At a Glance
- Tasks: Create engaging horticultural content across print, digital, and video platforms.
- Company: Join the vibrant Gardeners' World team and share your passion for gardening.
- Benefits: Flexible working hours, creative freedom, and a chance to grow your skills.
- Other info: Collaborative environment with opportunities for personal and professional growth.
- Why this job: Make your mark in the gardening community while inspiring others with your knowledge.
- Qualifications: Horticultural training and strong writing skills are essential.
The predicted salary is between 30000 - 40000 £ per year.
Responsibilities Produce two to three pieces of horticultural content per week across print, digital and off‑platform channels — practical guides, seasonal advice, plant profiles, how‑tos and news‑led pieces — adapting tone, depth and format for audiences from the seasoned exhibitor to the first‑time windowsill grower.
Contribute longer‑form magazine features under the editor's direction, reflecting the depth the GW print audience expects.
Produce strong written assets to accompany video output — web articles, summaries and guides — supporting the brand's multiplatform model.
Plan, script and present horticultural video for You Tube and social, bringing practical authority and a warm, credible on‑camera presence.
Mine Gardeners' World's extensive content archive for fresh, engaging video formats.
Plan written and video output together so the two reinforce each other rather than duplicate effort.
Contribute to the Gardeners' World podcast, particularly future team‑based formats, and help develop stories, guests and themes that work across podcast and print in collaboration with the podcast editor.
Work closely with the editorial team to plan and deliver content against seasonal and strategic priorities, and help develop new formats that resonate with both established and newer audiences.
Represent the Gardeners' World voice consistently across all output, in line with editorial guidelines and brand values.
Requirements Horticultural training to Level 3 or equivalent (e. g.
RHS Level 3, a relevant degree or demonstrably equivalent practical qualification).
Extensive practical gardening experience — the kind immediately evident in the specificity of the work.
Strong, versatile writing skills, with a portfolio showing confident writing for both print and digital, produced consistently and at volume without sacrificing craft.
A natural editorial thinker who understands the difference between a magazine feature, a web guide and a social caption, and adapts voice accordingly.
Confidence on camera, or clear evidence of growing into it — comfortable presenting, being coached and developing a presenter voice.
A collaborative team player, generous with their knowledge and as happy supporting a colleague's piece as leading their own, across both formats.
The ability to manage multiple deadlines and output streams at once, working independently and within a close‑knit team.
An open, enthusiastic approach to new tools and ways of working, including the growing role of AI in editorial production.
Desirable Experience in an editorial environment — print, digital or broadcast.
Familiarity with SEO and writing for web audiences.
Experience of video, social or podcast content creation, and comfort behind a microphone.
An existing social or You Tube presence with a gardening audience. #J-18808-Ljbffr
StudySmarter Expert Advice🤫
We think this is how you could land Horticultural Content Creator in London
✨Get Hands-On at Local Events
Hit up local horticulture fairs, plant shows, and farmer’s markets. These gatherings are a goldmine for networking and usually attract employers looking for passionate candidates. Chat with the vendors and fellow enthusiasts; you never know who might know about a full-time opening at a place like Jobtailor.
✨Join Gardening Clubs and Online Communities
Become part of local gardening clubs or online forums where like-minded folks share tips and job leads. These communities can often clue you in on upcoming vacancies. Remember, people in these groups often work in the industry and can help us get our foot in the door at places like Jobtailor.
✨Show Off Your Green Thumb
Consider creating a public portfolio showcasing your gardening projects, designs, or any unique plants you've cultivated. A well-documented journey through your horticulture experiences can make you stand out when chasing full-time roles. It’s basically your way of shouting, 'Look at what I can do!' to potential employers.
✨Apply Early and Often!
The horticulture field can be competitive, especially for full-time roles. Keep an eye on seasonal hiring trends and don’t hesitate to apply as soon as positions open up. Check out our website regularly for openings at Jobtailor; staying ahead of the game can give us the edge we need.
We think you need these skills to ace Horticultural Content Creator in London
Some tips for your application 🫡
Show Off Your Green Thumb:In horticulture, it's all about showcasing your hands-on experience. Make sure your CV highlights any relevant gardening, landscaping, or plant care roles you've held. Also, don’t forget to mention any specific skills like plant identification or pest management that make you a great fit for the position at Jobtailor.
Include Certifications and Training:If you've got any horticulture-related certifications, such as in organic gardening or landscape design, be sure to include them. This will set you apart from other applicants and show that you’re committed to expanding your knowledge in the field, which is crucial for a full-time role like Horticultural Content Creator.
Tailor Your Cover Letter:Your cover letter should reflect not just your passion for plants but also how your experience aligns with what Jobtailor is looking for. Share specific examples of projects you've worked on or challenges you've overcome in previous horticultural roles to demonstrate your suitability for the full-time position.
Be Ready to Talk Numbers:When applying for a full-time role in horticulture, it's helpful to quantify your achievements. Did you increase crop yields or reduce waste in a previous job? Highlight these metrics in your CV to give hiring managers at Jobtailor a clear picture of your capabilities!
How to prepare for a job interview at Jobtailor
✨Get to Know Your Plants
Brush up on your plant knowledge! Be prepared to discuss specific species, their growth requirements, and potential pests. Remember, the role involves practical horticultural skills – so don’t be shy about sharing your hands-on experience with various plants and gardening techniques.
✨Show Off Your Portfolio
If you've worked on garden designs, landscaping projects, or community gardens, bring along a portfolio showcasing your work. Visuals speak a thousand words, and this will help us see your creativity and practical skills in action. Plus, don’t forget to have a few stories about challenges you faced and how you overcame them!
✨Be Ready for a Plant Quiz
Prepare for some technical questions related to horticulture! We may ask you about soil types, plant propagation methods, or pest management strategies. This helps us assess your depth of knowledge and problem-solving skills – so don’t skip the revision!
✨Passion for Sustainability
Horticulture often revolves around sustainability practices, so be ready to discuss any experience you have with eco-friendly gardening methods or sustainable designs. This role at Jobtailor might have a focus on environmental impact, so showing your commitment could set you apart from other candidates.
