At a Glance
- Tasks: Lead account-based marketing and drive impactful campaigns across diverse channels.
- Company: Join a dynamic team focused on global expansion and innovative marketing strategies.
- Benefits: Competitive salary, flexible working arrangements, and opportunities for professional growth.
- Other info: Exciting role with potential for long-term career advancement.
- Why this job: Make a significant impact on market penetration and collaborate with talented professionals.
- Qualifications: Experience in leading teams and driving ROI from marketing events.
The predicted salary is between 50000 - 65000 £ per year.
Responsibilities Own account-based marketing (ABM) and targeted marketing to both new business prospects and existing customers through events and more diversified channels.
Deliver longer-term market penetration and momentum, working on initiatives that may show impact over multiple quarters.
Support the GTM team on global expansion opportunities, including cross-sell campaigns and coordinating expansion across regions.
Responsible for both first-party and third-party event marketing and increasing ROI from events.
Manage a team of field marketers, ABM specialists, and external contractors to deliver campaign performance.
Measure the performance of the field marketing efforts, including pipeline and revenue impact.
Requirements Experience leading a globally distributed team Strong partnership with sales teams and the broader go-to-market organization Familiarity with 6sense or similar ABM technologies Proven ability to drive ROI from events Expertise in process, people, and resource management, including both in-house and external contractors #J-18808-Ljbffr
