Sales Director – Mid-Market Groups and Brands

Responsibilities

• Own and exceed a new business sales quota focused on mid-market hotel groups and branded properties across Europe.
• Build and manage a robust sales pipeline through proactive outreach, lead generation, partnerships, and event engagement.
• Lead complex RFP processes, delivering tailored proposals that speak to client needs and differentiate our offering.
• Close deals by understanding client pain points, effectively presenting value propositions, and navigating multi-stakeholder decision cycles.
• Collaborate with product, marketing, and leadership teams to refine our value proposition, messaging, and market positioning.
• Represent the company at industry events, conferences, and client meetings to strengthen brand presence and generate leads.
• Develop and maintain deep industry knowledge, particularly regarding PMS trends, competitive landscape, and customer challenges.
• Act as a trusted advisor to clients, building long-term relationships and contributing to ongoing account growth.
• Work cross-functionally to feedback market insights and support continuous product and process improvement.

Requirements

• 10+ years of sales experience.
• At least 5+ years in enterprise or mid-market software sales.
• Proven track record of exceeding quota in a SaaS or hotel tech environment.
• Deep understanding of hotel operations and Property Management Systems (PMS).
• Strong hospitality industry background, with existing networks a plus.
• Exceptional negotiation, presentation, and closing skills.
• Highly commercial, with the ability to design creative deal structures and ROI-driven proposals.
• Fluent in English; additional European languages a plus.