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- Tasks: Lead social media strategy and create engaging content for a bold cosmetics brand.
- Company: Jolie Beauty, an independent UK cosmetics brand embracing alternative self-expression.
- Benefits: Fully remote work, creative ownership, and opportunities for career growth.
- Why this job: Join a cult-following brand and make a real impact in the beauty industry.
- Qualifications: Experience in social media marketing, community management, and PR.
- Other info: Fast-paced, creative environment with no corporate red tape.
The predicted salary is between 36000 - 60000 £ per year.
Jolie Beauty is an independent UK cosmetics brand created for those who embrace alternative, unapologetic self-expression. Inspired by gothic, metal, and counter-culture communities, we design high-performance makeup that fuses dark, edgy aesthetics with commercial appeal.
Known for viral launches and collaborations with global music icons, Jolie Beauty operates at the intersection of alternative culture, creativity, and fast-growing eCommerce, with a global audience across the UK, EU, and USA.
We are looking for a Social Media & PR Manager to lead Jolie Beauty’s brand voice, content, and community presence across our organic channels. Ideally looking for someone who has previous eCommerce experience where social is directly sending traffic to websites. This role focuses on storytelling, culture, and connection, shaping how Jolie Beauty shows up online and how our community engages with the brand. You’ll work closely with the founder and wider team to deliver compelling social content, PR activity, and community engagement that supports launches, campaigns, and long-term brand growth. This is a full-time, home-based role that follows Monday to Friday 9 to 5.
Key Responsibilities
- Social Media & Content
- Lead and execute organic social media strategy across platforms such as TikTok and Instagram
- Create and publish engaging, on-brand content including short-form video, static posts, and stories
- Plan and manage content calendars aligned with launches, campaigns, and cultural moments
- Maintain a consistent brand voice, aesthetic, and narrative
- Community & Engagement
- Build and nurture an engaged online community
- Manage day-to-day community interactions and conversations
- Work with creators, affiliates, and ambassadors to expand reach and engagement
- PR & Brand Visibility
- Support PR initiatives, launches, and brand collaborations
- Manage gifted and organic influencer outreach
- Identify opportunities for press coverage, features, and partnerships
- Build relationships with creators, agencies, and cultural partners
- Create simple visuals independently when needed for social and communications
- Collaborate with designers, photographers, and videographers on larger creative projects
- Repurpose UGC, reviews, and social content across channels
- Reporting & Insights
- Monitor social performance and engagement metrics
- Identify trends, insights, and content opportunities
- Feed learnings into future campaigns and launches
Experience & Skills
- Proven experience in social media marketing and content creation
- Strong understanding of community management and brand-led social strategy
- Experience with PR, influencer marketing, or brand communications
- Excellent written and verbal communication skills
- Creative mindset with strong visual and storytelling instincts
- Comfortable analysing performance data and adapting strategy
- Experience within beauty, fashion, music, or alternative culture is a strong plus
- Experience with photography and/or video production is a bonus
Why Jolie Beauty?
- Work with a bold, cult-following brand with global reach
- Real creative ownership and influence
- Fully remote and flexible working
- Opportunity to grow into a senior brand or marketing leadership role
- A fast-moving, creative environment with no corporate red tape
eCommerce Social Media Marketing Specialist & Cosmetic PR in London employer: Jolie Beauty
Contact Detail:
Jolie Beauty Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land eCommerce Social Media Marketing Specialist & Cosmetic PR in London
✨Tip Number 1
Get your social media game on point! Showcase your creativity and understanding of alternative culture by sharing content that resonates with Jolie Beauty's vibe. Use platforms like TikTok and Instagram to demonstrate your skills in engaging storytelling and community building.
✨Tip Number 2
Network like a pro! Connect with influencers, creators, and other professionals in the beauty and alternative culture space. Building relationships can open doors for collaborations and opportunities that might just land you that dream role.
✨Tip Number 3
Show us your analytical side! Be ready to discuss how you've used data to shape your social media strategies in the past. Highlighting your ability to adapt based on performance metrics will show that you're not just creative, but also strategic.
✨Tip Number 4
Apply through our website! We love seeing candidates who take the initiative to connect directly. Make sure your application reflects your passion for the brand and your unique perspective on how you can contribute to Jolie Beauty's growth.
We think you need these skills to ace eCommerce Social Media Marketing Specialist & Cosmetic PR in London
Some tips for your application 🫡
Show Your Passion: When you're writing your application, let your love for alternative culture and cosmetics shine through! We want to see how you connect with our brand's vibe and values, so don't hold back on sharing your enthusiasm.
Tailor Your Content: Make sure to customise your application to highlight your experience in eCommerce and social media marketing. We’re looking for someone who can drive traffic to our website, so showcase any relevant achievements or campaigns you've worked on!
Be Authentic: We value authenticity at Jolie Beauty, so be yourself in your application. Share your unique voice and perspective, and don’t be afraid to show us how you would engage with our community and create compelling content.
Apply Through Our Website: To make sure your application gets the attention it deserves, apply directly through our website. It’s the best way for us to see your application and get you into the mix for this exciting role!
How to prepare for a job interview at Jolie Beauty
✨Know Your Brand Inside Out
Before the interview, dive deep into Jolie Beauty's ethos and products. Familiarise yourself with their unique aesthetic and recent campaigns. This will not only show your genuine interest but also help you align your ideas with their brand voice.
✨Showcase Your Social Media Savvy
Prepare examples of your previous work in social media marketing, especially any eCommerce projects. Highlight how your strategies drove traffic and engagement. Be ready to discuss specific metrics and outcomes to demonstrate your impact.
✨Engage with Their Community
Take some time to interact with Jolie Beauty’s social media channels. Comment on posts, share your thoughts, and understand their community dynamics. This will give you insights into their audience and show that you’re proactive about building relationships.
✨Bring Creative Ideas to the Table
Think of innovative content ideas or PR strategies that could elevate Jolie Beauty’s presence. Whether it’s a unique campaign concept or a collaboration idea, presenting your creativity will set you apart and demonstrate your passion for the role.
