At a Glance
- Tasks: Manage a portfolio of elite customers and drive digital sales growth.
- Company: Join a leading digital marketing agency with a focus on innovation.
- Benefits: Competitive salary, professional development, and a supportive team environment.
- Other info: Dynamic role with opportunities for personal growth and a high-performance culture.
- Why this job: Make an impact by developing bespoke advertising programs for high-value clients.
- Qualifications: 3+ years in digital advertising account management and strong communication skills.
The predicted salary is between 40000 - 50000 £ per year.
Overview
Managing an elite portfolio of customers, with annualised spend ranging from £8,000 to £70,000.
Delivering growth sales primarily from our premium and bespoke products — actively identifying and acquiring new digital opportunities by developing advertising programs that meet clients’ needs and the Yell agency minimum spend thresholds.
Working with your Field Sales Manager and a team of BDMs to drive high quality referral opportunities while supporting the training and development of BDMs within your territory.
Nurturing relationships with key stakeholders within the business, including your Digital Marketing Manager, product and commercial managers, L&D, marketing and finance.
Facilitating training sessions and onboarding programs for new and existing team members, ensuring alignment with organisational goals.
Driving the adoption of best practices within the team to cultivate a high-performance sales culture.
Responsibilities
- Manage an elite portfolio of customers with annualised spend ranging from £8,000 to £70,000.
- Deliver growth in sales primarily from premium and bespoke products; identify and acquire new digital opportunities by developing advertising programs that meet client needs and meet Yell’s minimum spend thresholds.
- Collaborate with the Field Sales Manager and BDMs to generate high-quality referral opportunities and support training and development within the territory.
- Nurture relationships with key stakeholders, including the Digital Marketing Manager, product and commercial teams, L&D, marketing and finance.
- Facilitate training sessions and onboarding for new and existing team members, ensuring alignment with organisational goals.
- Drive adoption of best practices to cultivate a high-performance sales culture.
Requirements
- A minimum of 3 years’ experience in managing high-value digital advertising accounts.
- Proven track record of successful digital sales performance from both new customer acquisition and existing client management.
- Strategic thinker with a strong understanding of digital marketing campaigns and technology.
- Resilient, disciplined, and tenacious.
- Able to request testimonials to support client-focused ethos.
- Strong personal development planning to adapt to the digital market and monitor competitors.
- Excellent communication skills with the ability to explain complex digital information clearly and concisely.
- Emotionally intelligent with respectful, professional, and collaborative approaches to team members and supporting functions.
- Result-oriented and willing to go the extra mile for clients.
- Flexible and able to adapt to changing priorities, targets, and strategies.
- #J-18808-Ljbffr
StudySmarter Expert Advice🤫
We think this is how you could land Digital Account Director in Stafford
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Jobtailor and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Jobtailor are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Jobtailor on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Jobtailor. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Digital Account Director in Stafford
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Jobtailor. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Jobtailor:Show us that you’ve done your homework! In your application, briefly mention what you admire about Jobtailor’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Jobtailor
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Jobtailor will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Jobtailor, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.