Sr. Manager, Global Strategic Marketing - JJMT Neurovascular

At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity.

Johnson & Johnson MedTech – Neurovascular division is currently seeking a Senior Manager of Global Strategic Marketing (GSM). This role is a remote position for the United Kingdom.

Key Responsibilities:

• Identify appropriate sources of market intelligence and apply analytics to make clear, data-based decisions.
• Interface with physicians and broad international customer base to identify market trends and unmet clinical needs for the treatment of neurovascular disease.
• Translate customer needs into product design requirements to develop differentiated product concepts.
• Closely collaborate with R&D to provide customer insights during the product development cycle.
• Build collaboration with cross-functional partners including regulatory, clinical affairs, professional and commercial education, supply chain and sales team to ensure seamless product commercial readiness.
• Collaborate with global marketing partners to communicate product portfolio updates, understand local customer needs and coordinate product launches.
• Identify appropriate market opportunities through synthesis of sound segmentation, targeting and positioning strategies and sales collateral.

Qualifications

Education:

• Bachelor’s degree required.
• MBA or equivalent preferred.

Experience and Skills:

Required:

• Five years of total marketing or related experience.
• Minimum three years marketing experience in an FDA regulated environment.
• Demonstrated proficiency in constructing global market models to estimate project value and select optimal projects amongst alternatives.
• Competent in financial metrics including NPV, Gross Profit, P&L statements and basic accounting.
• Ability to lead qualitative and quantitative market research to identify market segments, product value drivers and uncover strategic opportunities.
• Demonstrated proficiency in creating value propositions, using innovative marketing approaches in alignment with traditional tactics, and deploying metrics to identify business impact.
• Leverages a deep understanding of stakeholder input, market preferences by segment, and the decision-making process to identify unmet needs and market trends.
• Track record of success in utilizing stakeholder insights to influence internal and external stakeholders to overcome resistance, create opportunities and drive results.
• Ability to effectively communicate with customers (physicians) and internal stakeholders with demonstrated presentation skills.
• Cycle of success in driving execution by leveraging and integrating cross-functional support for launch, post-launch dashboards and measurement tools to deliver commercial product introductions.

Preferred:

• Neurovascular experience strongly preferred.
• Experience with vascular medical devices.
• Proficient in the application of generative AI models to enhance Marketing efficiency and effectiveness.
• Experience in development of full Net Present Value valuation models.
• General working knowledge of quantitative marketing research tools including conjoint, NPS, max diff among others.
• Global product launch experience.

Other:

Position requires 20% domestic and international travel.

Johnson & Johnson is committed to providing an interview process that is inclusive of our applicants’ needs. If you are an individual with a disability and would like to request an accommodation, external applicants please contact us via Internal employees contact AskGS to be directed to your accommodation resource.

Required Skills: Brand Marketing, Brand Positioning Strategy, Business Alignment, Business Storytelling, Business Valuations, Cross-Functional Collaboration, Customer Intelligence, Data Analysis, Data-Driven Decision Making, Digital Strategy, Execution Focus, Financial Analysis, Go-to-Market Strategies, Industry Analysis, Market Research, Negotiation, Organizing, Problem Solving, Product Development Lifecycle, Product Portfolio Management, Product Strategies, Program Management, Strategic Thinking, Tactical Planning, Technical Credibility.