At a Glance
- Tasks: Lead retail media strategy and drive performance in a fast-paced environment.
- Company: Join a leading company at the forefront of retail media innovation.
- Benefits: Competitive salary, flexible working options, and opportunities for professional growth.
- Other info: Dynamic role with a focus on collaboration and innovative marketing strategies.
- Why this job: Shape the future of retail media and make a significant impact on brand success.
- Qualifications: 10-12 years in retail media with strong leadership and negotiation skills.
The predicted salary is between 80000 - 100000 £ per year.
Responsibilities
- Define how brands win in the rapidly evolving Retail Media Network landscape & excel in performance media.
- Focus on integrated marketing experience and turning audience insights into high-converting execution.
- Lead orchestration of European & multimarket Joint Business Partnerships with relevant partners.
- Develop & lead Europe retail media strategy, recommend channel commitments and track performance against KPIs.
- Connect retail media activity to commercial KPIs and business growth.
- Own the stack required to operate at scale, including data clean rooms and ad tech.
- Act as primary interface between senior teams for retail media integration.
- Develop successful pilots and operationalize them in market, aligning and designing experimentation agendas.
Requirements
- 10-12 years of experience in Retail Media, performance, social commerce roles, with increasing leadership responsibility.
- Expert knowledge of RMNs (Amazon, Criteo) and Commerce Platforms (The Trade Desk, Meta, Pinterest).
- Significant experience working with media agencies and holding groups.
- Proven ability to negotiate large-scale, end-to-end solutions with partners.
- Deep understanding of the 'bottler' or 'franchise' commercial model and how media impacts the value chain.
- Strong communication, collaboration, and problem-solving skills.
- Ability to operate effectively in Agile, cross functional IMX teams.
We think you need these skills to ace Retail Media Director, Performance, Social Commerce
Retail Media Network Expertise
Performance Media Strategy
Integrated Marketing Experience
Audience Insights Analysis
Joint Business Partnerships Development
Channel Commitment Recommendations
KPI Tracking and Performance Analysis
