At a Glance
- Tasks: Create engaging content for LinkedIn, website, and email that showcases our brand.
- Company: Join a dynamic tech company focused on innovative B2B marketing.
- Benefits: Competitive salary, flexible working hours, and opportunities for professional growth.
- Other info: Collaborative environment with a focus on creativity and analytics.
- Why this job: Make an impact by crafting compelling stories and driving marketing success.
- Qualifications: 1-3 years in B2B marketing, preferably in SaaS or tech, with HubSpot experience.
The predicted salary is between 40000 - 50000 Β£ per year.
Responsibilities
- Plan and create content across our channels β LinkedIn, website, email, and beyond β that reflects the mpro5 voice and supports our go-to-market messaging.
- Manage our organic social presence, primarily LinkedIn, with a clear understanding of what works for a B2B audience.
- Work with subject matter experts internally to turn customer stories, product updates, and industry insights into compelling content.
- Own and manage our HubSpot CRM from a marketing perspective β lists, workflows, sequences, and reporting.
- Build and optimise email marketing campaigns and nurture flows that support pipeline at every stage of the funnel.
- Track and report on marketing performance metrics: open rates, click-through, MQL volume, campaign ROI.
- Support the management of our paid social campaigns, primarily LinkedIn, including audience targeting, ad copy, and performance monitoring.
- Collaborate closely with the sales team to understand prospect pain points and ensure marketing materials address them.
Requirements
- 1 to 3 years in a B2B marketing role, ideally in SaaS, tech, or a services business with a complex sales cycle.
- Hands-on HubSpot experience β you have used it to build workflows, manage lists, and report on campaign performance.
- Experience running or supporting LinkedIn paid campaigns β you understand audience targeting and can interpret performance data.
- A track record of producing written content that is clear, purposeful, and not generic β blog posts, emails, social copy, or case studies.
- Comfortable with analytics β you know how to pull a report, spot what matters, and make a recommendation based on it.
We think you need these skills to ace Marketing Manager
Content Creation
B2B Marketing
Social Media Management
HubSpot CRM
Email Marketing
Marketing Performance Metrics
Paid Social Campaigns