- Own the commercial performance of the client portfolio, including revenue, margin, profitability and forecasting
- Build trusted senior client relationships and identify opportunities to retain, grow and expand accounts
- Shape B2B marketing strategies and turn them into integrated campaigns across email, paid media, social, content and automation
- Lead campaign delivery from strategy through optimisation and reporting, ensuring work is on time, on brief and on budget
- Use performance data to improve campaigns and demonstrate value to clients
- Lead and develop the account and campaign team
- Drive practical adoption of AI and automation to improve efficiencies and operations
- Collaborate with specialists across UNIFI and the wider ROI Automotive business
- Report to the Managing Director, UNIFI
- Manage direct reports: Account Manager, Campaign Manager and Campaign Executive
Requirements
- Significant experience in a senior leadership role with commercial or P&L accountability, ideally within a marketing agency, B2B services or automotive environment
- Strong experience delivering integrated B2B Marketing campaigns across multiple channels
- Experience leading and developing account management and campaign teams
- Credibility to build relationships with senior stakeholders and confidently challenge thinking when needed
- Strong understanding of how to engage B2B decision-makers and what great campaign performance looks like
- Experience with marketing automation and CRM platforms such as Salesforce and Account Engagement
- Confidence using data to make decisions
- Strong commercial instincts, organisation and ability to manage multiple clients and priorities
Core Competencies
Demonstrates expertise in leading integrated B2B marketing campaigns, managing client portfolios, and driving commercial performance through data-driven decision-making. Proven ability to build senior client relationships and lead account management teams in a dynamic environment.
Highest-signal resume keywords
- B2B Marketing Campaigns
- Commercial Performance Management
- Team Leadership and Development
- Marketing Automation
- Client Relationship Management
Hard Skills
- Integrated Campaign Delivery
- Performance Data Analysis
- P&L Accountability
- B2B Strategy Development
- Campaign Optimisation
Soft Skills
- Relationship Building
- Organisational Skills
- Confidence in Decision-Making
Industry Keywords
- B2B Services
- Automotive Environment
- Email Marketing
- Paid Media
- Social Media Marketing
Tools & Technologies
- Salesforce
- Account Engagement
- Marketing Automation Platforms
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B2B Client Services Director – Automotive in Milton Keynes employer: Jobtailor
As a Client Services Coordinator at our dynamic company, you will thrive in a supportive work culture that prioritises employee growth and development. We offer comprehensive training, opportunities for advancement, and a collaborative environment where your contributions are valued. Located in a vibrant area, our team enjoys a healthy work-life balance and the chance to engage with diverse clients, making every day rewarding and meaningful.
