At a Glance
- Tasks: Create engaging marketing materials and drive lead generation campaigns.
- Company: Dynamic B2B SaaS company focused on innovation and growth.
- Benefits: Competitive salary, flexible working hours, and opportunities for professional development.
- Other info: Collaborative environment with a focus on creativity and data-driven results.
- Why this job: Join a creative team and make an impact on pipeline growth and sales success.
- Qualifications: Experience in B2B SaaS marketing and strong communication skills required.
The predicted salary is between 40000 - 50000 £ per year.
- Overview
- Creating compelling marketing materials to drive lead generation activities
- Taking ownership of campaign activity and reporting on success against KPIs
- Supporting demand generation strategy and contributing ideas for new activity
- Creating supporting go-to-market messaging and assets for sales enablement
- Using digital channels to amplify content, including social (organic and paid), PPC, email, and other digital channels
- Supporting pipeline growth by working closely with BDR and Sales across webinars, content marketing, website, paid ads, and email
- Managing website content, landing pages, and forms to support campaigns
- Understanding the competitive landscape, target audiences, personas, brand proposition, and key messages to develop materials that drive engagement and response
Qualifications
- Self-sufficient, capable of creating and executing campaigns and reporting on results
- Experience in B2B Saa S marketing and lead generation activities
- Strong affinity for helping sales teams achieve revenue targets
- Commercially-minded, with a focus on pipeline growth and key marketing metrics
- Excellent written and verbal communication skills
- Creative thinker, able to contribute new campaign ideas and refine ongoing activity
- Analytical and able to make data-driven decisions to optimise results
- Excellent team player, outgoing and proactive
- Experience using Salesforce, Pardot, and Hub Spot (or similar) preferable
- ATS Optimization Keywords
Below are skills and terms extracted directly from this job posting to improve Applicant Tracking System (ATS) visibility.
- Hard Skills
- lead generation
- campaign management
- content marketing
- digital marketing
- PPC
- email marketing
- sales enablement
- data-driven decision making
- KPI reporting
- website management
- Soft Skills
- self-sufficient
- creative thinking
- excellent communication
- team player
- outgoing
- proactive
- analytical
- commercially-minded
- focus on pipeline growth
- contributing ideas
- #J-18808-Ljbffr
We think you need these skills to ace Marketing Manager in Nottingham
Lead Generation
Campaign Management
Content Marketing
Digital Marketing
PPC
Email Marketing
Sales Enablement
