At a Glance
- Tasks: Drive conversion optimisation strategies and manage experimentation to boost business performance.
- Company: Dynamic eCommerce company focused on innovation and growth.
- Benefits: Competitive salary, flexible working hours, and opportunities for professional development.
- Other info: Join a collaborative team with a focus on continuous improvement and career advancement.
- Why this job: Make a real impact by enhancing user experiences and driving business success.
- Qualifications: Experience in optimisation, data analysis, and AB testing in a high-volume eCommerce environment.
The predicted salary is between 35000 - 45000 £ per year.
Responsibilities
- Assist in delivering the strategy and KPIs which directly contribute to business objectives.
- Own the end-to-end delivery in experimentation, including prioritisation and managing the Optimisation Roadmap.
- Gather requirements, test briefing and sign-off processes with key stakeholders, measurement and next step recommendations.
- Maintain the Optimisation Roadmap and track all activity, hypothesis creation, outcomes and applying these across the organisation.
- Conduct regular competitor analysis and insights, staying abreast of industry best practice.
- Drive the continuous process improvement of our processes covering insight-driven ideation, business prioritisation, customer-centric UX execution, robust build and QA processes and reporting, analysis and communications.
- Support the development and delivery of new propositions and MVPs to our customer base.
Requirements
- Experience working in optimisation and experimentation with a proven track record of commercial success in a high-volume ecommerce business.
- Experience with data platforms such as Power BI and Snowflake, with a solid understanding of commercial performance.
- Data-driven digital / digital marketing professional focused on evaluating qual and quant data and turning this into conversion-centric digital strategies and online experiences.
- Ability to apply knowledge of user testing and research and web analytics, including user segments and audiences, to the optimisation process.
- Hands-on experience using one or more AB testing platforms (e. g., Monetate, Optimizely).
- Experience of client-side testing is essential; server-side testing is preferred.
- Experience in user experience design and website content.
- Hard Skills
- optimisation
- experimentation
- data analysis
- user testing
- web analytics
- AB testing
- user experience design
- conversion-centric strategies
- commercial performance
- MVP development
- Soft Skills
- stakeholder management
- process improvement
- communication
- data-driven decision making
- insight-driven ideation
- customer centricity
- prioritisation
- collaboration
- analytical thinking
- problem solving
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We think you need these skills to ace Conversion Rate Optimisation Executive
Optimisation
Experimentation
Data Analysis
User Testing
Web Analytics
AB Testing
User Experience Design
