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For Companies At a Glance
- Tasks: Lead exciting paid social campaigns and collaborate with various teams to enhance customer experience.
- Company: Join John Lewis, the UK's largest employee-owned business, dedicated to inspiring shoppers.
- Benefits: Enjoy hybrid working, a supportive culture, and the chance to make a real impact.
- Why this job: Be at the forefront of innovative social media strategies in a dynamic retail environment.
- Qualifications: Experience in paid social campaigns, creative thinking, and strong communication skills required.
- Other info: Opportunity for line management and collaboration across diverse teams.
The predicted salary is between 39000 - 65000 £ per year.
About the role
John Lewis is here to inspire, delight and assure Britain’s shoppers in those moments that matter throughout life, and our Social teams are right at the heart of that customer experience.
We have an exciting opportunity to join John Lewis as a Social Media Manager, reporting into our Social Senior Manager, working closely with the Fashion Category, Brand, and Retail Media teams.
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Salary: £42,700 – £64,000
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Expected salary: £52,000
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Contract type: 12 month Secondment/Fixed Term – to March 2026
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Interviews: virtual w/c 17th March
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Location: London, Pimlico based with hybrid working with the expectation to come into the office around 1-2 days per week (minimum once a month)
In this role, you will support the Senior Social Manager in delivering best-in-class paid social campaigns that align to the overall social media and retail media strategy.
The role will primarily focus on developing retail media/brand partnership campaigns with our suppliers, delivering fashion category ‘always on’ paid campaigns, and leading across wider brand and category paid social campaigns. The role will involve curating social-first campaigns across the Fashion category with opportunities to work across other category verticals.
The successful candidate will be responsible for a series of fast-paced campaigns and initiatives, playing a fundamental position within the social team working with multiple stakeholders internally and externally, such as wider social media disciplines, category teams, brand and advertising, creative, comms, retail media, suppliers, agencies, and more.
This role will involve strategy development, briefing agencies, planning media and content, execution, optimizations, reporting, and measuring success. Reporting to the Senior Social Marketing Manager, you will undertake line management of a Senior Social Marketing Executive, and together you will work collaboratively to deliver campaigns effectively.
Essential skills you’ll need
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Paid social campaign planning and activation – experience with building paid strategies, reviewing and responding to briefs, developing activation timelines and working across key social channels (Meta, Pinterest, X, Snapchat, and TikTok).
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Creative thinking – familiar with platform best practices, delivering inspiring, relevant and native content. Leveraging formats and various content sources such as influencers to tell engaging stories and drive effective results.
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Paid social – a strong level of understanding of planning and buying paid media across key social channels with experience running paid social campaigns. Demonstrated experience briefing media agencies, curating media plans, placement/platform-centric creative, optimization levers, and reporting against key metrics.
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Insights, measurement, and reporting – experience with insight analysis, including using a variety of tools for social listening (e.g. Sprinklr) to help inform creative & media strategies and identifying trends and opportunities to turn insight into actionable plans. A successful candidate will take a test and learn approach to capture early competitive advantage and ensure robust hypotheses deliver insightful results. The candidate must be familiar with native platform reporting and metrics.
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Multiple stakeholder management – strong levels of communication are required for presenting to, reporting to, and influencing multiple key stakeholders, both internally and externally.
Thanks for your patience in the meantime and for showing an interest in joining JLP.
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Social Media Manager employer: John Lewis Partnership
Contact Detail:
John Lewis Partnership Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media Manager
✨Tip Number 1
Familiarize yourself with the latest trends in paid social media campaigns, especially on platforms like Meta, Pinterest, and TikTok. This knowledge will help you demonstrate your expertise during interviews and show that you're up-to-date with industry standards.
✨Tip Number 2
Network with professionals in the fashion and retail media sectors. Attend industry events or webinars to connect with potential colleagues and learn more about the specific challenges and opportunities in this field.
✨Tip Number 3
Prepare to discuss your experience with stakeholder management. Think of examples where you've successfully communicated and collaborated with multiple teams, as this is crucial for the role at John Lewis.
✨Tip Number 4
Showcase your creative thinking skills by preparing a few ideas for social-first campaigns that align with John Lewis's brand values. This proactive approach can set you apart from other candidates and demonstrate your passion for the role.
We think you need these skills to ace Social Media Manager
Some tips for your application 🫡
Understand the Role: Make sure to thoroughly read the job description for the Social Media Manager position at John Lewis. Understand the key responsibilities and required skills, especially around paid social campaigns and stakeholder management.
Tailor Your CV: Customize your CV to highlight relevant experience in paid social campaign planning and activation. Include specific examples of successful campaigns you've managed, particularly on platforms like Meta, Pinterest, and TikTok.
Craft a Compelling Cover Letter: Write a cover letter that showcases your creative thinking and ability to leverage various content sources. Mention how you can contribute to the Fashion category and align with John Lewis's values and mission.
Showcase Your Analytical Skills: In your application, emphasize your experience with insights, measurement, and reporting. Discuss any tools you've used for social listening and how you've turned insights into actionable plans.
How to prepare for a job interview at John Lewis Partnership
✨Showcase Your Campaign Experience
Be prepared to discuss specific paid social campaigns you've managed. Highlight your role in planning, execution, and optimization, and be ready to share metrics that demonstrate your success.
✨Demonstrate Creative Thinking
John Lewis values creative approaches. Bring examples of how you've used innovative content strategies or influencer partnerships to engage audiences and drive results on social media.
✨Understand the Brand and Its Values
Research John Lewis and its brand ethos. Be ready to explain how your personal values align with theirs and how you can contribute to their mission of inspiring and delighting customers.
✨Prepare for Stakeholder Management Scenarios
Since the role involves managing multiple stakeholders, think of examples where you've successfully communicated and collaborated with different teams. Be ready to discuss how you handle feedback and influence decisions.
