences.
- Identify and qualify prospective clients through research, outreach, and networking.
- Prepare tailored sales proposals and pitch documents.
- Client Relationship Management
- Build and maintain long-term relationships with potential clients.
- Serve as the main point of contact for commercial clients before, during, and after events.
- Sales Operations and Reporting
- Manage sales pipeline and activity using the company's CRM system.
- Maintain accurate records of all leads, conversations, proposals, and outcomes.
- Provide regular reporting on sales performance, pipeline status, and forecasting.
- Collaboration and Internal Communication
- Work closely with the marketing team to align on campaigns and promotional activities.
- Collaborate with the events and content teams to develop commercially viable programmes.
- Contribute to post-event reviews and strategic planning for future events.
About You
You will be a motivated and commercially driven professional who thrives in a fast-paced environment. You’ll combine strategic thinking with a hands-on approach to sales and have the confidence to engage senior decision-makers across multiple sectors.
Essential Skills and Experience
- Minimum of 5 years’ experience in B2B sales, within AV or for a Production company.
- Demonstrated success in achieving or exceeding revenue targets.
- Excellent communication, negotiation, and presentation skills.
- Confident in outbound sales activity, including cold calling and proposal development.
- Strong organisational skills and the ability to manage multiple projects simultaneously.
- Proficient in using CRM systems to manage pipeline activity.
Sales Manager employer: Jonathan Lee Recruitment Ltd
Contact Detail:
Jonathan Lee Recruitment Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales Manager
✨Tip Number 1
Network like a pro! Attend industry events, conferences, and meet-ups to connect with potential clients and other professionals. The more people you know, the better your chances of landing that Sales Manager role.
✨Tip Number 2
Don’t just sit back and wait for opportunities to come to you. Be proactive! Reach out to companies you admire, even if they’re not advertising a position. A well-timed email can open doors you didn’t even know existed.
✨Tip Number 3
Show off your skills! Prepare a killer pitch that highlights your experience in B2B sales and your success in hitting targets. Tailor it to the events sector, and don’t forget to include examples of how you’ve built client relationships.
✨Tip Number 4
Use our website to apply! We’ve got loads of resources to help you ace your job search. Plus, applying through us means you’ll be in the loop for any upcoming roles that fit your profile perfectly.
We think you need these skills to ace Sales Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Events Sales Manager role. Highlight your experience in B2B sales, especially within AV or Production, and showcase any relevant achievements that align with the job description.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this role. Mention your proactive sales approach and how you’ve successfully built client relationships in the past.
Showcase Your Skills: Don’t forget to highlight your communication, negotiation, and presentation skills. These are key for this role, so provide examples of how you've used these skills to achieve sales targets in your previous positions.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep track of your application and ensures you don’t miss out on any important updates!
How to prepare for a job interview at Jonathan Lee Recruitment Ltd
✨Know Your Stuff
Make sure you brush up on the events industry, especially around conferences and awards. Understand the company's portfolio and be ready to discuss how your background in AV or production can bring value to their sales strategy.
✨Showcase Your Sales Skills
Prepare to share specific examples of how you've successfully generated sales in the past. Highlight your experience with B2B sales and any impressive revenue targets you've achieved. This will demonstrate your capability to excel in the role.
✨Build Rapport
During the interview, focus on building a connection with your interviewers. Ask insightful questions about their current events and how they engage clients. This shows you're genuinely interested and can help establish a long-term relationship.
✨Be Organised
Bring along a notebook or digital device to take notes during the interview. Jot down key points about the company’s sales processes or CRM systems they use. This not only helps you remember important details but also shows your organisational skills.