- Architect and execute the EMEA demand generation strategy to drive predictable pipeline growth across enterprise software markets
- Integrate AI workflows, predictive account scoring, and hyper-personalized content into daily campaign execution
- Inspire, coach, and scale a high-performing team of regional marketing leaders
- Partner with Sales and RevOps leadership to establish lead-to-opportunity management and maximize ROI
- Manage regional demand budgets, compliance, and full-funnel performance metrics using predictive analytics
- Lead regional market penetration and transform marketing into an AI-driven pipeline growth engine
Requirements
- 10+ years of progressive B2B demand generation or revenue marketing leadership within complex SaaS or enterprise software environments
- 5+ years of direct experience hiring, coaching, and inspiring cross-functional or cross-regional marketing teams across EMEA
- Proven expertise applying AI technologies across campaign lifecycle management, personalization, and pipeline velocity
- Deep technical command of modern marketing stacks including Salesforce, 6Sense, and predictive analytics platforms
- Track record of effective cross-cultural communication and senior stakeholder alignment across a global matrix organization
- Experience localizing Account-Based Experience (ABX) frameworks across diverse sub-regions in Europe
- Advanced knowledge of regional data privacy frameworks such as GDPR
Core Competencies
Demonstrates expertise in B2B demand generation and revenue marketing leadership, with a strong focus on AI integration, campaign management, and cross-regional team development. Proven ability to drive pipeline growth and manage compliance within complex SaaS environments.
Highest-signal resume keywords
- B2B Demand Generation Leadership
- AI Technologies Application
- Cross-Regional Team Management
- Predictive Analytics Expertise
- Account-Based Experience (ABX) Localization
Hard Skills
- Demand Generation Strategy
- Campaign Lifecycle Management
- Pipeline Velocity Optimization
- Predictive Analytics
- Data Privacy Compliance
Soft Skills
- Cross-Cultural Communication
- Team Coaching
- Stakeholder Alignment
Industry Keywords
- SaaS
- Enterprise Software
- EMEA Market Penetration
- GDPR Compliance
Tools & Technologies
- Salesforce
- 6Sense
- Marketing Stack Management
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Global Demand Marketing Director in Newcastle upon Tyne employer: Jobtailor
As a Client Services Coordinator at our dynamic company, you will thrive in a supportive work culture that prioritises employee growth and development. We offer comprehensive training, opportunities for advancement, and a collaborative environment where your contributions are valued. Located in a vibrant area, our team enjoys a healthy work-life balance and the chance to engage with diverse clients, making every day rewarding and meaningful.