At a Glance
- Tasks: Drive revenue through creative brand partnerships and sponsorships for an innovative media platform.
- Company: Join a visionary founder building a media and education platform for aspiring entrepreneurs.
- Benefits: Flexible remote work, travel opportunities, and a chance to shape the future of entrepreneurship.
- Other info: Dynamic role with high autonomy and excellent growth potential.
- Why this job: Be at the forefront of media innovation and make a real impact in the entrepreneurial space.
- Qualifications: Proven experience in commercial partnerships and strong relationship-building skills.
The predicted salary is between 36000 - 60000 £ per year.
John Stapleton is a serial founder who has built and exited multiple businesses. He is now building a media and education platform to share hard-won founder insights and inspire the next generation of entrepreneurs. This role is the first commercial hire, responsible for turning the media platform into a sustainable revenue engine through brand partnerships, sponsorships, and original commercial formats. You’ll bring creative ideation, strong commercial judgement, and a clear point of view on sales.
You must have proven experience in commercial creative branding and sponsorship or media deal-making, with a strong track record of closing partnerships across content, brand campaigns, and creator or platform ecosystems.
Role purpose
Build and manage a high-quality pipeline of commercial opportunities across branded content, sponsorships for John’s channels, and partnerships for his entrepreneurship courses, with a strong focus on pitching, relationship building, and revenue growth.
Key Responsibilities
- Identify, research, and qualify prospective brand partners across startups, corporates, agencies, and consumer brands, including those active on TikTok, YouTube, LinkedIn, and other social platforms.
- Build and maintain a structured sales pipeline across branded content, sponsorships, and education partnerships, with clear ownership of outreach, follow-ups, and conversion.
- Lead outbound pitching, proposal development, and relationship building with senior decision makers including CMOs, brand leads, founders, and partnership heads.
- Develop branded content opportunities including original social-first series, documentaries, interviews, and thought-leadership content across TikTok and other channels.
- Work with creative and production collaborators to shape commercial proposals, pricing packages, and partnership structures aligned to brand objectives.
- Secure sponsorship and advertising deals across John’s owned channels including TikTok, YouTube, LinkedIn, podcasts, newsletters, and live or virtual events.
- Create tiered sponsorship offerings, media value propositions, and campaign bundles for brand partners.
- Lead negotiation and contracting processes and coordinate smooth delivery with internal and external stakeholders.
- Develop partnerships for John’s entrepreneurship and founder education programmes including accelerators, universities, incubators, startup communities, and corporate innovation teams.
- Grow paid cohorts, licensing opportunities, and collaboration models with ecosystem partners.
- Manage ongoing partner relationships, focusing on renewals, upsell opportunities, and long-term value creation.
- Maintain CRM discipline with accurate reporting of pipeline stages, revenue forecasts, meeting activity, and conversion metrics.
- Represent John and the brand at events, conferences, meetings, and partner offices, with frequent pitching and in-person networking.
About You
- Significant experience in commercial partnerships, brand sales, sponsorships, or media and creator economy deal-making.
- Strong track record in B2B relationship management and pipeline ownership, including outbound sales.
- Experience working with brands, agencies, media platforms, or creator-led content environments including TikTok-led or social-first ecosystems.
- Excellent communication and pitching skills, confident presenting to senior stakeholders.
- Comfortable operating in an entrepreneurial, fast-moving environment with high autonomy.
- Genuine interest in entrepreneurship, founders, content, and storytelling.
Success Metrics
- Growth and quality of active pipeline.
- Sponsorship and branded content revenue secured.
- Volume and impact of strategic partnerships.
- Renewal and upsell opportunities generated.
- Contribution to channel growth, reach, and ecosystem value.
Working Style
Remote role with regular travel for meetings, events, conferences, and partner office visits.
Sales and Relationship Manager in Liverpool employer: John Stapleton
Join a dynamic and innovative media and education platform that champions entrepreneurship and empowers the next generation of founders. As a Sales and Relationship Manager, you'll thrive in a creative and fast-paced environment, where your contributions directly impact revenue growth and partnership success. With a strong focus on professional development, collaboration, and a culture that values entrepreneurial spirit, this role offers unique opportunities to build meaningful relationships and drive impactful commercial initiatives.
StudySmarter Expert Advice🤫
We think this is how you could land Sales and Relationship Manager in Liverpool
✨Leverage Your Network
In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!
✨Show Your Skills Through Real-World Results
When targeting a full-time role like Sales and Relationship Manager at John Stapleton, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!
✨Engage with Sales Communities
Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.
✨Direct Applications Matter
While we all know the online application route, consider sending direct applications to companies you admire, including John Stapleton. Tailor your message to explain why you’re drawn to them and how you can contribute as a Sales and Relationship Manager. Sometimes, a personal touch can grab attention faster than a generic application!
We think you need these skills to ace Sales and Relationship Manager in Liverpool
Some tips for your application 🫡
Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!
Tailor Your Message for John Stapleton:When writing your cover letter, make sure to tailor your message specifically for John Stapleton. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!
Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!
Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!
How to prepare for a job interview at John Stapleton
✨Know Your Sales Methodologies
Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show John Stapleton that you understand the role and can hit the ground running in the sales game.
✨Demonstrate Your Deal-Making Skills
Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show John Stapleton that you’re not just about numbers but also about building lasting connections in business development.
✨Prepare for Role-Play Scenarios
In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!
✨Align Your Goals with the Company’s Vision
Take a moment to reflect on how your career ambitions align with John Stapleton’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.
