At a Glance
- Tasks: Lead and innovate marketing strategies to boost sales and customer retention.
- Company: Dynamic B2B organisation with a collaborative and fast-paced environment.
- Benefits: Competitive salary, career growth opportunities, and a chance to work with cutting-edge AI.
- Other info: Join a team that values creativity and innovation in a rapidly evolving industry.
- Why this job: Make a real impact by designing customer-centric marketing programs in a global context.
- Qualifications: 10+ years in marketing, strong leadership skills, and experience in B2B collaboration.
The predicted salary is between 60000 - 80000 £ per year.
Responsibilities
- Develop and manage a comprehensive marketing program to support sales and retention objectives.
- Work closely with Sales and Account Management and global Communications & Marketing teams.
- Deliver global marketing programs tailored to local market and business needs.
- Ensure enterprise and global campaigns are deployed across an optimal marketing mix.
- Partner with sales, business development and marketing colleagues to design customer‑centric marketing programs.
- Utilise the full marketing mix to plan and execute demand generation tactics.
- Leverage effective partnerships with cross‑functional teams to deliver high quality marketing programs.
- Maximise ROI of marketing tactics by regularly reporting on the success of activities.
- Maintain a strong understanding of the industry, market dynamics, and customer challenges.
- Effectively manage teams to deliver integrated local marketing plans.
Requirements
- 10+ years of marketing experience.
- Experience collaborating across a matrixed B2B organisation.
- Undergraduate degree in marketing or related field.
- Proven experience working with sales teams.
- Highly motivated individual who thrives in a fast‑paced and matrixed team environment.
- Strong oral, written, and verbal communication skills.
- Exceptional leadership, management, interpersonal, negotiation and thought leadership skills.
- Practical experience implementing AI within marketing planning and execution.
- Fluency in English.
- Fluency in another language of the region is a plus.
Certifications & Qualifications
- Undergraduate degree in marketing.
We think you need these skills to ace Senior Manager, Field Marketing in London
Marketing Program Development
Sales Collaboration
Global Marketing Strategy
Demand Generation Tactics
Cross-Functional Team Partnership
ROI Maximisation
Industry Knowledge
