At a Glance
- Tasks: Lead social media strategy and engage with our vibrant online community.
- Company: Join Jolie Beauty, a bold UK cosmetics brand embracing alternative self-expression.
- Benefits: Enjoy flexible remote work, creative ownership, and opportunities for career growth.
- Other info: Collaborate with creators and influencers to shape our brand's narrative.
- Why this job: Make an impact in a fast-paced, creative environment with a cult-following brand.
- Qualifications: Experience in social media marketing and a passion for beauty and alternative culture.
The predicted salary is between 29700 - 36300 £ per year.
Jolie Beauty is an independent UK cosmetics brand created for those who embrace alternative, unapologetic self-expression. Inspired by gothic, metal, and counter-culture communities, we design high-performance makeup that fuses dark, edgy aesthetics with commercial appeal.
We are looking for a Social Media & PR Manager to lead Jolie Beauty’s brand voice, content, and community presence across our organic channels. Ideally looking for someone who has previous eCommerce experience where social is directly sending traffic to websites. This role focuses on storytelling, culture, and connection, shaping how Jolie Beauty shows up online and how our community engages with the brand. You’ll work closely with the founder and wider team to deliver compelling social content, PR activity, and community engagement that supports launches, campaigns, and long-term brand growth. This is a full-time, home-based role that follows Monday to Friday 9 to 5.
Key Responsibilities
- Social Media & Content
- Lead and execute organic social media strategy across platforms such as TikTok and Instagram
- Create and publish engaging, on-brand content including short-form video, static posts, and stories
- Plan and manage content calendars aligned with launches, campaigns, and cultural moments
- Maintain a consistent brand voice, aesthetic, and narrative
- Community & Engagement
- Build and nurture an engaged online community
- Manage day-to-day community interactions and conversations
- Work with creators, affiliates, and ambassadors to expand reach and engagement
- PR & Brand Visibility
- Support PR initiatives, launches, and brand collaborations
- Manage gifted and organic influencer outreach
- Identify opportunities for press coverage, features, and partnerships
- Build relationships with creators, agencies, and cultural partners
- Creative Collaboration
- Create simple visuals independently when needed for social and communications
- Collaborate with designers, photographers, and videographers on larger creative projects
- Repurpose UGC, reviews, and social content across channels
- Reporting & Insights
- Monitor social performance and engagement metrics
- Identify trends, insights, and content opportunities
- Feed learnings into future campaigns and launches
Experience & Skills
- Proven experience in social media marketing and content creation
- Strong understanding of community management and brand-led social strategy
- Experience with PR, influencer marketing, or brand communications
- Excellent written and verbal communication skills
- Creative mindset with strong visual and storytelling instincts
- Comfortable analysing performance data and adapting strategy
- Experience within beauty, fashion, music, or alternative culture is a strong plus
- Experience with photography and/or video production is a bonus
Why Jolie Beauty?
- Work with a bold, cult-following brand with global reach
- Real creative ownership and influence
- Fully remote and flexible working
- Opportunity to grow into a senior brand or marketing leadership role
- A fast-moving, creative environment with no corporate red tape
eCommerce Social Media Marketing & PR Lead - Cosmetics in Stockport employer: Jolie Beauty
Jolie Beauty is an exceptional employer that fosters a vibrant and creative work culture, perfect for those passionate about cosmetics and design. Located in the UK, we offer our employees opportunities for professional growth and development, alongside a supportive team environment that encourages innovation and collaboration. With a focus on bold aesthetics and unique product launches, working with us means being part of a dynamic brand that values creativity and individuality.
StudySmarter Expert Advice🤫
We think this is how you could land eCommerce Social Media Marketing & PR Lead - Cosmetics in Stockport
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Jolie Beauty and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Jolie Beauty are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Jolie Beauty on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Jolie Beauty. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace eCommerce Social Media Marketing & PR Lead - Cosmetics in Stockport
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Jolie Beauty. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Jolie Beauty:Show us that you’ve done your homework! In your application, briefly mention what you admire about Jolie Beauty’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Jolie Beauty
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Jolie Beauty will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Jolie Beauty, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
