At a Glance
- Tasks: Lead and innovate GAIN's Owned Media strategy across SEO, social, and emerging technologies.
- Company: Join a forward-thinking agency that values creativity and collaboration.
- Benefits: Competitive salary, flexible working, and opportunities for professional growth.
- Other info: Dynamic environment with a focus on learning and experimentation.
- Why this job: Shape the future of search with AI-driven strategies and make a real impact.
- Qualifications: Proven SEO expertise and experience leading high-performing teams.
The predicted salary is between 40500 - 49500 £ per year.
Set the strategic and technical direction for GAIN's Owned Media capability across SEO, organic search, social, authority and link building
Lead, develop and inspire a multidisciplinary team
Ensure high standards of strategy, technical delivery, execution and measurable client performance
Evolve GAIN's proposition in response to changing search behaviours, AI-powered discovery, GEO and emerging technologies
Build AI-enabled workflows, automation and tools to improve quality, speed and scalability
Act as senior subject-matter expert for Owned Media across GAIN
Develop new services, methodologies, frameworks and intellectual property
Ensure the capability operates commercially with strong utilisation, resource deployment and sustainable margin contribution
Provide senior oversight for major client programmes, pitches and complex organic-search challenges
Establish standards for technical SEO, content optimisation, authority and link building, measurement, reporting and strategic planning
Develop GAIN's approach to Generative Engine Optimisation and AI-powered search visibility
Lead experimentation around emerging search technologies
Establish governance for AI and automation workflows
Own strategic direction and quality of important and complex client engagements
Build trusted relationships with senior client stakeholders and support resolution of technical, strategic and performance challenges
Lead or support strategic pitches, credentials and new-business conversations
Develop new products, services, methodologies, frameworks and commercial propositions
Lead pilots and proofs of concept before scaling successful approaches
Coach and mentor specialists, develop future leaders and create succession pathways
Manage utilisation, capacity, skills coverage, resource requirements, forecasting and workforce planning
Identify over-servicing, scope leakage and inefficient working practices
Work with the Group COO on capability, technology and talent investment
Requirements
- Significant experience within SEO, organic search or Owned Media, ideally gained within an agency, consultancy or similarly complex client environment
- Proven experience leading and developing high-performing specialist teams
- Deep technical understanding of SEO, including technical SEO, content optimisation, authority development and link building
- Experience developing strategies for complex, enterprise and ideally international brands
- Strong understanding of how AI is changing search, discovery and customer behaviour, with practical knowledge of GEO/AEO and emerging optimisation approaches
- Evidence of experimenting with or implementing AI-enabled workflows, automation or new technology within a search environment
- Strong knowledge of Google Search Console, Google Analytics and leading SEO research, crawling and analytics tools
- Ability to interpret complex data and translate it into clear strategic and commercial recommendations
- Strong commercial awareness and experience contributing to pitches, scopes, client growth and new propositions
- Excellent communication and presentation skills, with confidence advising senior client and executive stakeholders
- Track record of developing people, raising standards and creating a culture of learning and experimentation
- Ability to operate strategically while remaining sufficiently close to the work to challenge thinking, coach specialists and guide complex engagements
- Curiosity about the future of search and willingness to challenge established SEO conventions
- Core Competencies
Demonstrates expertise in SEO, technical SEO, and organic search strategies, with a strong focus on AI-driven methodologies and client engagement.
Proven ability to lead multidisciplinary teams, develop innovative services, and drive measurable performance improvements.
- Highest-signal resume keywords
- SEO Strategy Development
- Technical SEO Expertise
- AI-Enabled Workflows
- Team Leadership and Development
- Client Relationship Management
- ATS Optimization Keywords
- Hard Skills
- SEO
- Technical SEO
- Content Optimisation
- Link Building
- AI-Powered Search
- Data Interpretation
- Strategic Planning
- GEO/AEO Knowledge
- Experimentation with Emerging Technologies
- Commercial Awareness
- Soft Skills
- Excellent Communication
- Presentation Skills
- Coaching and Mentoring
- Curiosity
- Problem-Solving
- Industry Keywords
- Owned Media
- Organic Search
- Client Engagement
- Agency Experience
- Complex Client Environment
- Tools & Technologies
- Google Search Console
- Google Analytics
- SEO Research Tools
- Crawling Tools
- Analytics Tools
- #J-18808-Ljbffr
Head of Owned Media in London employer: Jobtailor
As a Client Services Coordinator at our dynamic company, you will thrive in a supportive work culture that prioritises employee growth and development. We offer comprehensive training, opportunities for advancement, and a collaborative environment where your contributions are valued. Located in a vibrant area, our team enjoys a healthy work-life balance and the chance to engage with diverse clients, making every day rewarding and meaningful.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Owned Media in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Jobtailor and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Jobtailor are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Jobtailor on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Jobtailor. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Head of Owned Media in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Jobtailor. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Jobtailor:Show us that you’ve done your homework! In your application, briefly mention what you admire about Jobtailor’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Jobtailor
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Jobtailor will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Jobtailor, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
